Ram Truck Faces More Challenges

Reid-Bigland-CEO-Ram-trucks II

Lower fuel prices and a growing housing market (in sales and new home starts) could mean good things for pickup sales for the month of April. That would be good news for Chrysler, which recently reported a first quarter drop in profits of 65 percent when compared to this same time last year.

In a recent conference call with analysts, Chrysler-Fiat CEO Sergio Marchionne put much of the blame for the first quarter drop on two new and important — in terms of profits — production launches: the new 2014 Jeep Grand Cherokee and 2013 Ram Heavy Duty. When you can't enough of those vehicles to dealerships, for whatever reason, you are missing out on big profits.

Ram Trucks, in particular, will need to be careful as some indicators have the 2013 annual selling rate flattening at 15.2 (or 15.3) million units by year end. For the smallest of the Detroit Three truck makers, that could make increasing its market share a difficult proposition, especially with the arrival of two new GM trucks this year and possibly a new Ford half-ton later next year. Add into the mix a new leader — Reid Bigland — running Ram Trucks who will need some time to get acclimated, and the hurdles are obvious.

Our suggestion: More ad agency creative like "Farmer" would be a good start. 

 

 

 

Comments

Wow...

Could that have something to do with all the press releases about air ride, 8 speeds, best in class HD towing and not providing those products to dealers to sell?
Are those production line problems with disgruntled UAW workers a contributor?

Is this the reason why Diaz left?? Was there a boot print on his ass?

"and possibly a new Ford half-ton later next year"

Do tell!!!

The disgruntled workers were due to the parts not being available and other screw ups from the top.

CHRYSLER SAID PROFITS WERE DOWN BECAUSE SUPPLIER'S COULDNT KEEP UP,WITH CHRYSLER WANTING INCREASED QUALITY,SUPPLIERS WERE SLOWER,SO LESS VEHICLES WERE MADE ! SO NEW GRAND CHEROKEE'S AND RAM'S WERE NOT AT THE DEALERS,EVEN THE MINIVANS WERE DELAYED/SLOWED DOWN...

THUS THE 2013 RAM H.D WERE NOT OUT AND MOST DEALERS STILL DONT HAVE THEM,OR IF THEY DO NOT A HUGE SUPPLY...GRAND CHEROKEE WAS DELAYED UNTIL 1 MONTH AGO,DEALERS HAD NO NEW MODELS FOR A FEW MONTHS..NOW THEY ARE STARTING TO GET THEM IN.

FURTHERMORE,THE 3.6 IS A POPULAR ENGINE,AND PRODUCTION FOR THE GRAND CARAVAN AND TOWN & COUNTRY WERE SLOWED DOWN A FEW MONTH'S AGO BECAUSE LACK OF ENGINES !

ANOTHER REASON PROFITS WERE DOWN,CHRYSLER DOSNT HAVE THE CAPACITY TO PRODUCE MORE PRODUCT,NOT LIKE FORD/GM/TOYOTA THAT HAVE MORE FACTORIES TO PRODUCE THE PRODUCT !

FACT IS WHEN YOU HAVE A BIG DEMAND FOR YOUR PRODUCTS AND YOU CANT BUILD THEM FAST ENOUGH,THAT IS GOOD...THAT IS BETTER THAN HAVING TOO MUCH PRODUCT SITTING ON THE DEALER LOTS,AND NOT SELLING.CHRYSLER'S ARE HOT SELLERS AND THEY CANT GET THEM FAST ENOUGH..IN CANADA THEY ARE NUMBER 1 IN SALES !!

@CANADIAN DODGE RAM OWNER
That sounds like poor planning on Chrysler's part.

I would say part of the difficulties at Chrysler is Fiat's restructing of operations and maybe some pushback in the US.

Since bankruptcy Chrysler has had to make structural changes to remain competitive. If management and staff down to the process workers on the line are unable to meet the challenges, you will have difficulties.

Just blaming the supply chain isn't an excuse. Globally there is a reduction in production so there is some fat.

I think it is a cultural problem within Chrysler, this is a legacy of decade of poor practices producing poor quality products.

I can see why Sergio wants to off shore production. Changes are needed if Chrysler is to remain competitive.

From upper management down to the UAW worker will have to become more flexible, so will suppliers, if there is no manufacturer assembling vehicles there will be no suppliers either.

They are back to normal! Slower sales and quality issues hamper their weak products.

I agree with Big Al, in all honestly, the heavy duty Rams are the best looking trucks on the road today. I am not even a fan of Dodge, but I will acknowledge a good looking truck when I see it.
I believe it is a cultural problem within Chrysler, they are asking the UAW workers to up quality, up production, with the same pay. But the UAW workers are use to doing x quality, x production, for the same amount of pay.

What does the possibility of Ford having a new 1/2 ton later NEXT year have to do with Dodge sales this year. The writer needs to look over his/her articles before posting them.
That statement made absolutely no sense.

What The almighty cummins isn't pulling them through...or Fiat I should say....but you hard core cummins guys don't like that your 6.7 is a FIAT do ya...Not so funny when your post's get jacked buy a chevy guy is it

LMAO @ RAM trucks and their blundering!! And the clueless GM and RAM fans can't figure out why Ford is #1??!! Maybe we should throw HEMI/Powerwagon fanboi a towel to cry in. LMFAO!!!

Hopefully the new 3.0L diesel will be produced in sufficient quantities. I'd love to that be a success.

Well what can you expect from two garbage companies that merged.

3rd place Ram doing 3rd place best

Looks alone don't make a good truck. I like the look of the HD Ram/Fiat, but my experience was far from good. Anything can LOOK nice, but the materials used sometimes are sub par and don't take long to fall apart. Ram has no chance of catching GM or Ford in truck sales.

@Canadian Ram Owner - Pretty feeble attempt at defending Ram trucks.
Looks like their buff new boss needs to go on a "roid rage" and kick some ass or maybe he'll be the next one to have an Italian leather shoe print in the butt.

@DWFields - I'm not saying a small portion of mini-trucks sales during the craze/fad/invasion weren't use strictly for legitimate work, but you did notice all the mini-truck clubs, custom trucks, cruising/convoys, and of course mini-truck shows/competitions? All the chicks that owned mini-trucks? They were pop culture and extremely in demand. Where were you?

What you mean by:
"... leaving the Japanese companies with almost no legal way to maintain sales in the US".

Mazda, Mitsu and Isuzu did extremely well in the US because of their Big 3 partners. It was a win for everyone, all around. They eventually left the US after the mini-trucks craze/fad faded away. There wasn't much reason to stay afterwards. It wasn't anyone's fault. Fads and trends down last forever. Sometimes, thankfully.

Mini-trucks did grow, perhaps in an attempt to capture some sales from the full-size segment, but I'm not sure if Toyota and Nissan grew first or if it was the domestic mini-trucks. I don't think it matters, but what do you mean by:

"It's not that your so-called 'fad' died, but rather that it was killed by the American manufacturers and when Toyota came back into the States with their truck..."

How was the mini-truck craze/invasion/fad killed by American OEMs? And when did Toyota leave and comeback?

Dear Colleagues,

Today we released 2012 results that show we have delivered on our ambitious financial targets for the third straight year. This is a remarkable accomplishment, and a tribute to the courage, passion and commitment you have showed to restore Chrysler to being a competitive force.

Our net income for the fourth quarter was $378 million, a 68 percent increase from the same quarter in 2011. Full-year net income reached $1.7 billion, an increase of $1.5 billion from 2011 and more than double the previous year's adjusted net income, which included a $551 million write-off related to the repayment of our United States and Canadian government loans.

Increased volumes and positive pricing were the key drivers of our strong results. Worldwide, our vehicle sales were up 18 percent, with gains across the board in the U.S., Canada, Mexico and in International markets where sales increased over 40% in the EMEA, APAC and LATAM regions. Total shipments surpassed 2.4 million vehicles, an increase of 20 percent versus the previous year. Among the highlights, Jeep® brand set an all-time global sales record, surpassing 700,000 units, and we more than doubled Fiat brand sales in North America. We posted net revenue of $17.2 billion in the fourth quarter, a 13 percent increase from 2011 Q4, and full-year revenue came in at $65.8 billion, which was 20 percent higher than the year before.

We significantly strengthened our product lineup in 2012. The all-new Dodge Dart provides us a competitive entry in the important compact sedan segment and represents the first Chrysler Group vehicle to be based on a Fiat architecture, making it a key test of how the two groups can collaborate and produce results that neither could obtain on its own. The 2013 Ram 1500 debuted to numerous accolades and scored a hat trick in major awards, winning "Truck of Texas," Motor Trend "Truck of the Year" and North American Truck/Utility of the Year. And the SRT Viper and Viper GTS provide a flagship for our new world-class performance division.

During 2012, we continued to invest in the future, and since June 2009 we have announced investments of more than $4.75 billion and have added more than 17,000 jobs. To accelerate the implementation of World Class Manufacturing, we opened the WCM Academy to provide both classroom and hands-on training. Four of our facilities achieved WCM bronze status, the first important benchmark in the implementation: Dundee Engine, Windsor Assembly, Toledo Assembly and Saltillo Truck Assembly.

Based on the Company's 2012 achievements, I am pleased to inform you that a performance award payment will be made to all eligible salaried and represented employees.

This is an award you have earned and these results leave us, deservedly, with a sense of achievement. Please be assured that we cannot let up. We need to continue our momentum. There can be no more doubt that our comeback is real. Your phenomenal efforts have put us on a road with an endless horizon in front of us. We can dream big, unbounded by convention, while always keeping in mind the need to execute at the most detailed level in order to reach our goals.

The credit for our turnaround is yours. You have proven that you are not just skilled and talented employees, but that you also have a strength of character that makes you special. As we move forward in 2013, let's hold strong to our values of meritocracy and accountability, set our sights high, and continue to keep the sense of urgency and humility that has carried us this far.

Sergio Marchionne

Read Chrysler CEO Sergio Marchionne's letter to workers
http://www.denverpost.com/auto/news/ci_22479779?source=rss#ixzz2S1L4U2wp

Dear Colleagues,

Today we released 2012 results that show we have delivered on our ambitious financial targets for the third straight year. This is a remarkable accomplishment, and a tribute to the courage, passion and commitment you have showed to restore Chrysler to being a competitive force.

Our net income for the fourth quarter was $378 million, a 68 percent increase from the same quarter in 2011. Full-year net income reached $1.7 billion, an increase of $1.5 billion from 2011 and more than double the previous year's adjusted net income, which included a $551 million write-off related to the repayment of our United States and Canadian government loans.

Increased volumes and positive pricing were the key drivers of our strong results. Worldwide, our vehicle sales were up 18 percent, with gains across the board in the U.S., Canada, Mexico and in International markets where sales increased over 40% in the EMEA, APAC and LATAM regions. Total shipments surpassed 2.4 million vehicles, an increase of 20 percent versus the previous year. Among the highlights, Jeep® brand set an all-time global sales record, surpassing 700,000 units, and we more than doubled Fiat brand sales in North America. We posted net revenue of $17.2 billion in the fourth quarter, a 13 percent increase from 2011 Q4, and full-year revenue came in at $65.8 billion, which was 20 percent higher than the year before.

We significantly strengthened our product lineup in 2012. The all-new Dodge Dart provides us a competitive entry in the important compact sedan segment and represents the first Chrysler Group vehicle to be based on a Fiat architecture, making it a key test of how the two groups can collaborate and produce results that neither could obtain on its own. The 2013 Ram 1500 debuted to numerous accolades and scored a hat trick in major awards, winning "Truck of Texas," Motor Trend "Truck of the Year" and North American Truck/Utility of the Year. And the SRT Viper and Viper GTS provide a flagship for our new world-class performance division.

During 2012, we continued to invest in the future, and since June 2009 we have announced investments of more than $4.75 billion and have added more than 17,000 jobs. To accelerate the implementation of World Class Manufacturing, we opened the WCM Academy to provide both classroom and hands-on training. Four of our facilities achieved WCM bronze status, the first important benchmark in the implementation: Dundee Engine, Windsor Assembly, Toledo Assembly and Saltillo Truck Assembly.

Based on the Company's 2012 achievements, I am pleased to inform you that a performance award payment will be made to all eligible salaried and represented employees.

This is an award you have earned and these results leave us, deservedly, with a sense of achievement. Please be assured that we cannot let up. We need to continue our momentum. There can be no more doubt that our comeback is real. Your phenomenal efforts have put us on a road with an endless horizon in front of us. We can dream big, unbounded by convention, while always keeping in mind the need to execute at the most detailed level in order to reach our goals.

The credit for our turnaround is yours. You have proven that you are not just skilled and talented employees, but that you also have a strength of character that makes you special. As we move forward in 2013, let's hold strong to our values of meritocracy and accountability, set our sights high and continue to keep the sense of urgency and humility that has carried us this far.

Sergio Marchionne

Read Chrysler CEO Sergio Marchionne's letter to workers
http://www.denverpost.com/auto/news/ci_22479779?source=rss#ixzz2S1L4U2wp

Chrysler is not alone in having problems, overall the industry itself needs to change. UAW and top management are a big part of the problem. Inflexible union rules and overpaid CEOs. Trying to keep steady production while meeting demand, which can flucuate up or down, and not have too many parts on hand and too much worker overtime. You cannot blame supplies because manufacturers do not stockpile parts and order parts based on current production and projections. Neither the manufacture or the suppliers want to be stuck with a warehouse full of parts that ties up money in inventory and in storage space. At the same time it is not that easy to just shut a plant down if demand slumps, especially with union contracts. Dealers themselves don't want to get stuck with too much inventory and most are stuck with allotments of specific vehicles. If the product sits on the lot too long then the dealer orders less, then the manufacturer has to offer incentives to the dealer to move models that are not moving. This is the problem that GM is facing with producing too many of the old model pickups to allow time for the factories to change over to the new models. It is much easier to blame the supplers than it is to look at the overall manufacturing and product process. It is like Monday morning quarterbacking from your arm chair.

I suggest you folks at PUTC get the context of what's going on at Chrysler correct. What a horrible article, but what more can we expect from such a joke of a website.

Diaz was a marketing/sales guy. They are creative and move companies forward. They push and sell things that companies don't have, forcing them to create and meet the market's needs. I'd say Diaz did a good job stirring the potential sales pot, and created a lot of demand. Then Fiat could not deliver on it's many promises to build what he was selling, so he jumped to another company who would.
This Chrysler mess is such a waste of potential. A total cluster. It will be documented in books someday, as textbook 'missed opportunity lessons'.

I'd agree with some of the other posters here - this is poor execution of a new product launch - from misunderstanding capacity to the supply chain affects. The battle is won or lost before its started. Its not going to get easier for Ram. GM will execute their 2014 launch to a tee. Im no GM fan but they do realize how critical small trucks are to their business and have a good program manager. You can bet the 2014 F150 launch will be executed well - I believe the F150 means more to Ford than anything else they have.

HEMI, That article was from January, and covered the success story of last year. The PUTC story is about the disappointing quarter that followed. Sales are plummeting. Why? How could something that looked so promising turn so sour overnight?

Both GM and Ford have had less to deal with in recent years, no change of ownership, even if management has changed. Chrysler has had the biggest changes take place. Should some snags be expected, yeah, I would say so. Do I see this as a terrible problem, not necessarily at this time; but if repeated with the next round of introductions, then definitely.
If management can work with suppliers and workers to better meet all expectations between now and then, I suspect the next round of introductions may not be so costly.

@John: So, we need to up pay to get better quality? Really? How about get them (all companies) to do the jobs they are supposed to do in the forst place?

How does Chrysler compare to Ford, GM, or Toyota in pay? Does anybody here honestly know?

@Big Al: If Chrysler had a quality issue, so did/does GM. I had a 2006 Chevy 1500 ext cab, total quality just plain sucked. Headliner didn't fit right, tach made a grinding noise, mount between frame and cab broke at about 15,000 miles, on a highway trip no less, and it never got off roaded. The two tone paint coulda been better done, and the bed rail had a sharp spot that cut my hand.

Oh, the fourspeed made a clunck when shifting into 2nd at light pedal low speed. That's my new with 96 miles, gone with 25,000 miles GM experience. Greg probably finds that totally acceptable. Oh, it did lean to one side. Oh, but it was affordable because it was warrantied, low buying price, and good mileage in the flatlands (they just gear them up, that way they can't get up a hill without a bunch of downshifting.

Ford quality? !!?? How about a massive blunder on the 5.4s that had people paying big money to fix their spark plug threads?

Right now Ford still has some issues with the Ecoboost in trucks, people go to pass somebody and it just stalls.
Transmissions shudder. (some, not all, more then Chrylser, GM and Toyota)

GM? Quality? Not sure those words really go together. In my experience.


The 1500 came out when they said it would. The 3500 bed on frame, not quite. Chassis cabs are (have been) out with the new settup for awhile.


Just because one person (out in the middle of nowhere?) in Canada says the 8 speeds aren't out in Hemis (they have sold alot of them in Canada) doesn't mean that is right.

Think most of you will be supprised on the sales for April, and some of you Chevy boys will be crying in your beer in the next few monthes.

Oh, as for the new Chevy truck, pffffft.....

What an overrated brick! Complete with big towing numbers custom made for only the gullible people that would think it possibly can tow better then an Ecoboost, Hemi 8 speed, or a Tundra 5.7.

Sales are plummeting? huh....

Chrysler reported U.S. sales of 156,698 units, an 11% increase over sales in April 2012. It was the company’s best April since 2007, and marks 37 months of consecutive year-over-year sales improvements.

The Jeep®, Dodge, Ram, and Fiat brands each posted year-over-year sales gains; Ram’s 49% jump was the largest of any Chrysler brand. Sales of the Light Duty Ram pickup were up 54%, led by the Quad Cab pickups, while Heavy Duty Ram sales were up 30%.

Maybe people are waiting for the 1500 EcoDiesel and the 3500 with the Aisin transmission. As these two are just around the corner, who wouldn't wait?

@TRX-4 Tom: Jeremy Clarkson of Top Gear UK said it best about the Ford F-150 build quality: "Rubbish."

He loved the power and performance, pointed out that it was MUCH too big but noted that in every way the truck looked "Cheap."

Their at it again. What a pity.

You know it only happens when I question certain people.

I wonder if PUTC can find out who it is.

TRX4 Tom, why? I could add more aliases, but I won't.

You know if you write like you did in the above post, why not have someone question you? Justify you comments, please.

Can you personally believe what you wrote? I mean really, why would a global vehicle be designed to roll over easily?

The Sport Trac can't deliver the same performance. The GVWR, I have debated with you and you recognised the capacity of the vehicles already.

You will drive people from this site, is that your purpose? Read some of the stuff by a guy called Tom Lemon.

What is your point. What are you scared of? Do you work for Fiat?

@ TRX-4 Tom Toyota actually pays their workers less than the UAW workers from Ford, Dodge, and GM. I am confident in saying that Toyota's quality is better (look at Lexus), overall which is backed up by JD power associates. Toyota, Lexus, and Scion are always in the top 10.

My point was the UAW pay, is that the UAW is killing the American companies. Toyota is not unionized, they seem to be doing well overall (making profits).

On the other hand, Ford is doing well also (profit wise).

Honestly Chrysler/Fiat/Dodge/Ram is unionized here in the states, either meet their demands, or feel the UAW's lash. Unions are so better for everyone right?

@DWFields
That (10 year old) episode of TG was hilarious, as most are. But anyone who watches TG regularly knows to take their "road tests" with a grain of salt, especially if its Clarkson's opinion on anything American. He was driving a Lightning, not a regular F-150, but complained about the truck's inability to climb a muddy hill. Yes he complained the truck was too big, but he's in the UK; anything larger than a compact sedan is too big for their narrow roads. As for the interior, I suspect TG did something to that truck, as I've never seen a new interior look that bad on anything.

@TRX-Tom - eating sour grapes?
Ram is having problems. Profits are down. Why? How many people other than those of us in the middle of no where can't find 5.7's with 8 speeds, or HD's from 2013?
Add to that the Pentatic recall, the occasional fire (cue HemiV8), reported production issues, a change in management.......
I'm not bashing just pointing out the issues and opening the discussion.

@DenverMike - still working the "small truck was a fad angle" I see. No mention anywhere on this news piece about Ram building a small truck or did I miss that part of the press release?

John, actually it appears alot of workers could not/would not meet the demands of the job they signed up for.

It's also hard to get enough supply of V-6s when the one v-6 you use goes in everything that has a v-6, unlike before when there were many differant v-6s being built. Now that the people that built 4.7s can now concentrate on v-6s the supply will get better as well.

Same with 8 speeds, when they go in Chargers, Chrysler 300s, Ram both v-6 and Hemi, and Jeep grand Cherokee. They are selling. The only one down in sales is Chrysler itself (not Chrysler GROUP) Dodge, Jeep, Ram, and even Fiat is up.

I never said union was always better or worse. I give a damn about Lexus. Toyota isn't brave enough to try much differant, that's why their Tacoma is outdated and can't get better mileage then a Ram v-6, and the Tundra, well it was a gamechanger, but they are so conservative. So they couldn't/ wouldn't change the driveline, but they improved the cheap looking interior (wonder if it tells exact temperatures and pressures now?) But now made them really fugly.

Yeah, Toyota is so good, their new Camry and Prius V I think it is both bombed the new IIHS crash test partial head on. Cars designed for 2012, wow. Then they talk about the Rav 4 having what 8 air bags? A Dodge Dart has more, and is less money.

Lou - Why are you still trolling? Mike's post was obviously misplaced in the wrong post and has since been posted in the correct post. It is a common error. You are stilling trolling I see. :(

@Lou: occasional fire? One 2013 Ram. How many Escapes have had fires? Alot. How many recalls to fix Fords Escape fires? 3 or 4? A vehicle burning is never good, but Ford has had alot more issues, and guess what? Those Escapes are sales leaders.

Profits might be down atleast 1st quarter. Sales are not. They will only get better.

I showed you a link to 4 or 5 8 speed Hemis. Sure, they are not EVERYWHERE and in EVERY color a person might want. It takes time. Plus the fact that there is DEMAND as opposed to Chevy 1500s, lack of demand, but overstocked, so bargain prices.

But if they would hurry with the bed on frame new 3500s, and get them out there. Hey, whats new in the rest of the truck markit, for the near future? The above mentioned Tundra interior, and that new GM, which is questionable if it will sell. Anything new from them and Ford for their HDs?
Na.

My lady comes down here ussually every Wednesday, with grapes, and they are fresh ones.

It might be they possibly got rid of the problem? Could it be?? I don't know the truth of it. Maybe Diaz got pissed and left? As far as Diazs replacement, he did good for Jeep. I would say they HAD PROBLEMS. Pentastar Recall? Problem fixed before one was sold in a Ram. Chrysler seems to be doing pretty good in Canada, would you not agree?

@Lou: the new 3500 bed on frames are in transit to my area. (SW Missouri/NW Arkansas) I wouldn't think my area would be the first nor the last to get them. We are in 2013 right? But then again, there are 2014 model selling, so what to make of it?

http://www.corwindodgeramofspringfield.com/new-inventory/index.htm?SByear=2013&SBmake=Ram&SBmodel=3500&SBbodystyle=clear&SBprice=clear

Since the Rams are build in Mexico, it slows the delivery process quite a bit. They'll show up eventually.

@Ford850: Except for crews and quadcab 1500s, which are built in Michigan. Yet Lou can't seem to find them.

@ TRX-4 Tom Last time I checked Toyota made more profits than Dodge/Fiat/Ram/Chrysler, bravery is irrelevant. Take a business class, the only thing that matters is PROFITS.
You don’t give a damn about Lexus because Chrysler has no vehicle that can even compete with Lexus or any other car in the segment. The 300 is a joke compared to any Lexus, BMW, Benz, or Cadillac. Ever wondered why the 300’s are only $20k after only 1 year of deprecation?
You Fiat guys always have some kind of excuse; PROFITS drive the company, who cares how much technology or style you can pack into a vehicle. If you’re not making profits, you will be bailed out, or bought out. Just like Chrysler/Ram/Jeep.

The Tacoma is outdated, as well as the Tundra. Yet Toyota sales are only ~40,000 less trucks than the all mighty, high tech Ram trucks. Your argument just shows how poorly the sales are for Ram trucks.
Even GM’s old ass trucks are kicking Rams butt. So much for Ram taking out GM, they can’t even take out the current “dated” platform.

Must be nice sitting at the bottom of JD Power and Associates list of quality and reliability. I guess the only way Ram/Chrysler/Fiat/Jeep/Dodge has to go is up. Can’t go any further down than rock bottom.

If Fiat-Ram employees are anything like RXT4-Tom I can see why they have many problems. I have never seen anything like it. When you have excuses for everything all of the time, you bcome overly defensive and not dependable. If you or your company is always covering up your shortcomings with excuses, some kind of negative reputation is bound to develop.

Many of the same problems that plagued Chrysler in the past are beginning to rear their ugly face again.

A friend who owns Chrysler/Jeep/Dodge/RAM dealerships recently told me that they've uncovered more problems during dealer-prep than they have in a long time.

Many of the same complaints from assembly workers are being heard, like "they work us too hard" and "we don't get paid enough to put up with this sh!t". The UAW is aware of this and addresses it in their newsletter.

But the new crop of problems aren't limited to just Fiatsler. Ford and GM dealers are also seeing their share of them as more demand for new cars and trucks is overtaking the ready supply, and everyone has to increase the pace just to keep up.

Well if you guys actually looked at it and noticed they they aren't making the Liberty because they are tooling up for the new Cherokee. It took them awhile, but the 3500s are out. It takes time to retool, do you not agree? They will be set for awhile once the tooling is up for the Cherokee.

Oh, by the way John, the 8 speed v-6s were barely out in February, some areas in January. The Hemi V-8s? Maybe for the last month and a half. The 3500s? Comming out now. You don't think people plan on purchasing trucks? They just one weekend go shopping? Whatever. People have waited, the sales you will see for the remainder of the year will prove it. What was new at GM for the 2013 MY? Nothing. Why would a person wait? True, some are aiting for 1500s. Wow. One differant truck, as opposed to two. Toyota? Nothing real new until that new interior Tundra shows up. And a new grille, but some might not like it. That's all!

Have you ever thought about long term? A little re tooling here for the future? It's really hard to compare Rams sales with Toyotas or GMs old stuff. Oh, GM gives them away. You know a good song? They are cheaply made, and sell for cheap.

@ Greg: If whatever you like pays as much attention to detail as you, they are in trouble.

@High Desertcat: And your beloved Toyota has no issues? Ba ha ha ha!

@TRX-Tom - geeze, a bit defensive. Are you a Ram VP?

Every brand has its problems, that is true.

How a company manages those problems affects profits.

It is not as if an earthquake and tsunami unpredictably took out a huge chunk of Fiat's production/supply network ;)

.......unless, maybe "Inside Edition" hidden cameras need to start following Ram employee's on their cough hack brown bag coffee breaks.
"Hey, don't Bogart that fat boy!"
LOL

Sales reports just came out, Ram is up 49% over this time last year, and up 23% year to date. Sounds like a great "problem" to have.....


http://www.autoweek.com/article/20130501/CARNEWS/130509996?utm_source=DailyDrive20130501&utm_medium=enewsletter&utm_term=article2&utm_content=20130501-Ram-leads-Chrysler-to-US-April-sales-gains&utm_campaign=awdailydrive

Douggy,
Great, except for the fact that even with an all new truck they are falling further behind the other 2. A big percent of a small number is still a small number.
It is nice to see where GM, Chrysler, and Ford all 3 increased market share though.



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