Mahindra Given Approval To Use TR20, TR40 Names

Posted by Mike Levine | September 25, 2009

Mahindra Given Approval To Use TR20 and TR40 Names

The United State Patent and Trademark Office has given India's Mahindra & Mahindra approval to use the TR20 and TR40 names in the U.S. for its upcoming diesel-powered regular and crew cab pickups, according to the USPTO's website.

The 2.2-liter inline four-cylinder diesel pickups are expected to go on sale in February. Mahindra's U.S. distributor says the small haulers will have fuel economy ratings as high as 30 mpg and 1.3-ton hauling capability. Across the country, 345 dealers have signed up to sell the trucks.

Comments

how can I find out where the 345 dealers are?

Posted by: Rich | Sep 25, 2009 9:41:45 AM

Some of the dealers are listed here: http://mahindratruckblog.com/

Also see: http://mahindratruckforum.com/forums/

Posted by: WHO | Sep 25, 2009 10:08:44 AM

Good luck,

I have emailed them several times.with my real e-mail address. Never got an answer.

My guess is that in February we will have to drive around and hope we find a dealer with a M&M sign our front.

It's amazing that trucks from a country famous for call centers can't even respond to e-mails.

Posted by: Fred | Sep 25, 2009 10:38:35 AM

That regular cab, longbed with a 4 banger diesel is going to be a popular model. 30mpg and the ability to haul 1.3 tons. That's a smart option for work.

Posted by: Big T | Sep 25, 2009 10:50:00 AM

It looks like they're putting that huge Mihnandra logo back on it.

Posted by: Dave | Sep 25, 2009 11:36:37 AM

That's ok with me. I was going to put a red dot in the top middle of the windshield.

My wife told me I could only put it there if I made it a smiley face. LOL

Posted by: Another Dave | Sep 25, 2009 12:27:13 PM

Just what I was waiting for! A 70's Chevy Luv at a 2009 price! I'll keep driving my Silverado, thanks just the same.

Posted by: Bill | Sep 25, 2009 12:55:26 PM

Clearly, this styling is aimed at the young men with testosterone breath looking for a truly unique chick magnet.

Posted by: Don | Sep 25, 2009 2:33:58 PM

Not exciting but gets the job done.

Posted by: Clay | Sep 26, 2009 2:32:31 AM

"truly unique chick magnet"

I almost fell off my chair. Your standards must be pretty low Don? Clearly the only good looking feature of this vehicle is its diesel heart, and its performance remains to be seen.

Posted by: Greg | Sep 26, 2009 3:15:00 AM

Greg, my actual feelings on this vehicle is that it's so ugly it could make a freight train take a dirt road.

Posted by: Don | Sep 27, 2009 3:21:48 PM

Ya, i was hoping you were being sarcastic. It definitely is a butt-ugly truck. Hopefully its powerplant will be a gem and force the other truck manufacturers to rethink their stand on small diesels.

Posted by: Greg | Sep 27, 2009 6:46:31 PM

I don't think it ugly. It is not like American trucks are all that pretty. In fact American cars are some of the ugliest cars ever made. I can't think of one American car I would ever want to buy. The only one that looked semi nice was Pontiac and that is gone now. The power plant here is really good so I think they have a chance. Indian auto exports now are great than China. There is something they are doing right. And Land Rover and Jaguar have the best power plants they have ever had in 2010. This is after

Posted by: Samuel Totam | Sep 27, 2009 8:41:18 PM

Does this diesel require exhaust urea? The looks wouldn't be a deal breaker for me. Piss would.

Posted by: Charlie | Sep 28, 2009 8:11:17 AM

Awesome idea to have a diesel in a medium pickup...I hope GM and Ford get on the wagon and join in with a mid-size diesel truck. The body of this Mahindra instantly reminds me of a late 70's early 80's Ford Courier on steroids.. and I love the idea of a "red dot" in the middle of the windshield...to funny!!

Posted by: Thomas D | Sep 28, 2009 4:09:33 PM

So they changed the name from "Scorpio Getaway" to "TR-Series" ?

Well, I hope it does well here in the US. Would make a great little farm truck to run around in.

Posted by: Tipster | Sep 30, 2009 7:57:10 PM