From the time it separated from Dodge in October 2009, Ram has enjoyed 46 consecutive months of growth. When it eventually created Ram Commercial in 2012, it saw increasing marketshare and continued positive growth.
In 2013, Ram truck had 22 percent growth (when compared to 2012), while the rest of the truck segment was up just 12 percent. Additionally, in the commercial segments, Ram grew 21 percent, but the rest of the commercial segment industry was up 9 percent.
And Bob Hegbloom, director of Ram Brand, noted its march won't be slowing down anytime soon.
Reports about the EcoDiesel's popularity with pre-order consumers continue, charting at a rate more than double what's normally seen when a new model debuts. Additionally, the ProMaster City compact commercial van, which is set to replace the Ram CV, will be revealed later this year; we're guessing at the State Fair of Texas in September.
The Ram Commercial display at the 2014 National Truck Equipment Association Work Truck Show showed off a cab and chassis Ram 2500 with a Hemi and airbags, which gave us a chance to see the underside of the frame and exposed rear axle. This was the first time we had such a unique view of the Bilstein rear axle stabilizer shock horizontally attached to the top of the rear axle and the No. 4 crossmember. The shock is used to limit axle hop with all manual transmissions and Hemi motors in the 2500 and 3500 single rear-wheel configuration, as well as several other applications. Since this is a unique opportunity, we thought we'd give you the same view.
We'll have more from the NTEA Work Truck Show.