Chevy/GMC Styling to Look More Distinct

Chevy Silverado II
Reports are coming in that the styling distinctions between the redesigned Chevrolet Silverado 1500 and GMC Sierra 1500 are expected to be significant. The image above is from a SEMA concept from two years ago, but it does echo some of the design cues seen on the more current GMC All-Terrain concept.

Rick Kranz of Automotive News spoke with Ken Parkinson, GM's executive director for design, who said, "The normal person is going to see two very distinct and very different vehicles.

"We have to do certain things common because we have to make a business case," Parkinson said, "but we want to make sure that we dial the differentiation just right so that it is really, really difficult to see what is common between the two." Both pickups debut next year. 

kranz also writes that GM engineers have discussed positioning a grille with movable shutters below the bumper area to improve aerodynamics. To read more, click this link.

Comments

@Dale Milner,

You do know thats a just SEMA concept from 4 years ago, Right?

Anyone else notice how these posts say basically the same thing.

@Dale Milner,

You do know thats just a SEMA concept from 4 years ago, right?

Yep. DerekHiggins, SethHileman, etc. are more than likely the same person posting the same thing over and over. Come on guys, try to be a little more original. If you are going to post some good BS, you need to do a better job than you are doing right now. I'm not buying it.

I'm not anyone but me Bob. Or 'Johhnny Doe'. People say the same things because it's true. Something you just can't seem to grasp. Have a good day.

Our dealer is a Chevrolet-Buick-Cadillac dealer. I think all GM dealers should be this way. Either that or just carry Chevrolet. Then just get rid of GMC. GMC is not popular around here at all. My entire life the Cadillac and Buick people have always drove Chevrolet trucks. They'd never drive anything that said GMC on it. I'm not so sure how our dealer will handle this either? How can you sell a second rate truck next to Cadillac's of all things? They've already lost a ton of truck sales to the big Ford dealer in this town over the last 5 years. Chevrolet really needs to be equal to Ford and get those high dollar interiors in their trucks. GMC shouldn't even be a priority.

Here's our dealer, they're adding a huge addition and doing a facelift which will be nice. I've seen one guy post on here about John Deere country always being Chevy country. He is right. And he's also correct most John Deere guys have been switching to Ford's because they're nicer. I know because I work there also and our parking lots are mostly Ford's now and those looks and interiors are the main reason. Tons of King ranch's and Platinum's in the lots. I'd also like to see that trend reversed and get the parking lots full of high dollar Chevrolet's again instead like it used to be. http://cedarfalls.patch.com/listings/community-chevrolet-buick-cadillac

@DerekHiggins,

so it's a coincidence that everybody just happens to come on here and say basically the same thing at the same time?.... pathetic

Stolen Silverado used in attempt to steal John Deere tractor at a Lowes in Maryland. When caught by a store employee, five suspects fled in the truck, crashing as they entered a highway, throwing one suspect out into a concrete culvert.

My point? Trucks are getting too big and people are totally mis-using them. Those big, expensive trucks are becoming prime car-theft targets not only for their own value, but also for how they can be used to propagate additional crime. Let's go back to more reasonably-sized vehicles.

Bob, 4 years ago???

It's only 2 years ago. The GMC All Terrain Concept is also from 2010.

Anyone notice how all of the "Bob" posts sound the same? Weird.

I am in the market for a nice HD diesel truck and took a look at the King Ranch Fords. I found them to have a very feminine flavor to them as far as the interiors go and decided to pass. I think I will check out the offerings from Dodge and GM next. This is not a work truck IMO. Anyone else feel the same way?

Here's some tid bits for ya, mostly good news. (I won't reveal my source or any specific info that would damage GM's competetive stance):

2014 trucks (release first quarter 2013)
New non-turbo V6 across the board (likely LFX), around 315 Hp
6 speed auto across the board, inc reg cabs, V6, etc
This will give class leading MPG..... (25+mpg??? Hint Hint)
4.8 liter a goner
Gen V V8's: 5.3 liter, 350hp, more efficiency (DI, gears, etc)
optional 6.2 liter, 425hp
*E-assist coming to trucks*
The best part: the Sierra looks PHENOMINAL and will blow people away, and doesnt look like a chevy, which will be the more "work truck" kinda feel and more "vanilla". Sorry Chevy guys. GM is aiming to increase GMC sales ALOT. Yukon/Tahoe is said to look several generations ahead of the current ones. Will also blow away competition.

Only thing I'm dissapointed with about the news is the low HP figure for the 5.3 liter. It needs to match the Ford 5.0.

http://www.gminsidenews.com/forums/f22/semi-confirmed-news-next-gen-2014-trucks-106048/

Imo, the gm twins will always be called gm twins bcuz a panel crease here n a rounded edge there doesnt make it different.

@Vmax,

Huh, thats funny. the rest of the sources keep saying theres going to be an 8spd across the entire lineup.

I.e your posts is just a bunch of BS.

@Bob,

Those "sources" who say 8 speed for the 2014 Silverado are just saying an 8 speed is "likely" based on the fact that GM is to build 8 speed transmissions.

GM has declined to say which vehicles will be FIRST to have 8 speeds but it is safe to bet they will go in Cadillacs luxury models before the Silverado.

This report of 6 speeds is the real deal.

Ok. Now for just my opinion on what is going on with the GM transmissions. I believe GM will bring all of their Silverados and Sierras up to 6 speeds to match Ford who is the only maker who has 6 speeds standards. Then GM will add an 8 speed in the coming year or two - on their top models. It won't be 8 speed standard for the entire lineup though.

@GM insider or anyone who can explain
does that mean that you cant put a snow plow on the next gen hds? or am I compleatly wrong?

Just half tons. HD's will still use hydraulic steering for snow plows.


Sounds like 'Bob' is making excuses for why the new Chevy will be a failure. The more features and options you can load into a truck the more money Chevrolet dealers make. The higher the brand value becomes. The more resale value you gain. The more Chevrolet truck customers GM retains from defecting to Ford.

Who the hell is Gary White to say what I do and don't need in my Chevy truck??? Thanks 'Big Brother' but no thanks. I can make up my own mind. If you think I don't need all of the options and interiors in my Chevrolet, I don't think I need your truck. How about that? I'll buy a Ford instead. They offer everything.

Posted by: BrianJ. | Jan 30, 2012 4:12:03 PM

@BrianJ,

You know, Brian, I am not making excuses. I am telling you what Chevy's philosophy is. Not all companies have the same philosophy, you know?

Some comanies like to go with fancy items like - get this - a heated steering wheel! Or butt cooler! Chevy's philosophy on equipping trucks is a bit different. Chevy feels that if it is isn't used DAILY, it does NOT BELONG ON THE TURCK. Chevy only puts on stuff that GETS THE JOB DONE.

Watch the 1st minute of this to see what their ACID TEST is and how Chevy decides what goes on a Chevy. So bash me all you want and disagree with the philosophy but I am just telling you the truth.

Chevy Acid Test (1st minute watch here)
http://www.youtube.com/watch?v=XSTXZ3d3D_M

@Bob Johnson
Just so you know, cooled seats are available on 2012 LTZs.

And just in case you don't believe me, just click the link and scroll down to the interior section:

http://www.chevrolet.com/silverado-1500-pickup-truck/

@Luke,

Those are front cooled seats only. I'm talking about rear butt coolers.

Somebody here said they wouldn't buy a Silverado because a passenger couldn't eat a sandwhich in the rear seats and be cooled. But the Queen Ranch had rear butt cooloers and he liked his butt being cool while he ate a sandwhich in the Queen Ranch in the back seat crew cab.

This is crazy and is exactly what Gary White and GM were talking about. Features that matter and getting the job done. If it doesn't get used by the driver daily it doesn't belong on the truck. That is all.

@Bob
I didn't realize cooled front seats were used daily (or heated seats for that matter), or were vital to "getting the job done."

If additional comfort is your desire the available heated and cooled FRONT seats ensure comfort year round. FRONT seats get the job done. No need for rear butt coolers on Silverado since the rear seats are not used daily.

If it sounds like I am making excuses, I am not. I am just explaining what GM's philosophy for Silverado is.

Features that matter + getting the job done = Silverado

Fancy features that don't matter + not getting the job done = the competition

@hank
ok thanks. you almost need a plow in canada

@SethHileman - IFS is the more expensive route. Ford used to use that twin screwed up front suspension (Twin I beam) that ate tires like crazy. Ford followed GM.
GM spent the big dollars on an IFS system for all its trucks. Ford and Dodge choose not to because it costs money.
HD vs HD shows non-biased physical proof of the strength of GM frames (and weaknesses of Ford and Dodge). I would truly be embarassed driving a Ford or Dodge.

@Bob
Does everyone use the front passenger seat on a daily basis?

"Features that matter + getting the job done = Silverado

Fancy features that don't matter + not getting the job done = the competition"

Amen.

HD vs HD shows non-biased physical proof of the strength of GM frames (and weaknesses of Ford and Dodge). I would truly be embarassed driving a Ford or Dodge.

Ha!! That's laughable. So Chevy gets to market a commercial because they were the first to box their frames to make them stiffer. Whoopdedoo... What happens when Ford boxes their frame this year?? Ooh, didn't think about that did ya... Chevy goes back to being second best yet again. IFS sucks for a HD truck period. You are a clueless moron who knows zilch about truck suspensions if you think otherwise.

Some comanies like to go with fancy items like - get this - a heated steering wheel! Or butt cooler! Chevy's philosophy on equipping trucks is a bit different. Chevy feels that if it is isn't used DAILY, it does NOT BELONG ON THE TURCK. Chevy only puts on stuff that GETS THE JOB DONE.

So Bob, you're saying my King Ranch Super Duty won't do the work of the Chevy? I happen to like nice interiors. I spend all day in my truck. Why don't you and Chevy get out of the 1970's.

The best part: the Sierra looks PHENOMINAL and will blow people away, and doesnt look like a chevy, which will be the more "work truck" kinda feel and more "vanilla". Sorry Chevy guys. GM is aiming to increase GMC sales ALOT

@Vmax... And This is the Jackpot statement! Who in the hell would want a Chevy after reading that????? You people wonder why Chevrolet guys are so ticked off at GM. Well that statement sums it all up in a nutshell. I completely back the Chevy guys here. GM are a bunch of clueless idiots to treat their #1 seller and their biggest loyal customer base like this. They have an open invitation by me to come join Ford. They will never be second best again...

"you're saying my King Ranch Super Duty won't do the work of the Chevy?"

@FordTrucks1,

Not at all. I am sure your interior is the most rootin tootin interior on the planet and can do work just fine.

What I am saying or what GM IS SAYING is that if you DO NOT use it A LOT, it does NOT belong on the truck a lot of the time. That is GM's philosophy for Chevy Silverado.

Got it? Good. If you diagree, you are free to disagree. This is a free country but your complaint should be directed at GM, not me. I am just the messanger.

What I am saying or what GM IS SAYING is that if you DO NOT use it A LOT, it does NOT belong on the truck a lot of the time. That is GM's philosophy for Chevy Silverado.

And as I said, GM is clueless. Do they Not want the extra money on upsales? Do Chevrolet dealers have so much money they don't need any more or what?? Who the heck are They to say what belongs on a truck for a particular Chevrolet customer and what does not?? Shouldn't that be the CUSTOMERS choice? GM sounds like a bunch of dictators to me. I stand by my words. It's No way to treat your most loyal and largest truck base. I think it's horrible what they are doing. If You don't want certain things Bob then fine. Don't get those things. Withholding those things from Chevrolet guys who Do want them is just sick and wrong. It's also piss poor business.

Let me put it to you as simple as I can.

Remember back in the day when Silverado meant top of the line? Now, it's base model.

GM has always played games with "top of the line" classifications.

It's too bad.

"Who the heck are They to say what belongs on a truck for a particular Chevrolet customer and what does not??"

GM went out and talked and listen to people who use their trucks who drive their trucks and this is what they came up with. GM will equip the Silverado right, to GET THE JOB DONE, not luxury. If it's not used a lot, it is not worth putting on. That's why they call it America's best value or as Gary White calls it America's best truck. With that in mind, watch this video...

Chevy Acid Test (1st minute watch here)
http://www.youtube.com/watch?v=XSTXZ3d3D_M

As a FORD guy...this GM doesn't look bad. Actually...looks really good.

GM definitely needs to work the interior...and get that modern as well.

Hmmmm....

GM went out and talked and listen to people who use their trucks who drive their trucks and this is what they came up with. GM will equip the Silverado right, to GET THE JOB DONE, not luxury. If it's not used a lot, it is not worth putting on. That's why they call it America's best value or as Gary White calls it America's best truck. With that in mind, watch this video...

Chevy Acid Test (1st minute watch here)

@Bob, you poor guy. You're as clueless as GM. I don't care about their "acid test".. Do you not understand that is simply GM's BS marketing? C'mon man. If I want a stipped down Silverado I'll buy one ok? If I want a decked out Silverado I would LIKE to have that option. Ford offers Both, Dodge offers Both, Toyota Will be offering Both. What about Chevrolet? Oh ya, gotta make 'room' for GMC. So in order to justify it they have to do BS marketing for Chevrolet. No thanks.. I don't care what you, Gary or Howie think. Gary and Howie are a couple of GM subsidized dorks who have Zero credibility when it comes to selling Trucks. Howie should stick to cars. I want the highest class Silverado money can buy and I think GMC sucks. I'm not short on cash bud. If GM doesn't want it, if Chevrolet dealers don't want it, it's Their loss not mine. I'll buy a Ford instead.

I hope the new Chevys don't look like that concept vehicle. I don't really like it. Hopefully they will make big upgrades on their interior if they want to keep sales. Their current interior sucks in my opinion.

@Puff the Magic Dragon
quote "FRONT seats get the job done. No need for rear butt coolers on Silverado since the rear seats are not used daily."

Thanks for point out the fact that no one uses a Chevy crewcab for carrying a crew.

On to the next amusing "Puff" statement
quote "If it sounds like I am making excuses, I am not. I am just explaining what GM's philosophy for Silverado is.

Features that matter + getting the job done = Silverado

Fancy features that don't matter + not getting the job done = the competition

1..Chevy offers rear drum brakes standard - they will stop the truck (eventually)
2..Chevy 5.3 - TWO 5th place finishes - the truck will pull a load (eventually)
If you consider points 1 and 2 - it makes perfect sense for Chevy not to offer a 6.5 ft long box.
3..No luxury trim packages - guys will switch over to Ford and Ram (eventually)

The final amusing "Puff" statement -
quote "so it's a coincidence that everybody just happens to come on here and say basically the same thing at the same time?.... pathetic

So says the biggest parrot on the planet.



i hope the gmc truck isnt going to be like a caddy truck. gmc looks better now(then chev). they always have and they have always workked till the job got done and then some. my family has had good luck with 2 seirras in a row. a 1988 2500 4x4(5.7L) and a 2004 2500 4x4(6.0L). and gm should keep it this way. not turn them in to a truck for people who wanna look the part. dodge and gm will always be the best but I hope they keep them the way they are now, looking good and workking non stop


Blah.. Some of you guys are rightfully upset but you just need to ignore GMC. Really, what real trucking man wants to drive an Obama truck anyhow? Nothing says subsidized big Government Motors meets the Ghetto like a GMC Denali. There's only two trucks for me. My Peterbilt and my Chevy Silverado. Both are real working mans trucks. None of that metrosexual Sierra garbage. All Chevy needs to offer is what my Peterbilt has. Durability, durability and more durability. Now this Includes durable door panels and a durable working mans dashboard. It also includes the highest grade leather you can sit your ass on. This is one gripe that is real. That King Ranch package in the Ford's is a real working mans leather package and I want one in my next Chevy. I have the high grade stuff in my Peterbilt and I expect it in my next Silverado as well. If not, I think I have every right to test out a Ford or Dodge since they offer that stuff.

1) Rear drums get the job done. From the V6 shootout: "Despite the stopping distances, we believed the Sierra provided the best overall brake feel and driver feedback." I am sure that GM will completely overhaul the brakes for the next gen trucks.
2) Gen V V8's: 5.3 liter, 350hp, more efficiency (DI, gears, etc) This will give class leading MPG..... (25+mpg??? Hint Hint). optional 6.2 liter, 425hp.
3) Chevy will have luxury packages but GMC Denali will be the highest.

3) Chevy will have luxury packages but GMC Denali will be the highest.

@Bob, Why's that? Chevrolet not good enough to compete with Ford anymore? lol... I didn't think so.

CHEVY ALREADY COMPETES! IF YOU WANT TO GO HIGHER THAN FORD EVER DREAMED OF, GO WITH GMC DENALI!!!!!!!!!!!

CAN YOU TAKE ME HIGHER?????
TO A PLACE WHERE FORD GIRLIE MEN SEE WHAT A TRUE TRUCK INTERIOR IS.
CAN YOU TAKE ME HIGHER??????
TO A PLACE WHERE FORD GIRLIE MEN APPRECIATE A TRUE LUXURY TRUCK INTERIOR.
COME ON LET'S GO THERE.
LET'S GO THERE, GM.
HOWIE, CAN YOU TAKE ME HIGHER???????

http://www.youtube.com/watch?v=J16lInLZRms&ob=av2e

Ford killed the whole Lincoln truck deal and integrated it into the F-Series with a Platinum trim. That turned out great for them. It seems to me a lot more Platinums are being sold than the Lincoln trucks sold. Based on that, I think Chevy would do better if they killed the Sierra and integrated a top of the line luxury truck in the Silverado.

Along those same lines, I believe Ford is doing so well in sales because they offer so many different trims and options. There's pretty much a truck that can suit almost anyone's tastes and needs in their line-up. Ram has seen this and has made a concerted effort to offer a lot more trim levels as well. There are consequently also seeing a rise in sales. If Chevy wants to continue to compete, I feel like they need to move in this direction as well.

@ Puff the Magic Dragon
1) Rear drum brakes get the job done.
Really?
More smoke and hot air.
Last place in the shootout. Why should best "feel" matter if you crash into someone.
2) The next gen engine won't be out until 2014. No one really knows what it will be like. Right now it is just fantacy.
3) Chevy WILL NOT have luxury packages.
GMC WILL.
Remember - Chevy is work grade.
As you said - "GM will equip the Silverado right, to GET THE JOB DONE, not luxury."

If you want to quote from the under 30K shootout - here is the closing remarks
"5th Place: Chevy Silverado 1500
The Silverado is the second-oldest model in the segment and in need of powertrain, chassis and styling upgrades. The Silverado just barely qualified for this test by offering crank windows, manual door locks, manual mirrors, rubber floormats, no key fob and rear drum brakes. And you still have to write that $30,000 check anyway."

I can see your point about Chevy philosophy.

Needs:
powertrain
chassis
styling

Offers:
crank windows
manual locks
manual mirrors
rubber floormats
no key fob
drum brakes

30,000 for a base model 4x2 ext cab truck.

Wow.

My XLT, 2 tone paint, 5.4, 6 spd, 4x4 SuperCrew long box 4x4 with power everything, chrome package, trailer package, Sync, backup camera, manstep, box liner, running boards,skid plates, etc. was 35,000.

@ Puff - Keep smokin' waht ever you are smokin'

my bad, I forgot to include the last line of the closing remarks:

"While there’s something very satisfying about driving a work truck the way your dad (or granddad) did, the Silverado should have a value package combination that was closer in features to the Ram 1500."

Work grade, more like work over your wallet grade.

Screwy Louy,
This will be the last time I am going to speak on this.
GM's brakes are fine! Could they be better? Absolutely. If you think they are so bad, you don't know what you are talking about or you are just trolling on a GM post as usual. I think it is the latter.

If you go back to the 2008 Half Ton Shootout, Silverado was third best and better than F-150 and Ram. Only Tundra and Nissan were ahead of Silverado. On the first run Silverado was first in braking. I'm not worried about Silverado's brakes and neither should anyone else.

Ford has improved their brakes since then. Chevy will improve their brakes n the next model and get the job done. Just like Ford has to improved their Super Duty brakes. There isn't a perfect truck.

Thank you and goodnight.

I'll leave you with this video.

Silverado vs F150.

http://www.youtube.com/watch?v=2RQ6CBjGMpw

Chevy's philosophy is to design a truck that gives the person MORE of what they use EVERY DAY. Keep it simple. If you're going to make improvements, make improvements that make sense.



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