Chevy Responds to Sales Loss By Ramping Up Incentives

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Nothing motivates an athlete like good competition, and that's exactly what Chevrolet wants us to think about how it's responding to the March sales totals that put Ram just a nose ahead of the Chevrolet Silverado in monthly sales: 42,532 versus 42,247. Statistically, that's a difference of just more than one-half of 1 percent. The year-to-date numbers put Ram about 11,000 units behind Chevy for 2014, and it could be even less by the end of the first quarter.

To combat this encroachment, according to Automotive News, Chevy is extending its relatively successful Truck Month promotion and adding bonus cash on select Silverado models, specifically both light-duty and heavy-duty double-cab pickup trucks. Several regional sales managers reportedly wrote some strongly worded communiqu├ęs to rally the sales troops to take back the monthly title by the end of April.

There has been a loud and vocal debate about which manufacturers are using the most incentive money to lure customers who value price above all else. Some argue this is a short-sighted way of boosting sales and losing profit margin, while others argue that not using incentives gives the competition a significant advantage. If history is any indication, finding the right balance is not easy for any truckmaker.

Both Ram and Chevy have worked hard in the last several weeks to get their days supply of pickups down while watching incentive spending as much as possible. But as some regional managers have noted, the gloves will have to come off if they're going to win this monthly battle. We expect to see more promotions and possibly more creative TV commercials as the truck race heats up through the more aggressive sales months in summer and fall.

Cars.com photo by Mark Williams

 

Comments

@paul
You would think that but your wrong and I can prove it and I will ask you if any of the big 3 rucks would have survived my next post. We have all seen my truck on here and we all know I used to go by 5.3L LOL so you will know it was me and this is a true story.

"With changes to injector pattern/timing and cam shaft timing diesel are warming up far quicker."
Says somebody from Australia. LMAO.
BS. Diesel engines these days are even higher pressure common rail
(44 000psi), more efficient , then common rail 5 years ago (15 000 psi) They don't heat up in Canada without load at all. They are very efficient and will squeeze all the energy they can, without wasting any .
You use them empty without load and you freeze to death on the short way to the job site without starting your engine prior to transport.
I have seen them idling mostly all night long, when parked in front of inn.
Yeah, diesel for everybody everywhere Bafo formula.

@zvirus
WTF?

We aren't talking about efficiencies.

You'd better read up on diesel engines and how injectors have variable spray patterns. The spray pattern on startup is being altered to allow for less emissions.

Also how valve lead, lag and overlap is altered at start up to allow for hot exhaust gases to recirculate to rapidly increase the temperature of the emission controls.

I can go a little more indepth on how sensors output is feed to a computer for analysis against pre determined parameters.

Signals are then sent back to components, actuators, etc that are continuously adjusted and metered.

This process is ongoing. Gas engines actually have many parallels.

Stick to being a Ram fan.

Vehicles have become to complex for a person of your aptitude to comprehend. Leave this kind of 'stuff' to us pros.

@ Alex,
Tahoe starts at $44,600. Your delusional saying Tahoe's cost $70K.
GM will control 80% of that market with ease. There is nothing Ford offers that can come even close to GM's big SUVs.

Top 20 best selling SUV's.
http://www.goodcarbadcar.net/2014/04/march-2014-usa-suv-crossover-sales-rankings-by-model.html

Escape outsells Equinox.

Explorer sells more than double the Tahoe.

Edge outsells Acadia and Terrain.

Expedition outsells Suburban.

These are just Fords outselling them. Now add up all the other makers. 80% for GM my a$$.

The new 4.3 feels incredibly weak. I test drove several and could not believe it was an all new design. If thats what it takes to get class-leading MPG, no thanks, I'll pass.

The interiors bring you back in time to 2002.

The front ends on the 2014 silverados are ridiculously big. Not sure how anyone at GM could look at them and think they are anything but comical.

Alex is right. Chevy Tahoe LTX 4x4 are $71k+ with all factory options. It's ridiculous.

LTZ

I'm having trouble sending this blog, so it might appear a couple of times, sorry.

I do think full size pickups will become less prevalent.

The cost of aluminium full size 1/2 ton pickups will force customers into alternative vehicles. The business man will buy more of the Euro style vans. The 3 litre diesel's offer acceptable performance and superior FE.

The recreational buyer will move towards medium SUVs, CUVs,vans and pickups. I know someone will use towing as an argument. But even the Grand Cherokee will tow 7 700lbs. This is far more than most will ever use a vehicle for towing.

GM has hedged itself with the Colorado/Canyon, because it realises the additional cost of an aluminium 1/2 ton pickup will make them less attractive.

Toyota and Nissan will have 'sort of' half ton pickups that will be a Class 3 truck. I do think that Toyota and Nissan will rely on the Frontier/Tacoma to take on the Big 2 and Fiat full size 1/2 ton pickup.

V8s are slowly going the way of the dodo.

There's one significant issue I have about him calculating the difference between the diesel and the V8 Fiat Ram. That is the additional tax levied against a vehicle that doesn't meet CAFE. Even the Chev SS is reportedly 'taxed' over $1 500 because it misses the CAFE mandated FE target.

How much will a large V8 pickup be charged? More than a couple of grand? This also makes diesel cheaper.

EVs and Hybrids will always be more expensive than diesel unless the government keeps up the subsidies. But when the subsidies go how much will they cost?

Diesel is the future. Like I've stated for years.

I knew this day would come. GM's business strategy is not viable in today's truck market. They would be much better off looking at the examples Ford and Ram have set instead of trying to set a certain image for their trucks.. Customers have already called GM's bluff on this one. I know people aren't going to agree with what I'm about to say, but I think that GM recongninzed from the get-go that the new trucks were not class leading or "revolutionary". Therefore, I think they remained firm with their pricing in order to artificially inflate the customer's perception of GM truck values. Thus instead of customers seeing the areas lacking in the new trucks, they saw the high sticker price and might assume there must really be something of value in the new trucks if there are no discounts like Ram or Ford.

Since this article doesn't mention GMC, I'm assuming GMC isn't giving the same kind of discounts as Chevy. I'm not one for conspiracy theories, but maybe GM really does want to kill of Chevy. It seems like from the moment the trucks were unveiled, it's been all about GMC and the Chevys are being treated as the lesser of the trucks, or the truck for the average Joe.

I do think full size pickups will become less prevalent.

The cost of aluminium full size 1/2 ton pickups will force customers into alternative vehicles. The business man will buy more of the Euro style vans. The 3 litre diesel's offer acceptable performance and superior FE.

The recreational buyer will move towards medium SUVs, CUVs,vans and pickups. I know someone will use towing as an argument. But even the Grand Cherokee will tow 7 700lbs. This is far more than most will ever use a vehicle for towing.

GM has hedged itself with the Colorado/Canyon, because it realises the additional cost of an aluminium 1/2 ton pickup will make them less attractive.

Toyota and Nissan will have 'sort of' half ton pickups that will be a Class 3 truck. I do think that Toyota and Nissan will rely on the Frontier/Tacoma to take on the Big 2 and Fiat full size 1/2 ton pickup.

V8s are slowly going the way of the dodo.

There's one significant issue I have about him calculating the difference between the diesel and the V8 Fiat Ram. That is the additional tax levied against a vehicle that doesn't meet CAFE. Even the Chev SS is reportedly 'taxed' over $1 500 because it misses the CAFE mandated FE target.

How much will a large V8 pickup be charged? More than a couple of grand? This also makes diesel cheaper.

EVs and Hybrids will always be more expensive than diesel unless the government keeps up the subsidies. But when the subsidies go how much will they cost?

Diesel is the future. Like I've stated for years.

@Numpty the dumba$$
Are we going to go through this again?

Posting and using another's name.

What is the term, identity theft.

Well, numpty, if you had the capacity to debate with relevance and intelligence you wouldn't get trumped.

So, you post under my name. Why? To try and use fear to 'encourage' myself to respond and react to you positively.

You see numpty you are such a dumb a$$ retarded f$ck you haven't realised after a couple of years I will not comply to your wants. Tolerance is a word you must appreciate.

If you want me to respect and believe in you, then post blogs that are worthy of credibility. Not some Bulgarian bull$hit;)

You've been smoking the same s@#$%t as Alex I see ford fanboy.
Let me break it down a bit for you because I see that Mulallys fats are clouding your judgment.

First of all it's Tahoe LTZ not LTX and it starts at $59K. Nobody is making you put every single factory option on it. LTZ is better equipped then any offer from Ford.

Escape competes with Equinox and Terrain and that GM platform outsells Ford.

Explorer competes with Traverse, Acadia and Enclave (not Tahoe) and that GM platform kills Explorer.

Edge doesn't compete with neither Acadia or Terrain. Size wise it falls in between these two vehicles.

Expedition competes with Tahoe and it gets slaugthered by Tahoe.
Expedition EL competes with Suburban and *see above. It's not even funny.

I will re-quote myself
"GM will control 80% of that market with ease. There is nothing Ford offers that can come even close to GM's big SUVs"
Put down the pipe and read it again, maybe you'll understand it then

@Numpty the dumba$$
Are we going to go through this again?

Posting and using another's name.

What is the term, identity theft.

Well, numpty, if you had the capacity to debate with relevance and intelligence you wouldn't get trumped.

So, you post under my name. Why? To try and use fear to 'encourage' myself to respond and react to you positively.

You see numpty you are such a dumb a$$ retarded f$ck you haven't realised after a couple of years I will not comply to your wants. Tolerance is a word you must appreciate.

If you want me to respect and believe in you, then post blogs that are worthy of credibility. Not some Bulgarian bull$hit;)

@paul
In 2012 my truck was hit by a intoxicated driver and the damage was extensive and proved what Toyota was saying when they say strength does not equal durability. In that accident you can see I had almost the whole the rear end of my truck destroyed above and below the frame and on both sides. I needed a new rear axle, new leaf springs on both sides, new air suspension that I had on my truck, new lift kit as the rear blocks were destroyed and new bed panels on both the left and right sides. https://www.flickr.com/photos/122375147@N06/

What do all of the replaced parts have in common? They were the strongest and most rigid part of the truck. You also have to notice the damage was above and below the frame frame and travel from left side to the right side from a big impact. Now why didn't the frame bend or break frame the big impact like the Raptors rigid frame? Why didn't my drive shaft brake? The answer is Toyota gave me a lot of compliance where it would be needed the most or my truck would have been totaled. I survived by a open-c channel frame in the rear and a 2-piece drive shaft from 2:00 to 2:55 https://www.youtube.com/watch?v=AZA7lkcJYhA.

When I picked up my truck a month later from the repair shop they said it was their 3rd largest bill ever for an almost completely rebuilt rear end. They said the amazing part was when they put the bed back on the frame came back down and it perfectly within Toyota specs that's how complaint the frame is. It is designed to outlast the truck as it will be compliant when loading and unloading or even overloading. It will also be complaint and absorb a big impact and come right back.

Can your Ram, Silverado/Sierra, F-150 or Titan with a rigid boxed frame and 1-piece drive shaft survive that impact? SVT Raptor says No!

I'm having trouble sending this blog, so it might appear a couple of times, sorry.

I do think full size pickups will become less prevalent.

The cost of aluminium full size 1/2 ton pickups will force customers into alternative vehicles. The business man will buy more of the Euro style vans. The 3 litre diesel's offer acceptable performance and superior FE.

The recreational buyer will move towards medium SUVs, CUVs,vans and pickups. I know someone will use towing as an argument. But even the Grand Cherokee will tow 7 700lbs. This is far more than most will ever use a vehicle for towing.

GM has hedged itself with the Colorado/Canyon, because it realises the additional cost of an aluminium 1/2 ton pickup will make them less attractive.

Toyota and Nissan will have 'sort of' half ton pickups that will be a Class 3 truck. I do think that Toyota and Nissan will rely on the Frontier/Tacoma to take on the Big 2 and Fiat full size 1/2 ton pickup.

V8s are slowly going the way of the dodo.

There's one significant issue I have about him calculating the difference between the diesel and the V8 Fiat Ram. That is the additional tax levied against a vehicle that doesn't meet CAFE. Even the Chev SS is reportedly 'taxed' over $1 500 because it misses the CAFE mandated FE target.

How much will a large V8 pickup be charged? More than a couple of grand? This also makes diesel cheaper.

EVs and Hybrids will always be more expensive than diesel unless the government keeps up the subsidies. But when the subsidies go how much will they cost?

Diesel is the future. Like I've stated for years.

AD,
I'm sorry for your truck. I hope it was put back together well and you sill enjoy it.

I see another Government Bailout in GM's future. GM's problems go beyond this truck, actually they could discount this truck significantly and probably sell enough of them to make a profit. I don't think overproduction is a good model for profitability but I have been told I don't know anything about the auto business even though I have seen this happen with Chrysler in the late 70s. The bad publicity from bad ignition switches and less than exciting product launches have done a lot of damage. GM also is doing the same thing with their product branding that they have in the past and this is not just in trucks. I am not saying this to bash GM, I have owned GM products for mostly 40 years. GM is falling into the same rut that they have in the past. I do hope that Barra can undo some of the damage, but then she could possibly be the scapegoat. I wish GM the best, but I am glad that I sold my stock in the old GM stock a couple of years before the bankruptcy. I wouldn't buy any of their stock in the new GM in the future.

Dear Ford and Dodge fan boys. I'm ok with you loving your trucks, we GM guys really are not concerned with your feelings towards GM pickups. They are all good trucks. Remember if you have nothing good to say, stay quiet. We have enough noise in the world already.

@BAFO
The V8's are not going the way of the dodo. Since the late 60's people have been saying that, and it has yet to happen. People said that during the 70's fuel crisis. V8s have coexisted alongside V6s, I6s and I4s for decades. Back in the 80's turbocharging was all the rage, yet that faded away. Remember that Grand National with a turbo 3.8? Remember the imports with tiny engines that were turboed? Eventually automakers realized that turbocharging is too expensive and not necessarily going to help fuel economy.

I think it's a fad nowdays too. The only place a turbo belongs is in a diesel. Where does that leave use? It means that V8s still serve a purpose. Given a choince between a Ford 5.0 and Ecoboost, I would take the 5.0l simply because I don't ever have to worry about blowing a turbo. That would cost lots of $$$$$. V8s are more efficient than ever and they can be made even more efficient. I have heard talk of moving from spark plugs to laser initiated combustion, magnetic vavletrains to reduce friction, etc. There are plenty of ways to improve the efficiency of the V8. Furthermore, a V8 isn't necessarily inefficient by default, it mainly depends on how heavy a vehicle is that determines mpgs.

@Jeff
Couldn't agree more

@PC
Nobody has to stay quiet for you sake, we can say whatever we want. GM's situation right now demands criticism and that is what we are here to discuss. You think Ford and Ram guys are biased? Many of us have owned GM vehicles before. Some even used to be GM loyal. We are a lot more impartial than you think.

@ Hemi monster +1

@Jeff S

You wrote a long paragraph that said nothing at all about the article about incentives.

You seem to assume that incentives result from overproduction, but the only way you could know if GM is over producing a model would require you to have inside information about production schedules, plant capacity, supply chain and distributors. Without that kind of data, you would be guessing.

Please take a minute and tell us what you actually know about this stuff, or please simply indicate that your remarks represent your opinion, and nothing more.

Until people start making more money, you aren't going to be able to squeeze us too much more for your product. If you want us to buy, make it affordable. If the average income for a male in our country is 42-46k per year, a car payment greater than 500 per month isn't going to work. It seems the sweet spot is 35k. If the trucks start being much more than that, someone who uses the truck for business may be able to justify the expense, but folks who just want to drive a truck or have weekend hobbies will look elsewhere. I did. I use to have an f150 stx ext cab. I paid 25k for it new. Now I'm driving a crew cab frontier with a 6 foot bed. If I break 30k for a truck, it better be loaded with features. If Ford isn't going to bring a mid sized truck to market, they better keep in mind that most recreation truck buyers are likely also hauling kids and dogs so their bottom end product needs to be more than a bare bones farm truck . I might not be fond of GM, but the new Colorado and Canyon are promising. I think Ram and GM had us in mind when they did the foreword opening door double cab trucks. My 2008 F150 ext-cab was a nightmare to get little guy out of his car seat in parking lots. OK, that's what a crew cab is for...but remember, I can't afford to go above 30K on price so a full size crew cab is a pipe dream for a regular guy like me. That's why I'm now driving a crew cab Frontier. If the price is right, I would cross shop a full size.

@Big Al from Oz- my comment was in reference to the Ecoboost line. It is a global product. The EB 3.5 is part of that line.

@Diesel Power
Thanks my truck is fine. When I see those Ford Tundra test I smile now. I am proof of what Toyota has been saying the rear of the frame will deflect in all direction: https://www.youtube.com/watch?v=zRfE_XAk2mE and on a box frame this could be frame damage https://www.youtube.com/watch?v=dZ2SJ-ENRgk. As long as the frame isn't broken or permanently bent the rest will be replaced with all new Toyota parts. I just picked up my truck from the dealer service department and they say it drives great and is really fast as I have the TRD Supercharger, Doug Thorley Long Tube Headers, Auburn Rear Diff and a Bully Dog Tuner that i don't use much as I keep it on the stock TRD Tune for the most part. On the stock TRD tune with my mods I got pretty much what Doug Thorley got on a dyno http://www.tundrasolutions.com/forums/attachment.php?attachmentid=34240&d=1217867898. I can't find mine but I got 453hp/479lb ft. I don't use my Bully Dog 93 tune http://www.bullydog.com/documents/40450_dyno_charts.pdf to add more power to those numbers unless All1 decides he wants some. LOL

This article actually highlights how economic factors are the most significant factor driving vehicle purchases.

The traditional ute will not be made because it's economically not viable anymore.

It's not that the product is disliked or not wanted in Australia. Many love V8 utes.

But what caused this to occur? It's competition from another similar style vehicle is making the Aussie ute less attractive. Why? Again economic. A diesel is much cheaper to run. Design is another factor making the Aussie ute less attractive.

Aussie utes don't come in 4x4 or dual cab, or are blinged, can't tow as well, carry loads as well.

The newer midsize utes are more attractive economically, are cheaper to run and are more flexible.

They do fit in with the cultural aspect of the Aussie ute as well. No different than a midsize in the US compared to a full size. Both can do 90% of what the other can do.

But at the moment economics makes a full size attractive, regulatory controls make them attractive and they fit in with your culture, like the ute fits into ours.

The demise of the Aussie ute is primarily economic. The same can happen to full size pickups.

@Diesel Power - you GM fan boys are funny. Silverado gets outsold by Ram and now you are talking about SUV sales superiority..........

ROTFLMFAO

Get a grip.

@AD - I hope that no one got seriously hurt in that crash.

If it were my vehicle, I'd rather have a right off than have to try to sell a truck down the road that I have to legally report to any buyer a huge crash repair.

No Lou.
You Ford fan boys are talking about SUV sales superiority that doesn't exist. I stated a fact about large SUV market share and your Ford fan boys brought up sales figures.

Get a grip.

Not funny at all.

@Bafo
All that stuff you mentioned is common knowledge , but doesn't help in very cold weather. Stick to your Mazda summer weather knowledge please. Otherwise go to the Fort Mc Murray and tell all those guys to turn their engines off overnight. You won't last a minute.

@Lou_BC
Sorry, I thought your inference to Eco Boost was directed towards the 3.5.

ad first of all Toyota does have biggest brakes. What tayota doesn't say is the fords brake stop shorter and better empty and loaded proven in many tests

Toyota never fixed its floppy frame.They hired a outsid source to make a bed plate that bolted across the bed to stabalixe it on rough rds .

Are you trying to tell me and everyone else Toyota designed there trucks so that the bed would slam into the cab and dent it time after time.

The 2 peace drive shaft is because of the chassis flex not anything else.Its that way to keep it from bending under load.

Next time before you post untrue opinions look up the facts

@Paul
Your lying the frame doesn't need fixing they designed it that way I know you hate Toyota and think your favorite brand cornered the market on smart engineers but your wrong. By the way the bed bounce was because of body mounts Mike Levine did a story on it here at PUTC so I guess you didn't look it up and just spewed garbage. I guess your mad my frame doesn't bend like yours does. Then your going to be real mad to find out that Tundra's frame doesn't twist like Super Duty on an articulation ramp 3:20 https://www.youtube.com/watch?v=Z8PpZF77tgk.

@Big Al from Oz - no worries.

@Diesel Power - who brought up SUV sales superiority?

I'm not seeing domination of the SUV market by GM. Here is EVERY SUV sold in the USA.

What we see here is traditional OLD GM marketing strategy at work........... plug every segment hold with several variations of the SAME theme.
GMC has 13 SUV's in the segment: total sales 213,858
Ford has 6 SUV's in the segment: total sales 172,528

You can double check my math as I didn't pay too close attention..........

Rank SUV/Crossover March
2014 YTD March

#1 Ford Escape 71,305
#2 Honda CR-V 67,648
#3 Chevrolet Equinox 56,073
#4 Toyota RAV4 53,064
#5 Nissan Rogue 50,448
#6 Ford Explorer 46,068
#7 Jeep Grand Cherokee 40,838
#8 Jeep Cherokee 36,096
#9 Toyota Highlander 35,747
#10 Subaru Forester 35,390
#11 Jeep Wrangler 34,674
#12 Ford Edge 33,238
#13 Mazda CX-5 26,206
#14 GMC Terrain 25,419
#15 Hyundai Santa Fe 23,440
#16 Dodge Journey 23,024
#17 Kia Sorento 23,006
#18 Chevrolet Traverse 22,362
#19 Honda Pilot 22,031
#20 Lexus RX 21,232
#21 GMC Acadia 20,582
#22 Jeep Patriot 20,474
#23 Nissan Pathfinder 19,569
#24 Dodge Durango 16,213
#25 Chevrolet Tahoe 15,703
#26 Toyota 4Runner 15,682
#27 Nissan Juke 15,582
#28 Cadillac SRX 14,903
#29 Buick Enclave 14,714
#30 Acura MDX 14,597
#31 Jeep Compass 13,757
#32 Chevrolet Captiva Sport 12,854
#33 Hyundai Tucson 12,116
#34 Nissan Murano
#35 Buick Encore 10,723
#36 BMW X3 10,430
#37 Acura RDX 10,221
#38 Mercedes-Benz M-Class 10,134
#39 BMW X5 9,760
#40 Kia Sportage 8,827
#41 Audi Q5 8,774
#42 Ford Expedition 8,689
#43 Infiniti QX60/JX 8,424
#44 Mercedes-Benz GLK-Class 8,271
#45 BMW X1 7,968
#46 Mitsubishi Outlander Sport 7,450
#47 Lincoln MKX 7,101
#48 Chevrolet Suburban 6,724
#49 GMC Yukon 6,516
#50 Ford Flex 6,126
#51 Volkswagen Tiguan 6,111
#52 Nissan Xterra 5,445
#53 Mercedes-Benz GL-Class 5,418
#54 Lexus GX460 4,907
#55 Mazda CX-9 4,896
#56 Land Rover Range Rover Sport 4,823
#57 Mini Countryman 4,305
#58 Porsche Cayenne 4,280
#59 Audi Q7 4,089
#60 Toyota FJ Cruiser 3,912
#61 Volvo XC60 3,789
#62 GMC Yukon XL 3,679
#63 Mitsubishi Outlander 3,613
#64 Cadillac Escalade ^ 3,606
#65 Nissan Armada 3,449
#66 Infiniti QX80/QX56 3,374
#67 Land Rover Range Rover Evoque 3,176
#68 Toyota Sequoia 2,898
#69 Land Rover Range Rover 2,884
#70 Infiniti QX70/FX 1,846
#71 Volkswagen Touareg 1,565
#72 Lincoln Navigator 1,561
#73 Volvo XC90 1,366
#74 Lincoln MKT 1,283
#75 Land Rover LR4 1,144
#76 BMW X6 1,100
#77 Lexus LX570 1,056
#78 Land Rover LR2 1,052
#79 Toyota Land Cruiser 772
#80 Infiniti QX50/EX 717 1,461
#81 Mercedes-Benz G-Class 608
#82 Mini Paceman 406
#83 Subaru Tribeca 353
#84 Acura ZDX 36
#85 Hyundai Veracruz 1

Please point out GM's domination of the SUV market.

@diesel power - I should add that March to Date there were 1,195,086 SUV's and CUV's sold in the USA.

GM :18% of the market.
FCA :15% of the market. (185,073)
Ford :14% of the market.


If it only took heavy incentives to sell the most trucks, GM would have done that from the beginning. Ford spends less money on advertising than Ram, and Ford's trucks actually tend to be the most expensive. Build and price a King Ranch vs. a Ram Longhorn, and you'll see. Big incentives may be why Ram recently topped GM in the latest sales, but that is just a recent trend, it isn't the reason why the F-150 has been the best selling truck for 40 something years. Ram has been offering cheaper prices, with a lot more sales events, with things like no-cost Hemi, and no-cost Cummins for the past 4 years, and yet they only trumped GM last month.

2014 chevy 1500....,. A cheap sorry joke!

@ Lou

I have heard it mentioned several times that GM has 70%+ of the fullsize SUV market. Using your numbers the total number of fullsize SUV's sold by Ford, Lincoln, Chevy, GMC and Cadillac combined was 46,478. GM is 36,228 of that total. So when looking at the fullsize market GM is very dominant. When you add in all sizes and types of SUV's then the numbers start to even out a bit more. I would have to call this round a draw since you are both right lol!

Good old HEMI V8... so much drama in your posts lol! I see you found yet another opportunity to bring up GM's recalls without one word of the ever growing brake recall from FCA. To read your post you would think 90% of the world had passed away in a GM vehicle! There is not a single innocent major auto manufacturer out there. If you only bought from a manufacturer that wasn't at fault for causing a death or injury you would be riding a peddle bike. Actually they have caused death or injury as well so I guess you would be walking. Just make sure you pick the right shoes and for goodness sake be careful out there! Isn't drama fun!!!

Sorry. Argue tow and torque numbers till you're blue in the face. Chevrolet engines were never sub par. MPG? Blah.. Save that BS for Californian tree huggers. It matters not... Those are shell games and parlor tricks all manufacturer's play which nearly every truck buyer knows about going into a purchase anyway. Bottom line, This CK/Silverado truck and the one before it is an over bloated, way too wide, gaudy fender flared, cartoon looking, sub par built MESS.

Take away the bloated-ness, take away the ridiculously wide dimensions, take away the stupid gaudy fender flares since 2007, take away the Cheapness, and take away the cartoon looking front end and overall character of the front end and truck in general, you'd then be left with what Chevrolet once WAS. And I Stress Once Was because they no longer resemble the company I once knew.

The King of the world!! Classic, beautiful, gorgeous, clean lines, sophisticated, tough, and top of the line!! Everything that Ford and Dodge became within the last 10 years..... Even Bob Lutz agreed when he was with you GM and You know it damn well. The Ford truck parked next to the Chevrolet looked far better. Why then would you let this nightmare of a looking truck out the door all these years? It's been 10 years plus for Chevrolet. You Fools. Brand loyalty lasts a season at best. It's fading now as a result of your foolishness and Fast.


Thanks GovtMoCo for ruining Chevrolet. Thanks for the cartoon looks. Thanks for the front end from hell (China) since 03. Thanks for those gaudy fender flarings since 07. How lovely that cheap thin gauge wavy sheetmetal flows above those rear tires on the 07-13's.... And the rust prone trucks that proceeded it were oh so lovely.... How nice that rust prone cost cutting penny saving wax coated frame is as well. And who can forget those cheap tailgate handles, broken brake lines, burnt up cheap rotors, broken worn out interiors and non functioning gauges and rotten sheetmetal on the gmt 800 RUST buckets. Praise Rick for that garbage and I mean Garbage. Thanks for making the long standing CK/Silverado the butt of jokes. Thanks for making them so cheaply built that they're worth pennies on the dollar now. Thanks for ruining their Like A Rock reputation. Thanks for yanking the beam axles on the 3/4 tons. No, in fact, Eff You... From all of the Chevrolet loyalists on the planet who don't swing from the nuts of GMC.

You have ruined Chevrolet trucks. You have ruined Chevrolet.... GM is so disgusting to me it's sick. Take your cheaply built ugly garbage back to China where it belongs.

World Class Real Chevrolet trucks died in 1972, Great (Still Real) Chevrolet trucks died in 1987, Decent (Somewhat Real) Chevrolet trucks died in 1998... Chevrolet (via GM) hasn't built a worthwhile good looking truck since. The day Chevrolet leaves GM and picks up where they left off will be a moment ordained by God himself.

"I'm not one for conspiracy theories, but maybe GM really does want to kill of Chevy. It seems like from the moment the trucks were unveiled, it's been all about GMC and the Chevys are being treated as the lesser of the trucks"


-Well, I'll call it. GM is most definitely trying to kill off Chevrolet trucks. Period and end of story. Frankly, all things Chevrolet that aren't V8 racecars.... It Is and Has been about GMC for a solid decade plus. GMC is simply trying to further their global Buick-GMC agenda. Chevrolet & Cadillac be damned. They are at their heart after all a Buick & GMC founded company. To hell with them. The sooner Chevrolet & Cadillac customers realize this and dump GM, the better.

@Big Al

The 3.5L Ecoboost is offered in other markets besides US and Canada so this statement.... "The 3.5 Eco Boost is a US/Canadian engine only." ....is completely false and you need to retract it. I doubt the 5.0 would be in global engines before the 3.5L Ecoboost would due the the EU's and other countries displacement tax that increases the taxes on vehicles given their displacement. The 3.5L is way more powerful than even most medium truck diesel engines offered globally so a 2.7L would suit those in other countries that are fine with smaller less powerful castrated engines that offer better FE. I mean a 3.5L Ecoboost with 365hp and 420lb-ft would flat out embarrass the less than 200hp and about 350lb-ft of torque in the 3.2L diesel in that BT-50 of yours, but hey, your concern is with FE not power, right? Although when compression ignition gas engines come to market within the next 10 years then it would be the diesel engine that would not seem economical.

@Hemi Monster

"The only place a turbo belongs is in a diesel."

I wonder how much experience you have with modern turbo gas engines to make such as statement? BTW, turbos were in gasoline engines long before diesel engines, and if it weren't for turbos then diesel engines wouldn't hardly be worth driving.

If they think sales are slow now on the 2014, wait till the public gets more informed on the fires that are burning up yukons and chevy trucks, saw another video clip the other day of a school teacher that had a 2 week old chebby that burned up just like the yukon 2 weeks ago in Cal. on a test drive...pretty sorry stuff that generic motors, the 2015 f150 will pick up even more market share when they come out if they aren't to overpriced

@ALL1
Retract???

First tell me a significant market the 3.5 is in. We have them here in Australia.

Don't say Mexico, it's still a part of NAFTA.

As for the other info, I know a significant amount about global trade and economics. Thanks for the refresher.

As for your rambling on about the power and torque of the 3.5 Eco Boost doesn't mean it is a better work engine.

You talk of the engine as a car engine. I'm talking work engine, the 3.5 Eco Boost would be one of the worst choices to use in a global commercial vehicle.

We have diesels with less power and torque in MDTs that will carry far more than the 3.5 Eco Boost is ever used for.

Remember it's a gas engine. Lot's of throttle equate to lots of fuel. A VM Diesel would be a far better option as a work engine than the 3.5 Eco Boost.

The 3.5 Eco Boost is designed to be used in an empty pickup most of it's life and not working. Remember the Cyclone that the 3.5 Eco Boost is based on was first used in a front wheel drive Mazda.

@ALL1
It isn't about the data you read on the Ford website. Many fan boi's tend to do this.

Look at the origins of all your pickup engines, except diesel HD pickups. The other exception would be believe it or not the 2.7 Tacoma engine which is only found in commercial vehicles. Other than that they are all based on car engines.

Even my 5 cylinder 3.2 Duratorque is purely a commercial vehicle engine. Most every diesel we have in our pickups are based on commercial use, being, light commercial.

The V6 diesel we have in the Navara is the only diesel that's originally for a car, similar to the V6 VM in the Ram.

We have a slightly different philosophy for our pickups, since most are sold to developing nations.

I bet if the Australian market was 2 to 3 times it's size we would have full size US pickups. But our market isn't even big enough to have our pickups setup for us. We still use the heavy axles loadings for work trucks.

If they had my BT50 as a half ton pickup I would have preferred that since my primary use is as a daily driver and toy.

Here's an cut and paste from an article about what work and style of vehicle my diesel was designed for. Not very much like a half ton pickup, more of an HD.

Remember there's roughly 2.2lbs to the kilogram. Many diesel commercial vehicles globally that do much of what your HDs do have an in line light duty 3 litre class diesel. Over the past couple of years this has been dropped between 2 to 2.5 litres.

Euro diesels have progressed that much, it's a huge drop in percentage terms in engines size with much improved FE.

You guys are already seeing these efficient light TRUCK engines in vehicles like the Fiat Ram Ducato, the future Colorado and Powerstroke Transit.

This is why I think your commercial vehicle market will change. Pickups as I've stated will become more and more SUVs only.

The cut and paste.

"Heavy Duty


Ford has also extended Transit's appeal at the heavier end of the market with the announcement of 350HD and 460 rear-wheel drive models which join the existing 430 derivatives. These feature dual rear wheels as standard and have an uprated towing ability of 3,000kg.

Both axles have been strengthened and can take 1,850kg at the front and 3,300kg and 2,600kg at the rear for the 460 and 350HD respectively. The heavy duty front axle was available previously as an option."

@BAFO - I can't see anything coming down the pipeline to compete with full-size trucks, V8 or otherwise.

The Euro vans might be an OK replacement for Econolines and such, but Transit Connects are more likely to cannibalize mid-size trucks if anything. I'll bet you're eyeing a small cheesy van to replace your luxury small truck...

And then there's 3/4 ton pickups and up to medium duty pickups, which vans cannot compete with. And then there's recreational pickup aspect. And sporty pickup aspect. And the luxury truck aspect. And 4X4 aspect combined with all the above.

What if you do want a van, but with a V8???

3 litre diesels will be liked by some niche buyers, but small diesels can also be fitted to full-size pickups just the same. You've heard of Ram trucks? Drrrrr.... Diesels may be more heavily taxed here, but in most parts around the world, diesels are more heavily subsidized.

With 1/2 tons, it's true, not so much towing. It's the HD pickups that mostly tow. Goose neck/5th wheels and vans don't exactly mix. And 1/2 tons are only about 1/2 of full-size pickup sales.

There's no indication aluminum trucks will cost more than a few hundred extra. It's all absorbed by rebates anyways. But diesel engines do cost several $1,000 more, but I guess that expense isn't a problem???

But there's yet to be an engine that can compete with the V8. They've been here for more that a 1/2 century for a reason. Nothing else comes close, all things said... Bulletproof power, economy, simplicity, reliability, longevity, exhaust note, feel of luxury, history, etc, etc.

It's hard to tell what GM is "hedging" with the Colorado/Canyon. It's been proven GM will step on its D!CK every chance it gets. It's starting to become evident GM is trying to abort itself again. This time I think it'll work! Deadly delayed recalls and other SNAFUs abound. The Silverado/Sierra are GMs traditional #1 cash cows. #2 most profitable cars in the world, btw. Yeah, let's cannibalize/sabotage those...???

The Chevy SS is taxed like any other gas guzzling 4-door tank. Many gas guzzling BMW and Mercs are hit with the same tax too. Ironically it's called the "Gas Guzzler Tax"...

Also, give your posts time to show up. Hit the refresh right away and they won't show up. Mine don't. Relax, take a break from all the trolling, make yourself a vegemite sammish, then come back and check. From OZ, it likely has to bounce off a few satellites.

papa jim--you profess to be the expert on vehicles and you want to know what I think about the GM incentives? My opinion is that they will probably sell some more trucks but this will not fix GM's problems nor will it make the Silverado/Sierra much more desirable. I am not saying that these are terrible trucks, but they are not as competitive as Ford or Ram. Since GM is planning to go to new trucks by 2018 these trucks might tide them over but they are not revolutionary or evolutionary My opinion is that GM has no other option but to offer generous discounts and hope not to lose anymore market share.

The bright spot could be the new Colorado/Canyon but I will reserve my judgement. GM has a history of a lot of fanfare over new products and when the product is release to become a letdown. I hope this does not happen with Colorado/Canyon.

@BAFO - Even a broken clock is right 2X a day. But OK, which of the hundred or so predictions you've spewed out have yet to come true, Nostradumbass???



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