Happy Birthday to Us: PUTC Turns 18
In honor of our 18th birthday today (now we can vote!), we've decided to take a quick look back at some of our favorite moments and repost the story from our 15th Anniversary that explains how this all got started.
For those who keep track, it was 10 years ago when we first conducted a head-to-head comparison test that we called Shootouts. Naturally, we started with the first Heavy-Duty Shootout we had ever seen, where all of the competitors were three-quarter-ton and one-ton turbodiesels vying for supremacy in a three-event, Thunderdome-style cage fight.
Sure, other outlets had been doing competitive testing before but we knew we had to be more thorough, more dedicated for our pickup-loving audience, and more detailed about exactly how we conducted and scored our tests (something the rest of the media hasn't always done so well). We knew being as transparent as possible was the only way to get our audience all of the information it wanted.
Since then, we've learned a lot of lessons and have been improving each year and in every competition. Thankfully, that momentum has kept building and we are looking to ramp up our efforts in the years to come.
For now, though, we want to celebrate PUTC, which was started by a passionate and creative (and youthful) Mike Levine in his Tucson, Ariz., dorm room. Simply put, all we can do is offer a meager "thank you" for the amazing website that he brought to life and that plays such an important role in the pickup universe today.
Maybe it's no surprise that some of our most cherished memories are tied up in our many on-the-road adventures and multitruck confrontations. If you haven't seen or read these stories in a while, they're worth every minute you can give them. We're already planning our double-decade celebration for 2015. More tests and showdowns to come. Join us.
Our Top 10 PUTC Shootouts
10. 2003 Heavy-Duty Shootout
9. 2008 Light-Duty Shootout
8. 2010 Heavy-Duty Shootout
7. 2010 V-6 Work-Truck Shootout
6. 2011 $30,000 Shootout
5. 2011 Ford F-150 FX2 EcoBoosts
4. 2012 Midsize Shootout
3. 2012 Duel in the Desert
2. 2012 Global Pickup Shootout
1. 2012 Ultimate 4x4 Shootout

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