Ram Truck recently announced the continuation of the Ram 1500 Outdoorsman with the new 2013 model lineup.
The Ram Outdoorsman takes all the features most useful to hunters, fishermen, campers and boaters and packages them into a single model. Also, the Outdoorsman combines off-road capability and trailer-towing hardware in one package. Some of the features include:
• Standard Class IV receiver hitch
• Integrated trailer brake controller with driver adjustability
• Lighted 4- and 7-pin harness plugs that offer multitrailer adaptability
• Heavy-duty cooling, including mechanical/electrical fan and transmission cooler
• Limited-slip differential for improved off-road and towing performance
• Available trailer-tow mirrors
• Available backup camera
• Trailer-sway control
• 3.92:1 axle ratio (4x4 models)
• Extra heavy-duty rear shock absorbers (4x4 models)
The Ram Outdoorsman was unveiled two years ago, and since then the package has been a popular part of the Ram lineup, and it has helped Ram continuously gain market share over the last two years.
"The Ram Outdoorsman makes both a practical and an emotional connection with outdoor enthusiasts," said Ram President and CEO Fred Diaz. "The Ram team shares our customers' passion for nature and the outdoors. We've designed the Ram Outdoorsman to meet the needs of boaters, campers, hunters and fishermen.
"By offering Ram truck models that appeal to wide range of buyer needs, we've been able to increase our sales, gain market share and attract new buyers to the brand," he added.
Ram engineers – many of whom count hunting, fishing, boating and other outdoor pastimes among their hobbies – brought together features that they believe would best meet the practical needs of owners who will frequently use their Ram truck for towing and long, remote trips.
Standard trailer-towing upgrades, interior and exterior convenience and lighting enhancements, off-road-oriented tires and underbody protection are combined with a rugged exterior appearance to highlight this next-gen Ram Outdoorsman.
For 2013, the Ram 1500 Outdoorsman is available in two cab sizes (Quad and crew) and two RamBox bed lengths (5 feet 7 inches and 6 feet 4 inches). The Outdoorsman will be offered with the 5.7-liter Hemi V-8, backed up with either the carryover six-speed transmission from last year or the all-new eight-speed transmission. Other features we like are the 17-inch alloy wheels, 32-gallon fuel tank, new 7-inch info screen and extra skid plating.
The 2013 Ram Outdoorsman will be available in black, Black Gold Pearl, bright silver metallic, bright white, Copperhead Pearl, Deep Cherry Red Crystal Pearl, Flame Red, Maximum Steel Metallic, Mineral Gray Metallic, Prairie Pearl, True Blue Pearl and Western Brown Pearl exterior paint. Interior color choices include Black/Diesel Gray or Canyon Brown/Light Frost. Buyers can opt for vinyl flooring for easier cleanup.
Pricing has not been announced, but we expect it to be close to the previous model. We'll be driving the new Ram 1500 next week and should have more detailed videos and driving impressions of several new light-duty Rams by Aug. 24. Stay tuned.