March 2010 Top 10 Year-to-Date Pickup Truck Sales

Ford F-Series Trucks

Top 10 Pickup Truck Sales in March 2010

No. 1: Ford F-Series
103,039 +26.3% YTD
March 2010: 42,514
March 2009: 32,728

No. 2: Chevrolet Silverado
72,480 +7.7% YTD
March 2010: 29,886
March 2009: 23,508

No. 3: Ram Trucks
38,042 -18% YTD
March 2010: 17,818
March 2009: 19,328

No. 4: Toyota Tacoma
24,513 -0.4% YTD
March 2010: 9,441
March 2009: 9,444

No. 5: GMC Sierra
23,502 +4.4% YTD
March 2010: 9,935
March 2009: 8,088

No. 6: Toyota Tundra
20,157 +11.3% YTD
March 2010: 10,785
March 2009: 5,547

No. 7: Ford Ranger
12,294 +8.9% YTD
March 2010: 4,445
March 2009: 4,879

No. 8: Nissan Frontier
8,578 +71.4% YTD
March 2010: 4,091
March 2009: 1,785

No. 9: Nissan Titan
5,669 +23.7% YTD
March 2010: 2,456
March 2009: 1,616

No. 10: Chevrolet Colorado
5,231 -32.2% YTD
March 2010: 2,045
March 2009: 2,617

Notable Items:
- Chevrolet Silverado, GMC Sierra and Toyota Tundra enter positive growth territory for year-over-year sales
- Ram Trucks are only full-size pickups that fell in year-over-year sales
- Through March, Ford F-Series trucks are outselling combined sales of Chevrolet Silverado and GMC Sierra


funny how people keep buying all the bull$t ford sells....

i would really like to see the silverado outsell the

Wow, just wow.

In before all the whinning begins.

"funny how people keep buying all the bull$t ford sells....

i would really like to see the silverado outsell the
f-1weaksauce." - billijoe


is the chevrolet silverado combined with the sales of GMC?

so are the ram trucks sales up from february but down from last year.....?

The Ranger is up almost 9% with basicly no updates or costs added and Ford's killing it. Unbelieveable.

wow! ford has sold more in march than ram has sold all year. chrysler has got to be very disapointed in the new ram.

Random thoughts...
Interesting that Tundra will be lucky to break 100,000 sales for the year even with 0% financing.

Ford sales will take off when the new motors hit the streets.

Titan doing well for a very old design.

What's up with Ram?

When will Colorado again be only a states name?

There seems to be a discrepancy with the Ranger sale number. It looks like they declined

YTD means "Year to Date"

Ranger sales are up, YTD.

Now comparing same month to the same month last year, they are down for that same period.

Tacoma down -0.4% lol.

Ranger keeps on rollin

With sales of 42,514, Ford’s F-Series posted a 30 percent sales increase in March. In 2009, F-Series increased its leadership position among full-size pickups with a 4 percentage-point gain in segment share, and the F-Series continues to gain share in 2010. In the first two months of 2010, F-Series’ share of the full-size pickup market was 40 percent – up almost 8 percentage points versus the same period a year ago. F-Series – America’s best-selling truck for 33 years in a row and best-selling vehicle (car or truck) for 28 years in row – is also the first vehicle in the U.S. to eclipse 100,000 sales in 2010 as first quarter sales rose to 103,039.

“Ford’s plan is working,” Czubay said. “People increasingly are discovering that the Ford difference is the strength of our fresh, new product lineup, especially our leadership in quality, fuel efficiency, safety, smart technologies and value.”

I feel sorry for Dodge Ram. What is going on? New truck designs, best looking truck, decent engines, improved reliability etc. but they still are not selling. That warrants an investigative story all on it's own.

Toyota - looks like all the recall hype, and congressional circus hasn't hit them as hard as I would of suspected.

Ford - juggernaut. That is the best word to describe them right now. The Ranger soldiers on.

All silent on the GM front ;)


"Tacoma down -0.4% lol. Ranger keeps on rollin"

24,513 Tacoma's to 12,294 Rangers?

Toyota is almost DOUBLE the sales of Ford!

Your logic is flawwed...


He is referring to YTD PERCENTAGE Numbers. It looks as if you are FLAWED.

I think we can safely start calling Chrysler 'Zombie Motors'

Fiat is keeping them alive just long enough to convert all of their dealers into Fiat dealers. Fiat is said to be increasing ownership to 35%.

Dodge has a nice looking truck now but I think dodge's problem now is the price, I went shopping the other day and was shocked at the sticker price. crew cab 4x4 was crowding 40 grand. and i dont think it was top of the line. Too rich for my blood. Could it be that obama is using his pull to steer poeple away from full size trucks?

I think alot of people may be like me and are afraid to plunk down hard earned money on a new dodge truck when it looks like they could fold any day.Chrysler and dodge already make the worst quality vehicles on the road and now they are ran by fiat who makes even worst junk and soon they will be trying to sell us their junk.No thanks chryslerbamadodge motors.

I don't understand the people who want GM and/or Chrysler to fail. How is that a good thing? How many people would be out of work from the factories to the dealerships not to mention suppliers. Given the state of the economy in north america right now, that would really hurt the USA and Canada. Are people really that short sighted? With companies not hiring and even laying of people still, a sudden huge influx of former GM and Chrysler employees would be an enormous set back. Doesn't anybody under stand this? I'm a Dodge guy but I don't want any of the competion to go under. I want my favorite company to be stable and make a profit so that I can continue doing the job I enjoy. And if none of those arguments are good enough then theres this: We the people own these companies now thanks to the government and whether you agree with the decision to save GM and Chrysler or not. the fact is I want a return on my investment. If they go under our money is gone. You would have to be a retard to want a company that you partly own to go bankrupt.

just imagine if GM and chrysler were gone and ford was the only brand boring would it be.........

Brand loyalties aside a failed gm and chrysler would lhave a far reaching effect on the economy. I like ford but they just sold volvo to a chinese carmaker to get some extra cash. All the car companies are hurting right now. Some are just in worse shape than others.

@ billiejoe Given the slow sales of the Jpanese trucks this website may eventually change its name to

All the Ford fans are raving about the new features and engines and capabilites of the new Fords which is fine, but why do you think these trucks are so great? Are they great because they are Fords or are they great because Ford has steppped up from compition with the other brands? These trucks exist in their current form because exelent products from GM, Chrysler and all the rest. When there is no competion inovation and ingenuity become less important. Like I said before, anyone who wants the competion to go out of business just doesn't get it.

@oxi. No I wasn't putting the tacoma down, I was just noting the huge %g down (sarcasm) I personally think the tacoma is a good truck and its hard for me to see that the ranger continues to sell despite how old it is. I was just making a random comment.

Do bailouts really help? Ford is doing very well right now. GM is stagnant, and Dodge is going down the drain. I don't want them to go under, but government intervention usually does more harm than good. Time will tell.
Competition is great for improving the quality and price of products. That I do agree upon.

Don't be fooled by the drop in Ram sales. Last year they were selling them with some of the biggest rebates in the industry. This year the incentives are there but not nearly the extent of last year. Even though the sales are down they are making more money on each one sold. And thats the point, isn't it? Make money, get out of bankruptcy, pay back the Gov, make new and exciting products. is reporting that other than Ram sales everything else seems to be selling better than last year. I sure hope its enough to keep them going.

@Ford Guy, I feel the same way you do about how Dodge seems to be a bit overpriced. I'm not in the market for a new truck but that doesn't mean I won't go out and just take a look and see what Chevy, Dodge and Ford have to offer. I remember when the current Ram pickup had just come out so I decided to stop in a Dodge dealer and see what the new Rams have to offer and the first thing that I noticed was how much the sticker price was. I think it was a 4-door quad cab (or extended cab if that's what you'd rather call it) 4WD with a sticker price of just over $40,000, and the truck didn't even have leather seats!! After that I stopped by a Chevy dealer which was right across the street and found a Silverado crewcab Z71 with leather for about $35 or $36,000. And you know, I think another area where the Ram falls behind Chevy and Ford is their crappy gas mileage. For what I've seen most of the Rams average 18 or 19 mpg on the highway, whether it's a 2WD or 4WD. Not once I have I come across a Ram pickup with the same 20/21 highway mileage like Chevy and Ford offer.


It's called capatalism!

Do not like it, move to a commie country!

GM should have failed, why reward bad management with cash so they can fail again and remain lazy?

I think Chrysler should rethink its dropping the Dodge name from its is now proven people are skeptical about the Ram brand,they want Dodge trucks..It is proven in the sales numbers,greatly awarded trucks and they cant sell....dumping of Dodge proves to be disastrous !!!

@ oxi I guess in your opinion it would be better for more people to be out of work. I work for Chrysler so I am glad they are still around and I still have a job. It never fails to amaze me how short sighted many of your comments are. Try to look at the bigger picture. Try to realize that as bad as things are it would be worse if GM and Chrysler were gone. When did I make any comments about capitalism being a bad system? It works pretty good most of the time. Key words: MOST OF TIME. Check this out
Then try to under stand that the world is a complex place. Decisions aren't always easy and can have far reaching effects. Maybe you could try looking at things from a different, slightly less Toyota humping point of view. Next time you disagree try to present yourself with a little maturity, some insight maybe. If I move to China it will be on my terms, not yours. :)

All the snow sure helped ford pad its phony sales figures, with increasing orders for snow plows ford was able to sell enough F850 dump trucks to butter up their F150,250,350,450,550,650,750,850,950 pick-up to semi f series sale fascade. In reality, ford sold less than 5000 f150's, no one wants a Fix,Overhaul,Repair,Daily unless they are hillbilly rednecks.

First, there is no such thing as a F850. Second, the is a F650 and F750 but they are heavy trucks and heavy trucks like all manufacturers are not included in these figures. Third, even if you falsely believe the heavy trucks are included, like you do week after week, only 307 of them were sold. Get off the computer, ya big dope!

@tj that would be a good selling point. if everybody wants the most reliable vehicle in a winter storm there buying fords. The other main reason is you cant put a snowplow on most gm trucks due to the front end

Hmm, sales seem to prove it....GM please kill the Colorado so the poor state can have it's good name back! The truck reminds me nothing of the Majestic Rocky Mountains! Truck=BUTT UGLY! Just my opinion though!

You know if you look at the numbers, the Ram is only 1500 units off where it was a year ago and that's without all the huge incentives from last year. I think by the end of the year they will be in the green with YTD sales. As things get more and more in place with them and Fiat and such. Plus their new campaign ad is so much better than the first "My name is Ram and my tank is full" boring ads.

Mark Levin,

Is it me, or are you a little biased towards Ford? Every once in a while, you let a comment slip that makes me think you're a Ford homer. I have a feeling you own Ford cars/trucks. Be honest. If so, why don't you just rename this site

Chrysler/Dodge has let the Truck of the Year award go to their head and it was for the Heavy duty Ram not the 1500. Chryler/dodge is known for increasing price of their products year over year while decreasing quality, refinement, and mostly sales. The Dodge Ram 1500 has won comparison test but that is not enough reason to jack prices and thin incentives. Chrysler is at the bottom of the heap by its own hand. Ford just did the right things at the right time. Time is running out for Chrysler.

@Chris: What comment(s) are you referring to? Maybe the one where I say Ford has the best all-around HD pickups at this moment in time or that we chose the F-150 as the top truck in our Light-Duty Shootout? By they way, my name is Mike Levine, but thanks for paying attention to my comments. And, no, I dont own a Ford but if I were buying a truck this afternoon it would be a Raptor.

I don't understand why people get mad at Ford for just giving truck buyers what they want.

I don't get why so many people like Fords. However, I guess I am somewhat oblivious, I haven't driven a Ford in almost ten years. I guess I base most of my opinion on their styling. I really like the Dodge and GMC styling, and their half ton engines. The 5.4 from Ford seems weak in comparison, but again, that is only based on the stuff I read. I am quite surprised at by how far they are blowing away the competition though. Do fleet sales have much to do with it? It seems like most work trucks, and government trucks are Fords around here. They must be doing something right, maybe I'll have to eat my words and test drive a Ford...

@ Mike Levine: Hey Mike he meant Mark Levin. It's someone else who posted a few comments above you. You're right about the Raptor. It's a nice truck. Ford is doing a good job. Thanks for the info Mike. It's a nice website you've got here.

@ Mike Levine: Simply let that other Chris talk a bit. He doesn't even understand you and Mark Levin are 2 different people. He thinks it was your comment.

@ Chris: Read before you write... Oh and I'm not ford baised... But they've simply got some nice rigs out there.

Ah, understood. My apologies! Thanks for clearing up the identity confusion.

Why throw good money at bad. There are too many vehicle manufacturers in the world right now. Chrysler hasn't made good vehicles in over 20 years. The Ram 1500 is a nice truck but it took Chrysler too long to figure out how to make a good truck,so most people still remember the unreliable junk they made over the last 20 years. The government shouldn't have bailed out Chrysler. If Chrysler goes under today most people wouldn't care. Ford & GM would probably pick up more vehicle sales & would most likely need to hire more workers. If the government had let Chrysler go under you probably would be working for FORD ,a much more stable car company. Win win for you & your family.




I was talking to Mark Levin, not Mark Levine, after reading another "Pro Ford" comment of his. If I remember correctly, he has quoted articles in posts about this site and he acts as if even this site "knows" Ford is the best truck out there.

As for Mark LEVINE, I'd take a Power Wagon over the Raptor any day of the week. The Raptor is weak, in every way possible. I'm not even impressed with the way it looks. The Power Wagon looks more stock (i.e. subtle) instead of the "hey, look at me, I'm an off road truck" persona it displays. Maybe it's must me, but I'm not the kind of guy who popped my collar always wanted everyone to know how cool I was. But that's just me. I'd take a Hummer over the Raptor as well, it's more practical and probably just as good for off road use than the Raptor, unless you're an extreme off roader, which almost no one is.

I'm a GM guy and I've never understood how people like the way the Ford SuperDuty's looks and even now the F-150's??!! They're both BUTT UGLY trucks!!! There's nothing to them and they've taken the "my grille is bigger than yours" baton away from Dodge and just gotten stupid about it. The 2011 Super Duty is just ridiculously UGLY. I look forward to GM trucks once again owning them in the next round of the shootout.

so many people on this websites hate on Ford for making a real truck. GM trucks has so much power in their truck but yet they can't outhaul nor out tow the Ford F-150 thats why there second in sales and not number one. And for the people hating the Rapter all that matters is that the Rapter is making money for Ford.The reason why America buys the superduty and the F-150 is that there real truck that get the job done The F-150 has only 320 horsepower but it outhauls and tow every truck in its class Ford owns the truck segment in America because they make real trucks not overpowered sportcars with beds. So saying this , Ford continue making trucks people want nonthing can beat a Ford truck.

Chris ... I'm a Ford person (have owned diff brands in the past) That said it's because Ford has worked hard to be a sales leader. The majority can't be all wrong. When it comes to style, everyone has their own opinion of coarse. But for me functional & reliable are also very important as well as feedback from others. That said:
What I hear on GM (to me looks ok) is don't hold up well to plowing. Probably why so many cities/towns use the Fords. I can't speak with facts as to which has better reliable engine/trans so I won't. But again the sales figures gotta mean something in of itself.
As far as Raptor vs Power Wagon, each have a different purpose as this link below states. Worth a re-read for you from someone that has actually driven both and not just looked at pics.
At the end of the day, if you can't sell a lot of them, then it's doomed. Looking at past & current sales numbers is an indicator who may live on.

Reason Dodge is doing so poorly is all you clowns out there are so bent on thinking Ford and GM make a quality product. I have had GM's and Dodge trucks. In all honesty I'll take the Dodge. I had the least trouble with my Ram's and have had over 300,000 mi on one and over 200,000 on the other with minimal problems. My GM's could not even make it 50,000 mi without transmission issues and a valve job along with other problems with these so called bullet proof G crap. So get over thinking Dodge is junk. They all have problems and all brands have repair shops which are all full every day. As far as Ford everyday I here how the drivetrain in those things are junk but they keep selling. Why?

Tom ... You like Dodge, that's fine. You ask why people still buy Ford's cause "you hear" they're junk. MAybe you hear what you what to hear. Actually ask many people that have owned them for some time to get facts.
Best selling truck 27 yrs, everyone can't be all dumb that many yrs. Also rated high in Consumer Reports. Plus:
... and this diff magazines NOT Ford is why they sell to answer your question:

The new design has garnered an impressive array of awards:

F-Series is the best selling vehicle in America for 27 consecutive years; best-selling truck for 32 consecutive years
Motor Trend 2009 Truck of the Year Award™
Top honors as “Truck of Texas” as well as “Best Luxury Pickup” for the 2009 F-150 King Ranch from Texas Auto Writers Association
2009 North American Truck of the Year
“Best Overall Half-Ton Pickup” from
2009 Best Redesigned Vehicle from Kelley Blue Book’s
“Automotive Excellence” award in the Workhorse Category from Popular Mechanics
Motor Trend's Truck Trend Top 5 Trucks from Specialty Equipment Market Association (SEMA) for 2009 Ford F-150 Heavy Duty DeWalt Contractor Concept
Detroit Free Press Truck of the Year
Detroit News Truck of the Year
Best Truck by Florida Monthly
Playboy’s 2009 Best Pickup
“Accessory-Friendly Truck” Design Award from SEMA
America’s Safest Full-size Pickup with 5-star frontal and 5-star side-impact crash-test ratings, the highest possible scores, in the National Highway Traffic Safety Administration (NHTSA) tests.
“Top Safety Pick” from the Insurance Institute for Highway Safety for its standard safety technology: Safety Canopy side curtain air bags and AdvanceTrac with Roll Stability Control
“Residual Value” award from Automotive Leasing Guide (ALG) for retaining the highest percentage of its original price among 2009 full-size light duty pickups at the end of a conventional three-year lease, based on ALG projections

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