Traditionally, the Labor Day weekend is a great time to buy a new pickup truck. And that should hold true this year, especially with full-size trucks leading the way in automotive sales so far this year. With the long weekend closing out the last summer month, salespeople should be quite flexible about transaction prices.
Some experts are predicting August will be a strong month for pickup truck sales because of the many national, local, and trim package incentives available; in some cases that translates to thousands of dollars on the hood, while other options extend payment programs much longer than usual (in some cases to 72 months at zero-percent financing).
Overall industry sales numbers for August will be released Sept. 3, when we'll see if Ram and Ford can continue their strong summer sales surge. We'll have the pickup truck numbers posted that same day.