GMC's Top Designer Wants a New Look

GMC-Acadia grille

GM North American President Mark Reuss recently announced there would be more separation between the Chevy and GMC pickup trucks, and we are just beginning to see what that might look like. At the 2012 Chicago Auto Show, GMC debuted its new 2013 Acadia, showing off the regular (above) and Denali (below) trims.

Dave Lyon, executive director for GMC Design, spoke about the Acadia's new look and design features, but he was clearly laying the groundwork for a similar look that will eventually work for full-size pickup trucks, too. 

"We're aiming for a look of capability with GMC ... and you see that in the more squared wheel arches, the more angular look to the grille, and details to the headlights that communicate utility," Lyon said.

Many of the questions from a group of confused journalists dealt with Lyon's notion that GMC will not go along with other crossovers in the segment, instead going for the sleek and organic look.

"The GMC will be more of a blend of a new crossover and traditional SUV look — almost locomotive in its appearance," Lyon said.

That could mean a host of changes coming to the new Sierra pickup truck, but it could also bode well for those looking for a more rugged overall look to the GMC brand. Whether this means the new Sierra will get Audi-like headlights and more angular design will be interesting to imagine, but no doubt the grille is pretty close.

GMC-Acadia-Denali grille

Comments

That's why the 2014 GM Sierra and Chevy Silverado will be VERY DIFFERENT!

They're ruining the Silverado as far as I'm concerned Bob. You're right though. Thank God we have choices. Such as Ford and Dodge. I'm not going to argue with you though.

@Jeep, I'm nobdy but me. I do think the Colorado looks like a CUV. It's horrible. I'm surely not alone in this either. Most blog posts all over the net share the same opinion. It looks nothing in production like the concept and the Asian bed is just all wrong.

I love the way this GMC looks as the front end I JUST WISH I HOPE YOUR LISTENING GMC THAT YOU WOULD PLEASE PLEASE CENTER YOU GMC LOGO IN THE CENTER IT JUST LOOKS OUT OF PLACE NOT HAVING THE GMC LOGO IN THE CENTER OF YOUR MIDDLE BAR. AND PLEASE LISTEN TO THE PEOPLE PUT ROUND WHEEL WELLS ON YOUR TRUCKS. MAKE THEM LOOK LIKE IT WAS DESIGN RIGHT.

@GMC Bob
Hey Mark, Peter was NOT me. Everyone is entitled to their opinion. But GM gives the best car to Cadillac, not Chevy. They sell a lot less Caddies. Sales don't say which car gets what luxury packages.

Peter is me and I was just a little tired of all the hate the GMC statements.

I have a Silverado, but would have no problem going with the GMC, love that big GMC logo on the front.

Guess I need to save money and buy both a Chevy and GMC when they come out.

OPEN LETTER TO MARK REUSS AND GM:

Gentlemen:

First I want to thank you for building America's longest lasting most dependable trucks.

Second there is a lot being said about the next gen 2014 trucks. Some good, some bad. I want to make it perfectly clear that I love the 2 truck strategy. I love having choice and I think most people do too! I love having a Sierra and a Silverado. But I espcially love that the next gen trucks Sierra and Silverado are going to be two VERY DIFFERENT trucks. As you know, REAL GM and Chevy buyers have been requesting this for a very long time. Thank you for making this finally possible.

There are some imposters that are hating on this idea but most of them are from current Ford owners and a couple Chevy buyers who post multiple times under the different names. The reason these buyers don't want real change between the Chevy and GMC trucks is because they don't want their old trucks to be oudated. You need to take these negative comments against GMC with a huge grain of salt. 99.999% of Chevy customers are behind what you are doing for the next gen 2014 trucks 110%.

I am also a big believer in the philosphy at Chevy. Some of the other companies are big on things like fancy suspensions and heated steerings! But I like that CHEVY IS DIFFERENT. I like the philosophy at Chevy that if it doesn't get used A LOT, which means daily, it does NOT belong on the truck. All these fancy gimmicks do is weight down the truck and hurt THE FEATURES THAT MATTER like fuel economy and value for the money. Chevy trucks are for hauling and towing, not luxury.

I would also like to point out that I like the sound of the upgrades rumored to be known by my buddy Bvonscott on GMI...

All new GEN V small blocks
Frame tweeks/more high strength steel
Suspension tweeks
Efficiency upgrades and technologies
The touchscreen audio interface/new nav systems
All new interior
New off road capabilities
More towing capacity
Better ride and handling

He says your goal is to have the best half ton trucks just like you have the best HD's but take it even farther. I like the sound of that! We loyal GM customers stand behind you 100%. Loyality is what it is all about and I am sure whatever you come up with for the next gen 2014 trucks will be a completely satisfactory.

Thank you and God Bless GM.

Dear GM:

Also, the bailout is still being brought up constantly and it is very hurtful for the GM brand.

If you could find a way to pay back all of the loans and in full with interest I think that would go a long way. I think we are owed $26 billion or something like that after the stock sells and they don't break even. If you could announce that you will make up any difference of the money owed to the taxypaers from the bailout that would help.

I know Obama let you out of paying back all of the money, but I think you should anounce PUBLICLY that you will pay back the taxpayers all of the money with interest if they don't break even on the bailout stock. What say you?

To be fair, I am also calling on Fiat-Chrsyler to pay back the $1.3 billion it still owes to the taxpayers from the bailout and pay it off with interest.

Chrysler never paid back all of the bailout money. They still owe $1.3 and think they can get out of paying because Obama said it was paid in full when it wasn't.

Fiat, are you listening?

@Johnny Dose - so the speed is now 40 mph? Trauma Triage defines any impact with speeds 20 mph or greater as serious. Why do you think schools zones have 20 mph limits?
@Michigan man er bob - don't you get sick and tired of the lame assed fack names? we do!

To be fair, I am also calling on Fiat-Chrsyler to pay back the $1.3 billion it still owes to the taxpayers from the bailout and pay it off with interest.

Chrysler never paid back all of the bailout money. They still owe $1.3 and think they can get out of paying because Obama said it was paid in full when it wasn't.

Fiat, are you listening?

Posted by: Michigan Man | Feb 9, 2012 12:29:19 AM

I hope that you are not holding your breath waiting for this to happen, because it won't. Why should Fiat be laible for Chrysler's debt? They weren't around when everything went down in 2009. I'm no Chrysler fan, but I don't think Fiat is responsible for this debt IMO

@ Michigan man, you forget cheap plastic interiors and training wheels.

Also three piece bumpers and the need for a SFA and 3/4 and 1 tons.

While you are at it better positing of things like the trailer brake controller better mirrors that extend and fold with power.

Good to hear they're going to separate styling more from the Chevy. I bought my Sierra since I like the styling better than the Silverado's.

It will be interesting to see how the new GMC Colorado twin will be restyled -- hopefully more than badges and grilles.

@Jeep, Sorry bud, I am indeed Bill. Always have been, always will be. Nobody else. And I stand by my words. I have Ford stock in my portfolio and do plenty of research on all compnaies I invest in before doing so. I do not like their strategy. Not taking into account Chevrolet's strong loyalty history, many comments posted here and on the net about the displeasure of Chevrolet being downgraded, not with reading the words from their American president essentially confirming so and not with the dealership network as vast as Chevrolet's which compete on a 'supposed' equal level as that of Ford (although it sure doesn't sound that way with interior trims and marketing status which is huge in today's world). Others have also pointed out correctly that Chevrolet trucks sell Chevrolet cars as well. I don't feel they have focused quite yet. It's my opinion but it's also my money.

LOL @ Michiganman BOB. You gotta love that guy. GMC nutswinger until the end.

There are some imposters that are hating on this idea but most of them are from current Ford owners and a couple Chevy buyers who post multiple times under the different names. The reason these buyers don't want real change between the Chevy and GMC trucks is because they don't want their old trucks to be oudated.

And BOB, I'm no Ford man so you can knock that garbage off right now buddy. I don't want my old Chevrolet to be outdated you say?? Wrong again Bob. I don't want my NEW Chevrolet to OUTCLASSED. Get a life.

I think Michiganman Bob is SierraGS from GMI. Never had I see someone so butthurt over Chevrolet guys not wanting a second best truck and rightfully so blaming GMC's existance for it. Because the fact is if GMC wasn't here we'd be talking about this new world class Silverado getting ready to stomp Ford into the dirt. Only GMC guys couldn't care less because it's not them who is getting downgraded. Their trucks will actually compete with Ford and Dodge. Chevrolet truck owners get nothing but screwed and in the Chevy vs. Ford war. Chevy lost before it even started by GM's own decision. I think the two truck strategy is archaic, redundant and just horrible.

I even watched you slam the idea of the Silverado getting nice interiors in the Apocolypse thread Bob. Take your Denali leave us Chevy guys alone. Why the hell do you care that we want a King Ranch and Platinum competitor? When the Mustang comes out with 500hp and a luxury interior do you think Chevy guys want their Camaro to be stuck with 300hp and a cheap interior? I think not. Nobody wants to be second best Bob. And if GM gave some sort of Buick 500hp and a luxury interior to compete against the Mustang and did not give it to the Camaro as well, do you Honestly think Chevy guys are going to be loyal to GM and buy a Buick?? Are you THAT out of touch? Hell no they won't. They'll just say screw the Camaro and Chevrolet all together and jump to Ford. This is NO different when it comes to the Silverado. You Do Not screw with Chevrolet truck's like this... Us Chevrolet truck guys Do Not Want a GMC. We want a Chevrolet that offers what Ford does plain and simple. Get that through your thick skull and into that pea brain of yours.

Take your Denali leave us Chevy guys alone. Why the hell do you care that we want a King Ranch and Platinum competitor? When the Mustang comes out with 500hp and a luxury interior do you think Chevy guys want their Camaro to be stuck with 300hp and a cheap interior? I think not. Nobody wants to be second best Bob. And if GM gave some sort of Buick 500hp and a luxury interior to compete against the Mustang and did not give it to the Camaro as well, do you Honestly think Chevy guys are going to be loyal to GM and buy a Buick?? Are you THAT out of touch? Hell no they won't. They'll just say screw the Camaro and Chevrolet all together and jump to Ford. This is NO different when it comes to the Silverado. You Do Not screw with Chevrolet truck's like this... Us Chevrolet truck guys Do Not Want a GMC. We want a Chevrolet that offers what Ford does plain and simple. Get that through your thick skull and into that pea brain of yours.

Dead on the money.... I couldn't have said it better.

Know your GM history. It is not that we want Chevy to be outclassed - it is that the market has already made that decision. GMC is the top truck.

GMC has ties to Cadillac dealers and many are Buick-GMC-Cadillac and GM has yet to maximize these matchups in smaller markets where there may not be enough volume for a Cadillac dealer, it also gives Cadillac dealers the ability to sell pick-ups to Cadillac customers. That is where the GMC SIERRA comes in. GM can increase sales of GMC Denali products with better coordination with Cadillac-GMC dealers. There should have been a GMC Denali version of the Avalanche intstead of making it the Escalade EXT but that is history. Yes, there is a market for Cadillac Trucks, too, but it is quite small. There is a much LARGER market for GMC Denali Trucks/SUV's. It looks like the Avalanche is going away due to low sales and THIS shows that the Chevy brand cannot always be enough of a draw to sell a good product and if GM would allow GMC to get a version of the Avalanche, I think that they could sell more than enough Avalanche/Sierra EXT's (needs a name) to save the Avalanche on a next gen platform.

The GMC Sierra Denali is GM's "TOP TRUCK" due to the GMC-Cadillac link and has a long track record of sales to HIGH INCOME customers, it is not to put Chevrolet in a lower or second place - the market made the decision.

Going forward GM needs to get more imaginative with both Chevrolet and GMC truck lines and can increase Chevrolet sales while doing the same for GMC. That is why GM is making the two trucks VERY different. With the proper lineups Chevrolet/GMC trucks can outsell Ford every month and have GMC truck sales be 50% of what Chevrolet's are, up from the current ~30% they are now.


I think that's the "big GMC car" we all know and love as the Acadia.

http://www.shopautoweek.com/content/dam/saw/article-images/2013-GMC-Acadia-SLT-2-8-12.jpg.sthumbnails.638.486.png

I wouldn't call this a truck per say but either way I love it. We have a Terrain already but maybe this will be our next suv/cuv. I prefer the more masculine squared off wheelwells which is why we chose it over the Equinox. It's like the new Jeep Grand Cherokee and I think that's the way GMC is headed. More of a Jeep direction. I always thought when they restructured they should have just done Jeeps/Suv's anyway and left the trucks to Chevrolet like Chrysler did with Dodge. It would let Chevy better compete with Ford and Ram. Either way, this new Acadia will most likely be in our driveway when it arrives. Since they are doing a truck I hope it looks like this so their lineup is more uniform. Squeared off wheelwells and this tough/blocky front end. Very cool! Then leave the Silverado with the rounded wheelwells like the Equinox, Camaro etc. so their lineup is uniform as well.

For you guys against the Silverado getting a top trim like the Denali can I ask why? I'll be getting a Denali in this Acadia. It wasn't available in our Terrain when we bought it though. Why though would you care that Chevrolet folks want to have the same? I figure as long as it's in my new Acadia, why would I care if a guy who preferred the Equinox had the same? What's the big deal? I think GM should give both trucks the same interior options just with different names and different styling. Then everyone's happy. I personally don't want anyone in the GM family unhappy. I don't agree with GM on that one.

i think it look really good go GMC!!!!

"For you guys against the Silverado getting a top trim like the Denali can I ask why?"

Chevy can be topped off with a high end trim but it cannot be like the luxury GMC Denali. The two must be very different. The market has already spoken. The high income earners are going to GMC because of the Cadillac and Buick ties. With the proper changes, GM can increase GMC sales by A LOT and finally beat Ford every month in sales. If you always do what you always did, you always get what you always got. This time they want to increase GMC sales which are way too low. To do that the Chevy cannot be like the Denali. It is nothing personal against Chevy customers. It is just business.

The GMC Sierra Denali is GM's "TOP TRUCK" due to the GMC-Cadillac link and has a long track record of sales to HIGH INCOME customers, it is not to put Chevrolet in a lower or second place - the market made the decision.

You're a moron. Here's our dealer. Chevrolet-Buick-Cadillac pal.. People around here view GMC trucks as a rebadge joke. You think Chevrolet truck customers don't have a high income?? Those 80k Corvette, 40k Camaro and 60k Tahoe owners are just 'poor people'..? You pompous ass. Every truck in our lot at Deere is driven by guys who I know for a fact all make 6 figures. They historically drove Chevrolet trucks until the Ford's started making nicer trucks than Chevy. They did Not switch to GMC. They're driving Ford's. For GM to ever get these guys back the Chevrolet's need to have the Platinum and King Ranch trucks. Cadillac owners with trucks here drive Chevrolet's because it's a more historically prestigous brand. The market did not make a decision either. I've read your crap before. Until the Denali was invented the GMC truck was on it's last leg. The Denali was a shot in the arm to save it. It was the Denali interior that brought it back to life. Chevrolet did not get that. Are you AFRAID that if Chevrolet got the Denali that more people would choose it? Because I guarantee they would. http://www.communitymotorscf.com/

There are some Chevy-Buick dealers but those are the minority. GMC is primarily dualled with Buick dealers and provides Buick owners wanting a truck the option of buying a Sierra from their current dealer and eliminates the need for Buick to sell BOF SUV's and trucks.

Another important point. GMC, unlike Chevy, has always sold well to Import owners needing a truck so it is easy to "dual" with import brands and there are some GMC-Import Brand dealers and even a handful of GMC only ones but since the new Buick lineup is attracting a high percentage of Import owners, GM can keep most GMC franchises matched up with Buick and continue to build sales to "Conquest" Import owners.

Chevy Tahoe/Silverado buyers have money but not on the level of the Buick-GMC-Cadillac level. Until the Denali was invented, Chevy wasn't even thinking about luxury.

"For you guys against the Silverado getting a top trim like the Denali can I ask why?"

Chevy can be topped off with a high end trim but it cannot be like the luxury GMC Denali. The two must be very different. The market has already spoken. The high income earners are going to GMC because of the Cadillac and Buick ties. With the proper changes, GM can increase GMC sales by A LOT and finally beat Ford every month in sales. If you always do what you always did, you always get what you always got. This time they want to increase GMC sales which are way too low. To do that the Chevy cannot be like the Denali. It is nothing personal against Chevy customers. It is just business.

LOL!! "The market has spoken". Please. If the Silverado had a King Ranch or a Platinum like FORD HAS then GMC would be out of business tomorrow. You're putting a glass ceiling on Chevrolet in order to make room and justify GMC's existance EXACTLY like guys on this board have been saying for months. You just admitted it. And I ONLY drive Chevrolet and Cadillac. Buick and GMC can crash and burn tomorrow for all I care. And GM doesn't Need GMC to beat Ford in anything. Give Chevrolet the goods and the Bowtie will do it by itself. The Camaro Owns the Mustang in sales right now because it's better. Same with the Cruze. The same would be true with the SIlverado if it had the equivalent interiors and looks of the F-Series. I grossed 4 million last year in farming operations and won't drop a dime on a GMC let alone piss on one. Most of these farmers are doing the same business as I am. They're driving Ford's now instead of Chevrolet's over this GMC Crap because the Chevy's aren't as nice now. . Effff You dude. And it's not business, it's personal.

I will let my buddy Bvonscott help Chevy and GMC fans understand why GM is doing what they are doing with the next gen 2014 trucks...

Can I just say something too you, and get through all the chatter, and ideas in your head that will make some sense? I understand you want Chevy to be your top dog. You want the Silverado to be the king of all trucks. Well let me ask you... is it not NOW? Last I checked, most real truck guys.. are die-hard off road guys that would never take a AWD DENALI over a 4X4 Chevy, of any trim, no matter how much nicer the Denali is. My informant who has actually seen and driven the new truck didnt say "the new GMC will have a 4X4 Denali off road beast". None of that was mentioned. Does the current Sierra All Terrain have Denali level equipment? NO. Its the same thing as a LS/LT/LTZ Chevy but with special shocks and a different grill. (Could you put a special grill on a Chevy?... YA. Can you not upgrade the suspension to even better than the factory? YA MOST off-roaders DO) As a truck guy myself, speaking to a truck guy like you, I can pretty much assure you that the Denali truck IS NOT THE RIGHT TRUCK FOR YOU ANYWAYS. I would never buy one. Nor would you. It doesnt have FOUR WHEEL DRIVE. So why drop Chevy for something so minor as a upper "non truck guy" trim level? OR IS IT JUST THE PRINCIPAL?

I really want you to stay as die-hard a Chevy fan as you are now... and forever. And I don't get the feeling that the new Silverado will be anything BUT a beast of a truck. WHO CARES if Chevy will not have a Denali level?? Let the GMC fans have their fancy truck. DUDE, the new Chevy will be badass. If they can make the GMC upgrade radical and a step ahead, do you not think they wouldnt do that for Chevy since they sell more? I think they will. I feel they will make it as amazing as the GMC, and the looks will cater to the Chevy croud, while they let GMC go in a (VERY) different direction... as far removed from what YOU want as could be. I will buy the new GMC, because I prefer the way they look. I am just as die hard a GMC fan as you are a Chevy fan. And you will buy the Chevy. And we can both thank GM for making what we want, enjoy a cold beer while shooting the **** while talking crap about ford and banging some wrenches on our beloved trucks before getting yelled at by our wives for not paying them enough attention and putting too much love in a silly old pickup.......

Its just a truck.

---

Basically what Bvonscott is telling you here is GM is going in a very different direction. This may upset some Chevy buyers at first but GM wants GM the company (Chevy + GMC) to be the best it can be. There needs to be a change between the two truck lines. If you always do what you've always done you'll always get what you've always got.

Good looking grille, can't wait to see it on the truck, I'm excited for my locomotive GMC.

Maybe as a first order of business I can run down some of the retards who think GM is wrong for GIVING THEIR CUSTOMERS A CHOICE! hey guys, forrest gump called, he wants his iq back!

Another important point. GMC, unlike Chevy, has always sold well to Import owners needing a truck

LOL. That's hillarious. Import drivers buy import trucks. You're dilusional.

Until recently GMC always had something you couldn't get on a Chevy. Back in the 50's you could get major engine upgrades in Pontiac V8's and their line of V6's and V12's(twin V6). In the 90's you could get a Syclone or Typhoon with much more power then anything Chevy had in a S10 truck or SUV. Even my Sierra was available with 6.0 H.O. and Quadrasteer that was not available at Chevy.

Chevy people want Chevy to have everything GMC has! The only reason for GMC to exist is that they can be more than a Chevy. If the GMC haters get their way they will be just the same, sales will be surpressed, which will put GMC in the same position Pontiac and Olds were put in, by Chevy getting everything the same.

GM is making a huge mistake by not giving Chevrolet a King Ranch equivalent. That's all I'm saying.. I have a King Ranch Super Duty but if Ford didn't make one I sure as hell wouldn't buy a GMC. It would be a Chevy or Dodge. And since Dodge offers a KR equivalent interior, Chevrolet is missing out big time in sales. This Sierra guy talks like he wants the best for GM. That's aboslute nonsense. I can see right through his California BS. (Oh ya, I know who you are). If he cared one bit about GM he'd accept the fact that Chevrolet is the top rival to Ford and must compete in every area there is Including interiors. He'd accept the fact that GMC just is not as popular. He'd accept the fact that his precious GMC/Buick dealer network is a small one and will always be. He'd take his Denali for what it is and be happy with it... but No. He has to bring Chevrolet down to his lowly level.

And for the record I'd proudly own a Cadillac and I'd proudly own a Chevrolet. Our local GM dealer is Also a Chevrolet-Cadillac dealer. I'd pay cash to buy a Sierra and light it on fire to watch it burn just for fun. I have No respect for GMC and Buick blows.

@Typhoon - GMC sucks. Every GMC I grew up with was powered by a Small Block or Big Block Chevrolet and they're still Chevrolet LS powered.. Nothing but a Chevy truck rebadged with a grille swap. And the Silverado did too have Quadrasteer. I've seen several. GMC should have gone the way of Pontiac and Olds. To the graveyard of multi brand junk. I'd have more respect for GM if they would have just restructured as Chevrolet Motor Co...

GMC sucks. Every GMC I grew up with was powered by a Small Block or Big Block Chevrolet and they're still Chevrolet LS powered.. Nothing but a Chevy truck rebadged with a grille swap. And the Silverado did too have Quadrasteer. I've seen several. GMC should have gone the way of Pontiac and Olds. To the graveyard of multi brand junk. I'd have more respect for GM if they would have just restructured as Chevrolet Motor Co...

THIS! I can't believe my taxpayer money went to finance a second truck line that's completely unnecessary. Nobody else needs one so why should I have to pay for 1 company who somehow thinks they do? I still can't wait for the conservative media to break this wide open. I hate GM for wasting my money like this. And proping up Buick for China via Opel just makes me sick.

And for the record I'd proudly own a Cadillac and I'd proudly own a Chevrolet. Our local GM dealer is Also a Chevrolet-Cadillac dealer. I'd pay cash to buy a Sierra and light it on fire to watch it burn just for fun. I have No respect for GMC and Buick blows.

Posted by: FordTrucks1 | Feb 9, 2012 11:04:33 AM

The new Buick cars are very nice cars and get good ratings. I don't see your reasoning as to why the "blow" as you say.

GMC has ties to Cadillac dealers and many are Buick-GMC-Cadillac and GM has yet to maximize these matchups in smaller markets where there may not be enough volume for a Cadillac dealer, it also gives Cadillac dealers the ability to sell pick-ups to Cadillac customers.

@Whoeveryouare - First and foremost this is simply untrue. My Cadillac dealer Wanted GMC to go. The Denali has hurt the sales of their Escalade and SRX terribly and those are their two biggest sellers. I know this for a fact as I work for a competing dealer in town and talk to them near daily. Secondly, Chevrolet is indeed viewed as the higher status brand here Denali or not. And yes, Chevrolet truck buyers have been upset over the trims and body designs. I've sold many of our brand trucks to former Chevrolet owners as a result. And indeed, am picking up their car sales as well. You are severly misguided. GMC hurts Chevrolet and Cadillac on both ends.

Further more, for 50% of the country the initials 'GM' will forever more stand for something they disagree with, myself included. If I did ever purchase a truck outside of the brand I sell (which I never will), it surely would not have those initials plastered on the grille. It also just sounds tacky to me.

The new Buick cars are very nice cars and get good ratings. I don't see your reasoning as to why the "blow" as you say.

Buicks are Opels now. I don't care for foreign cars. Even within Ford I don't care for anything not made here nor will I cut them any slack for it. Old Buick also died decades ago. The Buick I grew up with was a car for the elderly. Sorry, it's not my thing. I'm in my 40's but when I do reach that old age and can't get in my Ford truck anymore, it will be an American built Lincoln driving me home. Add to it I don't agree with "mid brands" as they call them. I'm glad we dumped Mercury. Ford needed to step it up and it's paying off well. Go look at the new Kia Optima limited. It's about the cheapest of the cheap brands I ever knew of. And that particular car is about as nice as anything on our local Ford lot at the moment and Far nicer than anything Chevrolet has. Ford however can take the Kia's of the world out though with the next round of cars and we always will with our premium trucks. Chevrolet unfortunately will never be able to do this with things like Buick and GMC around. It's actually very sad to watch. I still love old Chevrolet's. Maybe this is why I get the Chevy guys on here feeling like they've been shafted. Because looking at things, I fully agree they have been.

"If I did ever purchase a truck outside of the brand I sell (which I never will), it surely would not have those initials plastered on the grille. It also just sounds tacky to me."

@Ben whoever you are-

Then we can stop talking right there. You are another GMC basher and your mind is already made up because you work for a competing brand.

@Sierra - I don't buy your theory about Sierra being high end to tie sales to the Cadillac. I know 1 guy who has a Cadillac for his wife but he drives a Chevy truck. One guy with a Chevy owns a BMW, and another owns a Toyota Highlander. I have another friend with a Chevy truck and his wife has a Ford Explorer. My neighbour has Sierra and his wife has a Jeep Compass.
Most of the wealthy contractors I know or know of, own European luxury cars as family/spouse vehicles. The majority of professionals I know own a mix of European and Japanese badged vehicles.
I do like the looks of the Cadillac. They are head and shoulders above Lincoln.

@Sierra, it's Brad, not Ben. Yes, I do indeed work for a competing brand. I'm also great friends with our local Cadillac dealer and what I said Stands as Fact. They were not happy with GMC remaining one bit and it's completely understandable to me. GMC is doing damage to what Cadillac is trying to accomplish and the dealer network is not jumping with joy as you partially imply they are. I could post inside information for hours yet will not. The Chevrolet dealer network is likewise very unhappy over this. I have indeed taken Chevrolet truck and car customers. If you think that's a 'Great GM' strategy I feel sorry for your intellectual capacity.

The rest is indeed only my opinion and taste. It is true, whether I worked for a car dealership of any sort or if I chose to go back into computer programming again, I still would not drive a vehicle with those initials. I fully support the company. I fully supported helping the auto industry in 'some' capacity. I did not however agree with how it was done. On the other hand 'If' I were a computer programmer again and did not feel brand loyal to that which I sell, I would Gladly drive a Chevrolet, Buick or Cadillac product. All of the names sound classy to me and none carry the 'GM' stigma. I shall not debate with you further.


@Sierra - I don't buy your theory about Sierra being high end to tie sales to the Cadillac. I know 1 guy who has a Cadillac for his wife but he drives a Chevy truck. One guy with a Chevy owns a BMW, and another owns a Toyota Highlander. I have another friend with a Chevy truck and his wife has a Ford Explorer. My neighbour has Sierra and his wife has a Jeep Compass.
Most of the wealthy contractors I know or know of, own European luxury cars as family/spouse vehicles. The majority of professionals I know own a mix of European and Japanese badged vehicles.
I do like the looks of the Cadillac. They are head and shoulders above Lincoln.


@Lou, you're absolutely correct. This is nonsense. We have a BMW X5 my wife generally drives, a CTS sedan I drive daily and I also have a Silverado LTZ I bought last year and have always bought Chevrolet trucks when I needed a new one. I don't know what on earth this guy is talking about. I have Well over a million dollars in mostly Chevrolet's I've bought at Barrett Jackson and Mecum auctions. Bel Airs, Chevelle's, Corvette's, Camaro's and even a few Mopars. I have a ZR1 C6 and am purchasing a C7 in the same form when they become available. I don't have any desire to even own a GMC. If they exist fine by me but I don't want one. I much prefer a Chevrolet. The attempt to tie one brand to another or one social status to another is asinine and almost downright insulting.

@Sierra - I don't buy your theory about Sierra being high end to tie sales to the Cadillac. know 1 guy who...

Lou,
That is not what I wrote or the point I was making. I never wrote GMC was high end to tie to Cadillac. I stated GMC is tied this way at the dealership level by GM and they have yet to maximize these matchups. The majority of GMC dealers are also Buick dealers and Cadillac. People can buy whatever they want as you pointed out. But GMC has ties to Cadillac dealers and many are Buick-GMC-Cadillac and GM has yet to maximize these matchups in smaller markets where there may not be enough volume for a Cadillac dealer, it also gives Cadillac dealers the ability to sell pick-ups to Cadillac customers. GM will try to increase GMC pickup truck sales a lot for 2014.

@Sierra - that is what it sounded like - thanks for the clarification. It all depends on where you live. There are tons of little towns where I live. Most don't have dealerships. The ones that do, go with what sells. In other words you won't see a Cadillac/GM dealer alone. In my town, all of the GMC brands are under one roof.

I was going to post this on the spokesperson thread but I guess I will post it here.

Who else thinks GM should use Metallica as spokespersons for the 2014 GM trucks? GM could hire Metallica and play Enter Sandman when they debut the Sierra Denali. Has this ever been done before?

The intro to Enter Sandman can be used at the Sierra Denali debut either at the State Fair of Texas or NAIAS, preferably NAIAS because it is in Detroit. GM should have Metallica play live at the auto show.

Yeah or neah?

@Lou,
Ford fans, sleep with one eye open, gripping your pillow tight!!!!

http://www.youtube.com/watch?v=1QP-SIW6iKY

@Puff the Magic Dragon - Sleep with one eye open? why? Am I supposed to be afraid because GM will come out with better truck than Chevy? If I were a GM exec, I would.Over 60% of Chevy guys have stated they will not buy a GM truck. Those GM execs need to wake up and keep both eyes open. Ram is closing in. Remember the decal on the mirror " Objects are much closer than they appear".

Bob,

Yeah on Metallica for GM spokesperson. Metallica/GM at NAIAS would be incredible. I am picturing it now with Howie Long headbanging in the back to Enter Sandman. Awesome.

Acadia Denali debut

http://www.youtube.com/watch?v=VcGYjM3cKmI&feature=player_embedded

Currently 30% of sales are Denali and that percentage will grow.

@Puff the Magic Dragon - Sleep with one eye open? why? Am I supposed to be afraid because GM will come out with better truck than Chevy? If I were a GM exec, I would.Over 60% of Chevy guys have stated they will not buy a GM truck. Those GM execs need to wake up and keep both eyes open. Ram is closing in. Remember the decal on the mirror " Objects are much closer than they appear".

Amen Lou. If you go by the percentages from this website just from the last month I'd say it's more like 95% who will leave. GM can take a hike if this next Chevrolet isn't better than what Ford and Dodge offer. I don't want a GMC either. Apparently Sierra-Bob just doesn't understand that others don't think as highly of his brand as he does. I'd easily pay 10% more for any Chevrolet truck or suv over the equivalent GMC make. Now it it were a Cadillac I'd gladly pay more than the Chevrolet. Not so for a GMC.. Add a top trim interior to the Chevrolet like Ford and Dodge do with the King Ranch, Platinum and Laramie Longhorn packages and Chevrolet can charge whatever they like. If GM doesn't want my money that's fine by me. I'll take my business elsewhere. I will never support GMC though. I'll join the rest who left Chevy for Ford and Dodge. This trend will continue if GM does what this moron from California wants.

Who else thinks GM should use Metallica as spokespersons for the 2014 GM trucks? GM could hire Metallica and play Enter Sandman when they debut the Sierra Denali. Has this ever been done before?

The intro to Enter Sandman can be used at the Sierra Denali debut

This is a typical GMC owner. Redneck, White Trash, White Trash with money (the Denali owners) or all of the above.... Metallica? Grow up dirtball.

@JayMensa - Katy Perry is available. She could sing "I kissed a girl, and I think I like it". LOL

@JayMensa - Katy Perry is available. She could sing "I kissed a girl, and I think I like it". LOL

Metallica doing I kissed a Girl would be perfect for Sierra. A dirtball band doing a girls song for a girls truck. All they need is a ghetto rapper on stage to introduce the Denali... There's obviously a girl or two here who wouldn't mind making out with a Sierra.

But GMC has ties to Cadillac dealers

All dealers have ties to other dealers. All GM dealers are tied together in a network including Chevrolet whether you like it or not. Don't come off as though somehow GMC is associated in a special way with Cadillac because as a Cadillac owner of many years I simply will not have it. In my 48 years nearly every Cadillac dealer I've been to has carried Chevrolet and/or Buick/Pontiac. Why would Any Cadillac dealer want to have GMC sitting there? GMC is devaluing Cadillac 1 sale at a time. Having a cheaper GMC Denali (Cadillac Clone ripoff) on the same floor as the real Cadillac only serves to ruin and devalue the real thing. It's brand dilution at the highest level and I will not tolerate it from my dealer. At least with Chevrolet or Buick a Cadillac dealer could offer a wide array of product. I'll say flat out that if my Cadillac dealer ever stooped so low as to carry anything that said GMC on it, I would be at the Benz, BMW or Lincoln dealer the next day. I would be done with Cadillac for good.

@W-K, I'd quote you for truth but you can't do that on this set up. I completely agree with you though. Cadillac with GMC side by side in the same showroom would just be plain foolish. I don't think GMC should have been kept anyway. I think GM should have been Chevrolet, Buick and Cadillac (ideally) all under one roof or Chevrolet/Cadillac and Buick/Cadillac pairings. Both Chevrolet and Buick as sub luxury brands like Ford and Hyundai are now. Even Kia.. Just have the two styled differently with the Silverado truck available at both stores like Ford does with Lincoln, Dodge with Chrysler and Toyota with Lexus. There's no need for GMC. It hinders Chevrolet and hurts Cadillac. Even just keep the Escalade EXT for Cadillac and keep the Silverado more traditional. This is what Lincoln will likely do instead of rebadging the F-150 like they tried once. I expect Chrysler to do the same. Most likely the F-series and Ram will stay BOF and Lincoln/Chrysler will be unibody based off of their Escalade competitors.

And who really even knows if Buick will be here in 5 years with all of the Opel turmoil. Maybe it will just be Chevrolet & Cadillac. That would be the ideal situation anyway. Even with that I'd say have the Escalade EXT-unibody and Silverado-traditional bof. One up Chrysler and Lincoln before they do it.. GMC and the Sierra are screwing this all up. For that matter so is the Acadia and Yukon. And in the meantime they're killing the only two brands that really matter (Chevrolet & Cadillac).

keep ifs on silverado hd and strait axels on the sierra hds



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