Best-Selling Pickup Trucks: May 2014

Fords Pair 2013 II

Spring sales events are in full swing, and the entire country has thawed from a challenging winter. Combine the good weather with the fact that May had five weekends in which to sell vehicles and you see why just about every pickup truck manufacturer is happy with this last month's sales numbers.

Ram and GMC had particularly strong months and could be on track to do something this year that neither has done in a very long time — continue a string of back-to-back double-digit monthly sales improvements.

According to the Detroit News, we can expect incentive spending to get more aggressive later in the year as the market continues to grow but the rate of growth slows. GM will have to be the most cautious with incentives on full-size half-ton pickups as it has the new Chevrolet Colorado and GMC Canyon coming later this year and will need to be careful about not allowing those entry-level pickups to offer pricing too close to their bigger brothers' prices.

With all that said, if things continue along this path we could start seeing predictions that the total number of automobile sales could get close to 17 million units by Dec. 31.

Next month we'll offer a six-month snapshot of the pickup truck market as well as more information regarding some of the fastest- and slowest-selling models. More to come.

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May-chart

Comments

Congratulations to RAM.
Best truck on the market.

Ram +17%

The biggest sales gain of ANY truck.

BETTER TRUCKS.

BETTER DEALS

RAM

I was one the Ram sales, bought a new black Sport Saturday. Loving it so far.

Guts
Glory
RAM!

Congratulations to Jack.
Best decision you made.

The 2014 F-150 is going to have to be discounted to make room for the new design 2015 cause they can't bring out the 2015 until all the 2014's are sold.
I was on the fence waiting for a 2015 but the more I read about it the less excited I am, super high insurance rates cause aluminum is more expensive to repair, cast iron block on the 2.7 EB, discontinued FX4 model.
Point me in the direction of the nearest Ram Dealer

--------------->>>

I see Chevy dredging the sub prime market for buyers is paying off for them. It is easy to increase your market share when you go bottom feeding like Chevrolet does.

GM trucks gaining with low truck inventories. What will happen once GM trucks are readily available and don't have record short days in inventory? Once 6.2 and new HD's are in full production. Fords new EcoBust 2.7 will be worn out after 40k miles, good luck!

GUTLESS

GLORYLESS

LOSING MARKET SHARE

ON A DOWNHILL SLIDE

FORD TRUCKS!!!!!!!!!!!!!

@Tom#3 -
FX4 was a sticker package at best.

2.7 EB uses a 2 piece block.

Have you verified the increased cost of insurance?

I'm sure the Ram dealer will be easy to find. Look for a lot full of Cherokee's sitting waiting for another 9 speed reflash ;)

Well I see Chevrolet beat Ram once again, when RAM was getting close, Chevrolet has to go and offer 7 or 8000 off on their double cab trucks, like 7400 off a double cab v-6, got to wonder if they even make any money at all? When you combine all the money they take off, and the two years of service that they give you.

Chevy, we sell the cheapest truck! Is that their motto?

The increase in Ram sales show that DiM is correct that the US pickup is a SUV with a balcony.

With it's low payload, why else would you buy a Ram?

Maybe people star to wak up the ford pickup is only a normal truck is not better ,,,,

@Miath - like kindergarten, you get a gold star for trying.


" the ford pickup is only a normal truck is not better "

If the Ford is "normal" does that mean Chevy is "abnormal"?

what about Ram? .......... subnormal?

Will the new Ecobust's actually get the mileage Ford states?? Or will it be off by more than 20% in the real world like the current EcoBust??

Bought a Raptor this month absolutely loving it

Just found a couple more problems with my 09 ram this week. A vertical rail on both sides of my bed above and below where the cables for the tailgate attach to the bed have cracked all the way up the side along the spot welds. The metal there is just too thin. I really don't put a lot of weight on that tailgate normally (nothing like loading an atv into the bed) so I am guessing this will show up on more of the newer ram trucks. Now when I put weight on my tailgate (like over 20 pounds) when it is down it actually pulls the bottoms of both rear fenders in! 200 pounds flexes the bottoms of the fenders in almost an inch! Found this the same week that my battery died because the radio which seemed to be working perfectly fine was pulling a constant 1.5 amps even when everything was off. So now I am waiting on a new radio. And recently a rear axle bearing and wheel bearing went bad as well as another 4wd sensor in the last two months. already had to replace a radiator and lots of minor issues like torn seats and just worn out materials all over. worst truck I ever bought. Ram has done a great job of improving the look and feel of their trucks when new, but quality and longevity still isn't there. 2015 f-150 can't come soon enough.

Congratulations Andy! I am most jealous. Enjoy the AWESOMENESS of the Ford F-150 S.V.T. Raptor!!!

I think Ford will do ok with the new aluminum body, but it is better to wait a couple of years after they have been on the market and any bugs have been worked out as with any new model. It is good to see sales are up but the economy is still weak.

Ford's april sales where 63,387 and their may sales where 68,520 an increase of 5133 sales from april to may.
dodge's april sales where 36,674 and their may sales where 37,131 an increase of a whopping 457 sales from one month to the next, but since they sell such low volumes compared to Ford, their percentage sales shows such a huge increase doesn't it.

Yep, dodge is really leading the way....

LOL to all of you Ford haters. Saying its losing market share and Ford is going down hill. Ford is still the number one selling. Even with the oldest truck of the big three. Yea guys, keep waving your victory flag if it means so much to you.

Lou BC
That FX4 decal shows off the truck making it look like you have a top model to other pickup owners.

yes, I know the 2.7 EB uses a cast iron block surrounded by aluminum.

the cost of insurance goes up on other aluminum body cars and cars already have lower insurance numbers than cars

been to the Ram Dealer, impossible to deal with, full sticker price
I have always took my time, doing the research buying the best in everything I own, buying it once and I screwed up buying the F-150, I am now banging my head off the wall for not buying the Ram 1500 instead!
I used to find fault and make fun of the coil springs and dial shifter in the Ram 1500 just so I can feel better about my F-150, but I give up and admit my mistake and defeat!

@Lou
"Jeep, Ram Truck and Fiat brands all beat their year-ago numbers, led by a 58.0% explosion in Jeep brand sales and the brand set an all-time record for monthly sales. The Compass, Cherokee, Wrangler each reported all-time high monthly sales. "
Jeep sold 15,992 Cherokees in May. I bought one of them. Factory order Trailhawk Mango Tango. Have to wait 3 month for that.
You won't find any Jeep sitting at dealers lot.
I am not sorry.

@Tom#3 - and what was wrong with your F150?

Australian pickup is half the size , gutless engine, with overrated payload and bended leafs under warranty, with manual trany and double the price of US pickup.
Why would you buy a BT50? You must have no choice.

Don't waste your money on a spam. Had 2 of them. One my own and the other my company truck. If you want to get to know your dealer then get one. My company got rid of em all. Mine was a 2011. My wife got so mad at me for buying it but I kept my F150. She drove it and loves it. Just so many little things went wrong with these 2 dodges and mines been long gone. Nice looking trucks because they even admitted to copying the F150 so that gave them a boost. Had a good sound and performance was good but when you get in a truck and in the back of your mind comes that thought of what will break next? I still have my f150 and bought a new one in 2013. As with my older one its simply awesome. Just say NO to ram spam!!!

All that matters is YTD sales and profits. It doesn't matter if your sales went up 17% a month on $139/month lease deals to the Hemis of the world.

@zviera - I thought you were describing the Ram 1500 until you mentioned leaf springs.

Just traded in my 08 RAM for a brand new 14 yesterday. Huge improvement and easily the best truck on the market. Went with the HEMI TorqueFlite 8 combo.

@zviera - I see quite a few Jeeps sitting at my local dealer.......... unless those are ones waiting for a reflash or repairs.

@Lou
Those are probably Laramies and because people in BC are broke, because of smoking good stuff they will sit there for a while, before they ship them to Alberta dealer for sale.

+21.4% growth, Ram is DESTROYING the competion.

Just wait for the 2015 RAM REFRESH and Ram will finish off Chevy and Ford for good! All followed by a complete redesign in 2017 GM won't know what him them!

GUTS
GLORY
DESTROYING FORD AND CHEVY
BETTER TRUCKS
BETTER DEALS
RAM

Just the Facts:

•A full redesign of Chrysler's Ram 1500 pickup truck is tentatively slated for calendar 2019, according to U.S. supplier sources, who expect the next-generation truck to debut as a 2020 model.

•Fiat Chrysler Automobiles told analysts this week that a "minor update" to the Ram 1500 is coming in calendar 2015, followed by a "major update" in calendar 2017.

•Similar revisions are planned for the heavy-duty Ram 2500/3500 in calendar 2016 and 2018, respectively, the company said

The brand wars continue on PUTC. I do find it interesting that so many people still feel that they have something to gain by bashing Ram.

People say they have had a lot of problems with their Ram. That certainly hasn't been my experience. Have both friends with Ford and Chevy that have had quality issues.

In the end, every truck will have issues come up. I think if you looked at repairs needed by different trucks over a span of 7 or so years, they would all come out about equal.

If Ram does have the quality issues like people claim, then why are sales increasing? Along with Jeep, Ram is currently one of FCA's strongest selling brands right now. The number don't lie, people do. People will make up all kinds of stories for the purpose of bashing another brand.

Following a surprising upset in March, Ram once again takes its usual Third-Place spot but still posts a healthy 17 percent year-over-year May gain.

Earlier this year we heard how high the initial deal interest orders were for the Ram EcoDiesel was. There were 8000 orders for EcoDiesels in 2 days selling out. But only 400 of them were to acutal customers orders. The rest were dealer inventory orders.

Hot or not? It remains to be seen how popular this diesel half ton option will be really be and over the long-term, and this should be looked at next month by PUTC in the snapshot post.

@Steve
I'm not all that interested in how the diesels are selling at the moment. It goes without saying that there is considerable interest in them and they are having trouble maintaining any inventory.

I'm more interested in how sales will be a year or so from now when the initial excitement wears off. With the new Titan being released about that time, we should actually be able to get a better idea of how it will sell taking into account the competition.

Ram is clearing performing better than both GM and Ford in year over year sales and both GM and Ford only wish they could get this numbers.

I have said it before and I will say it again. Ford and GM have more dealers than does Ram so it is only natural that they will out sell Ram due to that one factor alone. But GM is struggling as Ram is creeping up on them even with fewer dealers to sell the Ram trucks.

If you want to get into heavy duty trucks in the 2500 and 3500 range than Ram already kicks GM rear end and has for years.

Both Ford and GM depend on a lot of fleet sales to keep their numbers high also while Ram has no where near the fleet sales of either one.

@Ram Big Horn 1500
Very true.

I can't wait to see the HD test results. Ram is going to win by a long shot. The thing is that the GM trucks are below both Ford and Ram in terms of max towing capability. That automatically puts them out of the running, because even though the trucks won't be tested at max capability, Ford and especially Ram have much more unused capability in store.

The long-term Ram EcoDiesel sales will be interesting. I'm interested in finding out how the EcoDiesel is doing now that it's on showroom floors. Were the 8k orders in 2 days expressing genuine interest or a frenzy from dealers?

My local Ram dealer has 1 EcoDiesel for $49.5k It's been there awhile.

The next closest dealer has:
1 for $54.5k
1 for $50k
1 for $49.6k
1 for $48.4k
1 for $45k
1 for $44.9k

Another Ram dealer by me has 7 EcoDiesels. Doesn't look like they having trouble maintaining any inventory.

My gut tells me the half-ton diesels are going to sit and dealers will need to be more realistic next time they place orders.

"there is considerable interest in them and they are having trouble maintaining any inventory."

If that was the case I think we would have heard about that. I did a Google News search and there was no one pip about the Ram EcoDiesel sales or having trouble with maintaining inventory. The media site for Chrysler didn't mention the EcoDiesel or sales this month under Ram Trucks. Are sales not materializing after the dealer orders? The dealers took a big risk ordering so many small diesels. Stay tuned.

Look at the difference in the way this was handle. Look at all of the media reports from back in February about supply running out in 3 days. But what a crock of BS. The 8000 were Dealer Pre Orders, not customer purchases. Only 400 are Pre Sold units. Now it's June and the EcoDiesels are in the showrooms and you hear nothing about real sales. There is a story waiting to be told here.

I agree with Steve. Ram sure got quiet about sales of the Ram 1500 EcoDiesel. Something fishy is going on.

At Ram Big Horn 1500-

How long have you had your head in the sand?? The GM HD trucks have absolutely dominated Ram HD trucks in terms of performance for the past 4 years. Have you not read or seen the King of the Hill tests done on I-70?? The Dodge wasn't even in the same class and has just now come close. The 2015 GM HD trucks also have the highest conventional tow rating.

Stop looking at percentage and look at total volume change.

Compare GM trucks May 2013 to May 2014, an increase of 5,630 trucks.

Dodge Trucks May 2013 to May 2014, an increase of 5,459 trucks.

GM actually sold more total trucks comparing year over year for the month of May.

Its easy to make the percentage look better when your overall sales are so much lower. Go back to elementary math class and you might learn a thing or 3.

At Ram Big Horn 1500-

How long have you had your head in the sand?? The GM HD trucks have absolutely dominated Ram HD trucks in terms of performance for the past 4 years. Have you not read or seen the King of the Hill tests done on I-70?? The Dodge wasn't even in the same class and has just now come close. The 2015 GM HD trucks also have the highest conventional tow rating.

Stop looking at percentage and look at total volume change.

Compare GM trucks May 2013 to May 2014, an increase of 5,630 trucks.

Dodge Trucks May 2013 to May 2014, an increase of 5,459 trucks.

GM actually sold more total trucks comparing year over year for the month of May.

Its easy to make the percentage look better when your overall sales are so much lower. Go back to elementary math class and you might learn a thing or 3.

At Ram Big Horn 1500-

How long have you had your head in the sand?? The GM HD trucks have absolutely dominated Ram HD trucks in terms of performance for the past 4 years. Have you not read or seen the King of the Hill tests done on I-70?? The Dodge wasn't even in the same class and has just now come close. The 2015 GM HD trucks also have the highest conventional tow rating.

Stop looking at percentage and look at total volume change.

Compare GM trucks May 2013 to May 2014, an increase of 5,630 trucks.

Dodge Trucks May 2013 to May 2014, an increase of 5,459 trucks.

GM actually sold more total trucks comparing year over year for the month of May.

Its easy to make the percentage look better when your overall sales are so much lower. Go back to elementary math class and you might learn a thing or 3.

Chrysler remains #1 in Canada year-to-date, despite missing May 2014 dominance by 256 cars.

May was the 54th consecutive month of Chrysler Canada year-over-year sales growth, the longest sales streak in the company’s history. May 2014 sales were up from 29,249 to 31,498, an 8% increase. Chrysler Canada remains the top-selling automaker in Canada, year-to-date.

David Buckingham, Chief Operating Officer, Chrysler Canada, said, “In fact, May sales were the strongest of any month in our Company’s 89-year history.”

Jeep® continues to be the best selling SUV brand in Canada; it had its best sales month of all time with 7,531 vehicles sold. So far in 2014, Jeep Wrangler is the best-selling compact SUV in Canada, with sales 20% over last May, the highest percentage increase of any Chrysler vehicle. The KL Jeep Cherokee had its best sales month, with 2,208 sold. Jeep as a whole saw 53% higher sales than in May 2013, with sales going from 4,914 to 7,351.

Sales for both the overall Ram brand and the Ram pickup truck set sales records, with 9,803 units sold by the brand, of which 9,074 were pickup trucks.

The Ontario-built Dodge Grand Caravan continues to be the best-selling minivan in the country, by a massive margin. In May 2014, 5,987 Dodge Grand Caravans were sold, 16% over last May and a new monthly sales record.

Year to date, Chrysler Canada sold 119,579 cars, 6% more than in January-May 2013. Trucks and SUVs dominated: Ram accounted for 35,587, Grand Caravan for 21,841, Jeeps for 26,476.

Individual passenger car sales were not reported by Chrysler.

@Steve
There's nothing to debate here. If Ram isn't selling their ecodiesel trucks, then what are doing with them?

Dealerships don't order vehicles they aren't going to sell. To suggest otherwise is utterly ridiculous.

Those 8000 initial orders put in were for good reason. Dealerships want and need to have trucks in inventory to sell them. Nothing is worse than having to search around to find a low quantity vehicle.

Many customers won't even bother to do that. Ram dealerships have to build up the initial inventory. Without it potential buyers will be looking at Hemi or Pentastar Rams.

@Steve,

The Ram ECODIESEL was a great seller last month!

GUTS
GLORY
SELLING OUT ALL ACROSS THE NATION
ECODIESEL
RAM!!!



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