For those who may not know or understand what the SEMA Show means for various manufacturers, it's a little like Christmas, your birthday and the biggest opportunity to show off your auto products you can ever imagine, all rolled into one big trade show.
Typically billed as a huge aftermarket parts celebration, the SEMA Show is also where big and small truck makers like to show off their creativity and street credibility. It's usually held on the last week of October or the first week of November in Las Vegas.
This year, Chrysler's Mopar division will bring several concept project play-toys to gauge consumer reaction; the two most interesting look to be a Jeep and a Ram. Built by a group of gearheads called the Mopar Underground, Mopar Performance has released these teaser sketches that don't tell us much but do offer some hints.
We're hoping the Jeep has a bed behind it, and the Ram hood looks to be the front end of a new SRT possibility. At this point, we can only hope.
But the big truck makers aren't the only ones that can get big attention at a show like this one. There are plenty of smaller, creative shops that do a fantastic job of building cool trucks, too. One such example comes from a small company in Southern California, called ICON 4x4, that literally builds classic 4x4s from scratch. Among ICON's current offerings are a classic Ford Bronco, Jeep CJ and Toyota FJ.
Owner Jonathan Ward tells us he'll bring an ex-military 1965 Dodge D200 crew cab fitted with all-new underpinnings. The project will partner with Banks Engineering for the motor and offer some impressive suspension and chassis upgrades. The classic Dodge pickup will surely get plenty of attention. As you might expect, pricing will vary quite a bit, depending on how many or what kind of options you want, but it's safe to say that if you have to ask, you probably don't want to know.
We'll have more teasers, as well as full show coverage, at a later date.