Another New Website From Ford Targets Work Duty
Lately, Ford seems to be coming out with new websites more often than they introduce a new vehicle. But this one might be a little different. Oh sure, as you might imagine, this Ford site does quite a job of tooting Ford's rather loud horn but it does it with some pretty interesting information with some pretty cool stories to tell. In fact, if you own a Ford Super Duty or have some incredible work you get done with your Ford pickup truck.
The site (www.ford.com/trucks/superduty/weownwork) is an interactive website that lets you know how popular the Super Duty is with certain commercial industries. In addition, using a template that resembles a baseball trading card, visitors can create their won card to reflect the tough job their Super Duty help them complete. Cards contain information like mileage, industry, region, and other tough facts about their truck and their job. Users also can upload an image of the truck they use. Once finished, they can embed the card in the website, share it on Twitter or Facebook, or simply print it out. The functionality and animations are available for iPad users as well.
Here's a good chunk of the information on the website here in an elongated jpg, but there is plenty of animation on the site which is pretty interesting. Yes, it's a lot of promotion but we like the interactive aspect that it offers for real-truck Super Duty owners.

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