Spy photo by KGP Photography
As we wait for the world debut of the GM twins —the 2014 Chevrolet Silverado 1500 and 2014 GMC Sierra 1500 — and think about all the rumors and speculation surrounding what could be the most important vehicle for GM in a very long time, we patiently wait with many questions on our mind.
How much risk is Chevrolet or GMC willing to take to leapfrog the competition with their powertrains? Or will it be a more conservative approach, with only incremental changes and improvements behind that technology? It seems to us that bar-raising is almost required nowadays if you want to get the attention (let alone the money out of their hands) of a very discerning pickup truck customer. It will be very telling to see GM's answer at the entry-level and top-end.
We also want to know about the kinds of changes that are coming to the interiors. With Ford and Ram making huge strides in dash and gauge layouts, as well as material choices and technology interfaces, at a minimum the new GM trucks will have to do more than they've ever done before. This single area is probably the greatest distance they have to make up. However, doing something overly dramatic and wild might not be the best way to keep the worried dealerships happy or make a traditional truck buyer comfortable. Ford certainly learned a valuable lesson there.
Finally, we want to know whether there will be a clear and distinct separation between the Silverado and Sierra. Will GM keep them clones, or push for a new set of more distinct flavors? It should be noted, for all the moaning and complaining the other brand fans do about GM having two pickup truck lines, you can bet either of their competitors would love to have that problem. We know GM has done quite a bit of talking about how the two lineups will get more distinction (in fact they keep pointing to the Equinox and Terrain), but how that plays out is still a huge question mark for us. How different can you really make two trucks if they share so many of the underpinnings? We'll see.
We'll have more about what we see and hear at 9:30 a.m. EST Thursday. And we'll want to hear what you think as well. Stay tuned.