Posted by Mark Williams | May 1, 2012

Sales are still quite strong for the most significant pickup truck players, with half-ton models leading the charge. Total volume for the month was very good for General Motors, with the possible exception of light- and heavy-duty Silverado sales, which were up only a small amount in both the monthly and year-over-year numbers.
Big winners for the month and year include Ram Truck, which is still up more than 25-percent over the same point last year, and the Nissan Frontier, which seems to be the biggest winner in the non-full-size competitors.
But as good as these numbers are, don't be surprised if the only thing you keep hearing is that car sales are taking the lead over pickup sales, accounting for close to 55 percent of all new vehicles sold. And, as you might expect, smaller, lighter, more fuel efficient cars are selling much better than last year as well.
Experts are still saying we're headed to a year-end total sales volume somewhere between 14.3 and 14.5 million new vehicles sold for 2012. That would give us the best sales year in quite a while and, quite possibly, point us to a more optimistic 2013.
 |
| Rank |
YTD Sales |
YTD vs. 2011
|
Year-Over-Year |
Monthly Sales |
vs. April 2011 |
 |
| 1 |
Ford F-Series |
+11.2% |
April 2012 |
47,453 |
+4.4% |
| 191,280 |
April 2011 |
45,435 |

| 2 |
Chevrolet Silverado |
+3.8% |
April 2012 |
30,749 |
+4.8% |
| 126,387 |
April 2011 |
29,342 |

| 3 |
Ram Trucks |
+25.8% |
April 2012 |
21,126 |
+23.1% |
| 88,590 |
April 2011 |
17,680 |

| 4 |
GMC Sierra |
+6.3% |
April 2012 |
12,598 |
+19.7% |
| 47,271 |
April 2011 |
10,523 |

| 5 |
Toyota Tacoma
|
+20.6% |
April 2012 |
10,901 |
+3.7% |
| 43,020 |
April 2011 |
10,510 |

| 6 |
Toyota Tundra |
-4.4% |
April 2012 |
7,219 |
-13.1% |
| 27,653 |
April 2011 |
8,312 |

| 7 |
Nissan Frontier |
+27.3% |
April 2012 |
4,148 |
+21.9% |
| 18,254 |
April 2011 |
3,404 |

| 8 |
Ford Ranger * |
-10.7% |
April 2012 |
1,990 |
-62.9% |
| 15,919 |
April 2011 |
5,370 |

| 9 |
Chevrolet Colorado |
+33.4% |
April 2012 |
3,499 |
+25.5% |
| 13,555 |
April 2011 |
2,789 |

| 10 |
Chevrolet Avalanche |
+23.5% |
April 2012 |
1,676 |
+25.2% |
| 7,170 |
April 2011 |
1,339
|

| 11 |
Nissan Titan |
+1.8% |
April 2012 |
1,568 |
+25.1% |
| 6,181 |
April 2011 |
1,253
|

| 12 |
Honda Ridgeline |
+24.4% |
April 2012 |
1,215 |
+0.3% |
| 4,885 |
April 2011 |
1,211
|

| 13 |
GMC Canyon |
+35.5% |
April 2012 |
787 |
+27.1% |
| 3,851 |
April 2011 |
619
|

| 14 |
Suzuki Equator |
-10.8% |
April 2012 |
151 |
-10.1% |
| 567 |
April 2011 |
168
|

| 15 |
Dodge Dakota * |
-92.7% |
April 2012 |
39 |
-97.5% |
| 415 |
April 2011 |
1,580
|
* No longer in production but still being sold.
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