Last night, we attended the premier of the new film “Raptor – Born in Baja,” that documents Ford's off-road racing and development efforts for the Raptor program at last year's Baja 1000. Before we hit the theater, though, we had the opportunity to chat with Mark Grueber, Ford's marketing manager for the F-150, for some updates about the production truck.
Grueber told PickupTrucks.com that dealer orders for the Raptor are ahead of expectations.
"We have more than 1,000 orders so far," said Grueber. "Last year, when we were getting ready to reveal the Raptor, it was a very difficult sales environment. In some ways, even more difficult than today. Gas prices were over $4 a gallon. Now that fuel prices have come down, we've seen a lot of interest in the Raptor. The [number of] orders is higher than we expected."
But some potential Raptor buyers are asking for more interior space than the 133-in. short-wheelbase SuperCab configuration will provide.
"We've had requests for a crew cab [Raptor]," said Grueber. "We haven't made any decisions but there's some demand for it. Not everyone is going to use [the Raptor] for aggressive off-roading. It could be something similar to the four-door [Jeep] Wrangler."
Hardcore off-road enthusiasts are likely to have reservations about a four-door, 145-in. long-wheelbase Raptor that's certain to compromise desert-running and rock crawling performance for extra interior space, but what do you think? Would you buy a Ford F-150 SVT Raptor SuperCrew?