April 2013 Top 15 Pickup Truck Sales

  Fords Pair 2013 II

Full-size pickup truck sales for the first quarter of 2013, at least for the Detroit Three, have been strong and steady. In fact, for the first time in two decades, all three big truck makers have increased (although ever so slightly) their overall market share, largely on the backs of their half-ton and heavy-duty truck sales.

Automotive News is reporting Ford has increased its share by 0.7 percent, GM 0.5 by percent and Chrysler 0.2 by percent. Not surprisingly, we're seeing even more impressive numbers when you focus on pickup truck sales. Ram Trucks has the biggest monthly gain when compared to last year, with an almost 50 percent jump in April and well more than a 20 percent jump for the year. Ford continues to lead the segment, while General Motors is also doing well with incentives and a two-year free maintenance deal to help clear out its 2013 half-ton stock, making room for the all-new 2014 Chevrolet Silverado 1500 and 2014 GMC Sierra 1500. 

In small-truck news, Nissan's Frontier continues to make small strides as the No. 2 player behind the surging Toyota Tacoma. In fact, at this pace, the Tacoma has the statistical possibility to surpass the full-size GMC Sierra before the end of the year, but keep in mind the 2014 GM pickups will make it to dealerships before the end of summer. 


Rank YTD Sales YTD vs. 2012
Year-Over-Year Monthly Sales vs. Month 2012
1 Ford F-Series +19.1% April 2013 59,030 +24.4%
227,873 April 2012 47,453

2 Chevrolet Silverado +23,5% April 2013 39,395 +28.1%
156,044 April 2012 30,749

3 Ram Trucks +23.0% April 2013 31,409 +48.7%
109,003 April 2012 21,126

4 GMC Sierra +16.4% April 2013 14,208 +12.8%
55,004 April 2012 12,598

5 Toyota Tacoma
+21.9% April 2013 12,971 +19.0%
52,438 April 2012 10,901

6 Toyota Tundra +15.2% April 2013 8,276 +14.6%
31,856 April 2012 7,219

7 Nissan Frontier -5.0% April 2013 5,155 +24.3%
17,333 April 2012 4,148

8 Chevrolet Avalanche*
+14.2% April 2013 1,927 +15.0%
8,186 April 2012 1,676

9 Nissan Titan
-0.5% April 2013 1,038 -33.8%
6,150 April 2012


10 Honda Ridgeline +19.2% April 2013 1,557 +47.6%
5,822 April 2012


11 Chevy Colorado* -80.6% April 2013 425 -87.9%
2,635 April 2012 3,499

12 Caddy Escalade EXT* +44.5% April 2013 199 +41.1%
773 April 2012



GMC Canyon*

-81.2% April 2013 88 -88.8%
724 April 2012


14 Suzuki Equator** -20.9% April 2013 0 -100%
448 April 2012


15 Ford Ranger* -100% April 2013 0 -100%
0 April 2012


* No longer in production but still being sold.

** No longer produced by American Suzuki (effectively a clone of the Nissan Frontier) because that company declared bankruptcy. The new company, Suzuki Motors of America Inc., does not produce pickups. 


hey pablo, what has my taking care of the truck got to do with it. i pamper my vehicles, and when you shell out big bucks, paint should not be bubbled at the tack seams along a vehicle. ever wounder why you see the tailgates and floor boards rust out so fast on some late model trucks. also, the stupid idiots at the ford dealer couldnt fix a plastic door stop that was designed cheaply. go check your trucks around the bottom of the doors and back below the tailgate were the tack seems are. there should be no bubbles.

^^ Go away TROLLS!!!!

I guess you should go away too Frankie!!!

I just hope that the next F-150 comes with a EcoBoost I-4 option since all I use my truck for is hauling a few bags of groceries every now and then.

I just hope the next F-150 comes with an EcoBoost I-4 option since all I use my truck for is hauling groceries every now and then.

I sure hope the next F-150 has an EcoBoost I-4 option since all I ever haul in my truck is groceries ever now and then.

Why do all you fight?
Ford boys- your f150 is good but all ford resales are depressed since they sell fleet cheap more than mcdonalds sells burgers...
Chevy- You worked as hard as possible to lose buyers after that very mediocre 2007 refresh. I loved my GMC, but now.... HELL NO!
RAM?? curious stepchild....yes but good. My next might be a cummins since ram resales are thru the roof. beat that ford fans

I don't know were the first original went.

Australia's top ten vehicles sold in April, three were pickups.

The top ten was roughly 22 500 vehicles and over 6 500 were utes.

Small cars are becoming the rage here.


Here is another link broken down by vehicle type.

PU is a pickup and in Australia 4x4 pickups are up over 29% over last year. 4x2 pickups are up only a little over 4%.

Another interesting figure, approximately 75% of our pickup sales are 4x4s.

This gives a breakdown of all vehicle types. To get an estimation of what it be in the US, multiply the figures by 14. Australia has one fourteenth the population.


@ThatGuy, you want to buy a Cummins because it has lots of sales? So in other words, you want to buy whatever is popular with everyone else? Yeah, that's thinking for yourself. I don't knock the truck, just your stated reason for liking it.

@THaTGuY01 - What are the fleet #'s that you didn't link? It doesn't matter because "fleet vs retail" accounting methods vary greatly between OEMs.


The bottom line is profits and the F-150 has been more profitable than the the GM twins, combined for the last 25+ years.




Selling the most high end trucks doesn't hurt. Including the Raptor.


Never mind that Ford has added more new jobs in the US than GM has added in Mexico.


@John: here is one reason why those GMs sell well:

In the first quarter, Ford earned an average of $3,200 in pretax profit on each of the 761,000 vehicles it sold in North America, while G.M. earned about $1,700 on the 829,000 cars and trucks it sold in the region.

Give it away, give it away, give it away now! Cash in now with the push pull drag it in GM event, where you can get a GM for a song!

Ram is the new benchmark and compass pointing the direction all of the automakers will head towards.

Posted by: Lou | Apr 13, 2012 3:14:19 PM

@THaTGuY01 - Fleet sales to car rental companies are usually what drops resale prices. Not all fleet sales are the same. Fleet sales to large commercial businesses are preferable to sales to rental companies.
Depending on the commercial fleet buyer, residual value is often next to nothing. An industrial fleet customer dumping 100 pickups often has little impact upon resale because everyone knows that the trucks have been beat to death. One of my brother's company trucks may be only 2 - 3 years old when they end their service, but most end up at the "as is where is" tow away at your own risk auction lots. Buying one of his 3 year old 3/4 ton gasser crew cab trucks for 5,000 dollars is stupidity at its finest.

I love reading the Ford, GM and Dodge bashing. For the most part depending on model year, they're all decent trucks.

As for Nissan or Toyota, why in the hell would anyone even conciser one. Wanna-Be Trucks.

The 2014 Silverado and Sierra sales are gonna be huge. Fords prayer is on the 2015 Atlas. Dodge, well, they're sales are based mostly on the HEMI lovers.

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