August 2016 Pickup Sales Breakdown

Colorado Action 3 II

The midsize pickup truck segment continues to grow with the exception of the top-selling Toyota Tacoma, which has experienced a three-month sales slide. August saw the new Honda Ridgeline outsell the GMC Canyon for the first time, as well as the Nissan Frontier outsell the Chevrolet Colorado (and almost outsell the Toyota Tundra). We expect this segment to continue its upward climb to the end of the year as more people move out of cars, SUVs, crossovers and full-size pickups and into a new midsize pickup.

In the full-size pickup segment, it's worth noting (although not directly reflected in the charts below) that if you add the last three months of Chevrolet and GMC full-size pickup sales totals together, GM is closing the gap on Ford. In fact, combined year-to-date totals for Chevy and GMC full-size pickups put them behind Ford by less than 1,300 units; in June it was more than 15,000 units. Of course, when adding both the Chevy and GMC midsize players into that total (see the pickup manufacturers' charts below), GM has a much wider lead over Ford. We don't think anyone is questioning GM's decision to be the only pickup truck manufacturer with three differently sized platforms. 

We'll keep an eye on these head-to-head sales battles, which are sure to heat up going into the last sales quarter of the year. Other monthly sales numbers to watch will be Nissan's new half-ton Titan. Will it be able to jump-start Nissan's sluggish sales? And will Ram maintain its slow-and-steady progress to the end of 2016? 

Cars.com photos by Angela Conners (1), manufacturer image (2)

 

PUTC_saleschart_midsize_8.16

 


PUTC_saleschart_midsize_jan-8.16

 

097-Ford-Denver II

PUTC_saleschart_fullsize_8.16

 
PUTC_saleschart_fullsize_jan-8.16

 

2017 Silverado Duramax 1 II

PUTC_saleschart_maufac_8.16

 
PUTC_saleschart_maufac_jan-8.16

 
 

Comments

Congratulations to Ford F-series, still No.1 truck brand in sales for over 40 yrs & vehicles for over 30 yrs!!

Will always be the leader in building trucks where all the others need to look up too & use as reference to follow & play catchup.
When the new '17 HD's come out, that will cement the path for another 40 more yrs :-)...


GM getting rid of Sierra would be dumb IMO. GM typically sells more full-size trucks than Ford does (something like 14 out of the last 20 years).
Posted by: Jack | Sep 12, 2016 2:34:50 PM

Not typically or in this decade they haven't. I got the numbers from 1998. That's 18 years.

Who sold the most, Ford vs (Chevy + GMC)?:

1998: Ford
1999: Ford
2000: Ford
2001: Ford
2002: Chevy + GMC
2003: Chevy + GMC
2004: Ford
2005: Chevy + GMC
2006: Chevy + GMC
2007: Chevy + GMC
2008: Chevy + GMC
2009: Chevy + GMC
(bankruptcy)
2010: Ford
2011: Ford
2012: Ford
2013: Ford
2014 Ford
2015: Chevy + GMC (Ford changeover lost 100k)

Overall Ford has GMC + Chevy beat 10 out of 18 years.

GMC + Chevy has Ford beat only 8 out of 18 years.

Also look at the recent years for trends. Ford has Chevy + GMC beat 5 out of 6 years.

Chevy + GMC only beat Ford in one of those years because Ford lost 100k in the changeover.

GM could benefit by exploring what makes Ford's one truck line work and making the Silverado its full-size truck line.

Source:
https://en.wikipedia.org/wiki/Chevrolet_Silverado
https://en.wikipedia.org/wiki/Ford_F-Series

But hey I understand the jealousy part when your preferred brand has not or cannot keep up with Ford's leading innovations. They should instead be happy Ford's efforts will only create healthy competition & improve US built trucks to be the No.1 in the world!...
Posted by: Lionel | Sep 12, 2016 5:16:19 PM

Can you believe some of the BS Chevy guys are posting on pickup trucks dot com lately? I guess it just goes to show what years of frustration will do.

Because Ford beats Chevy + GMC combined 10 out of the last 18 years and 5 out of the last 6 years, soon to be 6 out of 7 years. And of course Ford beats Chevy for like 40 years.

If its America's best trucks you want, do yourself a favor, and go see your Ford dealer.

https://www.youtube.com/watch?v=NNBSiq21xUk

what bout 1918-2015? I guess it just goes to show what years of frustration will do LMAO!!!!!!!!!!!!!
Posted by: johnny doe | Sep 12, 2016 5:51:28 PM


I picked what I was able to find and you guys said the last 20 GMC + Chevy was dominating. I was able to get research on the last 18. One thing I can tell you is that Ford is the one dominating if anyone. FAIR ENOUGH? Ford #1 Truck. Come get some!

Will always be the leader in building trucks Posted by: Lionel | Sep 12, 2016 4:14:31 PM

Naw, GM is clearly the #1 truck builder as the charts and story clearly reads above. I know you can't see well tho because your boyfriend miss and poked you in the eye Lionel, so I copy a link to the chart that even shows up in blue.


http://cars.typepad.com/.a/6a00d83451b3c669e201bb0934514c970d-pi

Dave Burke go to automotivenews.com and look up their sale data center, Ford got nothing.

preferred brand?

@Lionel

I don't really have one.

Fords and Chevy's for my part. Had a Plymouth half ton van back in the late 70s.

Can't see myself in a Pilot/Ridgeline, though.

The Titan can be a good deal if you don't pay too much.

Tundras are never discounted around here. Frontiers would be good for people who want a deal on a mid size. Tacoma isn't a bad truck if you don't mind being uncomfortable the whole time you're behind the wheel.

I have bought a couple of new pickups (Ford and Chevy) but mostly buy used trucks. My comment wasn't a personal criticism as much as some good free advice.

If you want to be taken seriously you ought to read your comment before hitting the post button, just to be sure.

WARNING WARNING DANGER DANGER

Ford is recalling 2,046,297 cars in the U.S. for faulty door latches, the fourth such recall since early 2015, according to filings with the National Highway Traffic Safety Administration.

The 2012–2015 Focus, 2013–2015 C-Max and Escape, 2014–2016 Transit Connect, and the 2015 Mustang and Lincoln MKC are all affected. Pawl spring tabs in the interior door latch pulls can break, which means the door may not be secured even if it seems to be closed, the company said. The door may suddenly open while driving, rebound while closing, or may be difficult to close.

WARNING OWNING A FORD CAN KILL YOU!!!!!!

WARNING DANGER

WXman so you say GM company is run by fools? How can that be when they are selling every Colorado Canyon they can make? Sure you can get big money off on a Silverado, that just goes to show you the markup in the first place! After owning about 6 Silverado 1500's over the last 30 years, and a number of other trucks and cars, and SUV's between my wife and I, we are very happy with our new Colorado Z71 V6 ext cab! Just because we wanted to use our garage this winter! we decided to go midsize, and glad we have, and glad GM finally built a nice midsize truck! That can tow our 5,000 travel trailer with ease, get better mpg than the Silverado, and not having any shortage of power! Empty city 18 mpg, hyw 25, towing on flat hyw 15! mnts 11-13 in upstate N.Y. and N.E. I also went to drive a new Tacoma, and Frontier, the taco was nice, but soft on power and brakes, but I know would be great off road, for the 10 % I do that, the Frontier, was find of like driving my 2003 Dakota, only not as nice, and no were near as much power, but the Dakota was a V8 reg cab 4x4 5 spd! But the Colorado is almost as powerful towing! Oh well be safe out there!

Lionel,
Feel free to direct the preferred brand statement at papa jim as well.

Papa Jim tries to take the high road when he is on the losing end of the argument.

He takes offense to the preferred brand statement because that describes who he is to a T.

He should not be anyone's go to guy for advice on trucks. He has only bought a couple new trucks in 50 years. One of the two trucks he is talking about is the old Ranger. He owned a Ford Ranger for a few months. So he now claims to be an expert on new Ford full-size trucks don't you know? He then flipped the Ranger for a 2013 Chevy Silverado. He also bought a Corvette. The guy is very pro-GM and anti-Ford. He'll give Ford a backhanded compliment like how he would buy a 2013 F-150 V8.

The guy holds a grudge against Ford mostly because of his own lack of knowledge. The dealer gave him bad advice on the Ranger and he sold it for the a 2013 Silverado RC base model stripper truck, the best truck he has ever owned. He is by no means an expert on trucks, only plays one on pickuptrucks.com which isn't a bad thing. Everyone needs a hobby.

We can debate if the Sierra should go away go not, but GM is losing truck customers to Ford by shortchanging the Silverado and ultimately the Sierra, too. GM is not capable of making two great trucks. I will not buy another 60,000 dollar truck that is not superior to other trucks in the market place.

I went to look at a new Ford F-150. Blew my socks off! The full moon roof, keyless start, luxury items throughout that you don’t see on GM trucks. Heated rear seats, AC vents to rear seats, power ports in the rear. Adaptive cruise control, center console shifter. Basically a Cadillac in a truck version. The Ford can out haul, out row, literally out run the GM trucks and that’s with a 6.2. I can’t imagine what ecoboost will do to the underpowered 5.3.

If GM was selling for only 40 or 50k like Dodge, I could see them geting away with such lack of options, but for 60+ they should be eqivielent.

I’ve always preferred a GM truck, but these days GM is just cheaping out on all the little things they put in the Cadillac’s and making out like bandits in profit on the trucks. On the other hand, Ford has introduced the Cadillac concept in trucks and taken it further with the Raptor. Amazing truck!

Price is higher on the Denali than the F150 which has adaptive cruise, cameras, back up hitch loading as well as push button start. Ford will give you a better price with more options. GMC will tell you that me that your 2015 GMC fully loaded is worth only 36K. If you have to buy the best today, go to Ford and bought the Platinum F150. I really don’t understand GM anymore- particularly when I question the features in their trucks. Confused to say the least.

I know you say, "GM isn't intersted in upgrading the K2 trucks anymore." But that kind of thinking is GM is watching the parade go by. The new Ford trucks are going on 3 years now and the new GM trucks that are coming out to compete with Ford's 3 year old trucks are still 2 years away.

Platinum/Denali customers want the very best our money can buy. If GM wants me to spend 64K on a half ton truck, the “segment” dictates how the truck should be equipped. It’s called competition. GM trucks are way behind Ford. We can debate that if you like.

test

Someone said Ford sells more full-size trucks than GM. Then someone else said GM sells more pickups trucks. Correct. But then someone said that is apples and oranges because its 4 models against 1 model and you have to look at profit margins. You can ask ML to confirm this. Profit margin is what counts here.

Ultimately, the math that matters is on profit, not sales volume. We don't have enough info to conclude one way or another but here are the anecdotal evidence, which I freely admit supports my opinion that GM updating midsize trucks at the exclusion of updating vans and their full-size trucks "to the best of their ability" is a f^^ls errand unless you are Toyota.

1. US spec Colorado/Canyon received pretty substantial revision from the global version, which was largely a rebadge job of Isuzu Rodeo pickup. The capital investment is probably moderate but still substantial.

2. GM retooled the fullsize van factory to build the Colorado/Canyon. This also resulted in GM exiting the light duty van segment, which is generally very profitable for Ford at least... not sure about GM. Is midsize pickup truck more profitable on a per unit basis than 1500 vans? I think Ford says van is more profitable but GM?

3. GM's fullsize pickup trucks are down and papa jim says GM buyers are canablizing their own trucks by switching to midsize trucks with lower profit margins. So take the 4 trucks combined comparison with caution.

4. Despite lower sales on GM full-size trucks, it is still likely commanding higher margin than any midsize pickup truck. It's been often repeated factoid that average margin on domestic brand fullsize pickup trucks is somewhere just shy of $10,000. Given the lower MSRP of Colorado/Canyon, it's unlikely to match the Silverado margin.

5) Who really is buying Colorados? ? I don't know but GM surely has data that shows what vehicles are being traded in for Colorado/Canyon. The fact that they never leaked words that Colorado/Canyon buyers are conquests from Ford and Toyota leads me to think it is mostly previous GM owners. This may support the short term pent up demand theory for a few years. But long term viability?

Last post. Sorry I had to split it up to make it go through.

That covers the profit angle.

You also need to factor if the Silverado is a truly competitive product. Would the capital invested into the Colorado in 2008 have been better invested into the Silverado. Silverado will always average a higher ATP than the Colorado. Surely GM would rather sell more Silverados.

What it ultimately boils down to is that we really don't know what is happening with GM' midsized sales...they look impressive for now, if you can say the new Colorado being outsold by the ancient Frontier is impressive this month and not coming close to the Tacoma sales?

If they keep at this rate, the sales GM will get this year between the 4 nameplates really isn't that impressive.

Ford needs 9 vehicles to compete with GM's 2, pitiful! Maybe Ford should keep counting the f150 thru the f950 and add mustangs, fiesta's, fusions and escorts as pick up trucks. Maybe they will come close to GM's total of Award Winning, World Dominating, 1st Class pick up trucks.

Like was said Chevy is afraid to step up to the next level of pickup truck dominated by Ford.

This means that the Ridgeline will reach up to 10,000 units in sales for the upcoming months.

"...you have to look at profit margins. You can ask ML to confirm this. Profit margin is what counts here."

@Scott N

Agree with most of your calculations, however you'd have to be a top GM executive to know with metaphysical certitude that Profit Margin matters more than Market Dominance to their top insiders in the board room.

The auto industry we used to call Detroit, is today very global. The drive to be the world's dominant player in the design, manufacture and marketing of autos and trucks is huge. Just as this is happening, the unfolding world of consumer electronics has just added a load of Wow! factor on the automakers and their customers.

Stay tuned.

FORD OUTSOLD GMC AND CHEVY COMBINED ON FULL SIZE TRUCKS. AND THE ONLY REASON GM SOLD MORE OVERALL PICKUPS IS BECAUSE FORD DOESN'T EVEN SELL MIDSIZE TRUCKS LMAO

Does it really matter who has the Number 1 sales? The bottom line is that GM, Ford, and Ram are all making money on their trucks. Some of the readers on this site have the maturity level of a teenager.

@oxi--You are always bashing any truck that is not a Tacoma. The reason the Frontier outsold the Colorado is because it is a lot of truck for the money. Since you lack the skills to research cars.com you would see that you can get a 5 speed manual 2 wheel drive Frontier with air, power steering, power brakes, cloth seats, and carpet for as low as $17,999 as compared to a base Colorado with vinyl seats and floor for about 21,999. Do the math and the Frontier is the best value of any midsize truck on the market for the money. Over 23k will get you an extended cab 4 cylinder 2 wheel drive Tacoma with an automatic. I like all the midsize trucks, but not being a fan boy like you I can more objectively look at all of them. I have probably owned more vehicles than you and I seriously doubt you have kept one vehicle for as long as I have. I kept a 77 Monte Carlo for 18 years, a 77 Honda Accord for 17 years, and now have a 99 S-10 going on 18 years all bought new. Most of today's vehicles with proper care will give you many many years of reliable service for proper care and maintenance.

5) Who really is buying Colorados? ? I don't know but GM surely has data that shows what vehicles are being traded in for Colorado/Canyon. The fact that they never leaked words that Colorado/Canyon buyers are conquests from Ford and Toyota leads me to think it is mostly previous GM owners. This may support the short term pent up demand theory for a few years. But long term viability?

Posted by: Scott N. | Sep 13, 2016 1:05:36 AM

Good chuck of GM midsize buyers are ex F150, Tacoma, and CUV Owners

• The percentage of buyers from other brands -- the conquest rate -- is 56 percent for Canyon and nearly 50 percent for the Colorado, GM says. The Colorado's top conquests are Tacoma and Ford F-150 buyers.

http://www.autonews.com/article/20151102/OEM/311029965/gms-told-ya-so-small-pickups

Are you even try to look for info? Come on Scotty boy.

Ford's pickups go to 450 and 550....
Chevy pickup trucks stop at 3500....
Posted by: CHEVYSRGREAT | Sep 13, 2016 2:21:19 AM

Because when you by a GM 450 plus truck they give you the real deal, not some washed up F350 with a 450 plus badge stuck on the fender or door. Either way the dude was wrong, GM is back in the medium duty market.

"In the full-size pickup segment, it's worth noting (although not directly reflected in the charts below) that if you add the last three months of Chevrolet and GMC full-size pickup sales totals together, GM is closing the gap on Ford. In fact, combined year-to-date totals for Chevy and GMC full-size pickups put them behind Ford by less than 1,300 units; in June it was more than 15,000 units."

Ford will be behind just GM full size trucks soon enough.
Posted by: johnny doe | Sep 12, 2016 12:01:18 PM

Great post. The ugly Fords will lose again.

Good job GM, GM will be #1 as always.

@ Dave Burke

1998: Ford Diff (137,820)
1999: Ford Diff (24,158)
2000: Ford Diff (45,690)
2001: Chevy + GMC Diff (14,608)
2002: Chevy + GMC Diff (40,990)
2003: Chevy + GMC Diff (35,405)
2004: Ford Diff (44987)
2005: Chevy + GMC Diff (34,005)
2006: Chevy + GMC Diff (50,766)
2007: Chevy + GMC Diff (135,911)
2008: Chevy + GMC Diff (118,096)
2009: Chevy + GMC Diff (14,771)
(bankruptcy)
2010: Ford Diff (27,420)
2011: Ford Diff (20,617)
2012: Ford Diff (69,819)
2013: Ford Diff (98,599)
2014 Ford Diff (12,263)
2015: Chevy + GMC Diff (44,329)

So it's actually 50/50, you have 2001 one as Ford it should be GM. Add all 18 years up and GM has outsold Ford by 6,508 units. That's pretty much a dead heat and I'd rather be in GM place of not having to 'defend' a self made crown year over year.

@jack
Just to clarify, the crown is not self made by ford. The metric is based on brand not manufacturer. GM as a manufacturer makes more trucks overall. Ford as a brand, sells more trucks.
Does it really matter though to either camp? It's marketing that most people can see through. I didn't consider who sells the most by brand or mfg when I bought my truck.

@ Grnzel1

Ford is the one that promotes ad nauseam that it is the best selling truck brand for blah blah years. So yes, it is by and large self self made crown.

I do agree with you about the best selling being marketing. I also find it funny that best selling marketing is taken so seriously but a tangible head to head test like the Chevy vs Ford bed test was so lambasted.

Jack, Keep in mind this all started because you were lying or at best misinformed.

You said:
"GM typically sells more full-size trucks than Ford does (something like 14 out of the last 20 years). However GM doesn't have this 'best selling' BS to defend. If Ford stumbles just once and Chevy outsells them that 40 year record is gone and it's huge news."

Now that you have been educated, you are saying its 50-50. GM with two truck lines only sold more than Ford's one truck line 9 out of the last 18. GM with 2 trucks should be doing it every or almost year like you "thought" was happening. And only GM only outsold Ford in 1 out of the last 6 with the reason not being because GM did so well but being the Ford changeover. GM's two brand strategy is a cause for concern.

The arguments for having the two brands around is pure arrogance. My friend is a Yukon owner, and he laughs whenever someone states that we GMC folks wouldn’t replace our trucks with a Chevy. Some people at GM really need to start looking at how much this strategy costs operations. Believe me – the GMC profit argument is simply a shell game.

The actual reason GM gave me for having two truck lines is so single brand Cadillac dealers don’t have to carry Chevy trucks. I fought to get one truck or the other killed for 15 years, all to no avail. Now, with the bankruptcy and multiple brand elimination, there is less reason than ever to carry both names. I would dump GMC and make Chevy Trucks the only truck brand and make it into a division unto itself.

Frankly, after 30 years with GM I switched to FORD to get the adaptive cruise, push button start as well as numerous other features that are not available on GM trucks. I was dumbfounded that GM did not keep pace with Ford or Ram. I get it but when I am paying $60k for a truck a lot of the options mentioned in this article should be there. GM does not even respond to email regarding the subject including a capless fuel cap.

It appears GM thinks they can build it and we will buy it regardless. They do somehow continue to sell a lot of trucks. It’s amazing how short the Silverado comes up when compared to the Ford. GM is literally giving market share to Dodge, Toyota and Ford. I think GM is just satisfied being mediocre in the middle of things. It’s also very clear Ford wants the # 1 spot very badly! Nice job Ford!


@chevyman

By that logic then Ford should jettison Lincoln.

I currently own a Sierra, Yukon and a Tahoe. When I was shopping for a new truck in 2015 I owned a Chevy and it just so happened that GMC was making offers that Chevy then didn't match unless I was trading in a competitors vehicle. So this time I went with GMC.

@Bob C
The only thing that I wish I had on the Sierra that was not available is adaptive cruise. The other stuff like push button start shift dials, or console shifter are non value add gimmicks. I'm sure that GM will have them in the near future but until then I perfectly happy with a key and column shift.

@Jack

Ford and Lincoln. You were almost right.

Ford should have chucked Lincoln back when they allowed Mercury to sink out of sight.

Every Lincoln built today is a Ford with lipstick. Same was true of Mercury. Both were good brands back in the day before the arrival of competitive imports like Honda, Nissan and Toyota. Did I forget to mention Mercedes and BMW?

Lincolns in recent years have been spectacular in the way that your newly bought Navigator's resale price crashed when you drove off the dealer lot.

Am I bashing Ford or Mercury or Lincoln? No. I have family members who own Lincoln/Ford/Mercury dealerships. My dad and my uncles adored those cars back in the 1950s.

But it's over. Toast. Kill it.

Just saw the gm commercial where they drop a tool box in the F150 beer can bed and it make a hole in that military grade Pos. Wow who would buy that Ford junk!

@ uh huh

Then no wonder fords "f-series" sales #s are higher, don't they have more hd models than GM ? (f450, f550 etc)

I wonder what the sales #s would look like if these reports were really broken down by models (1/2 tons, 2500, 3500 etc.).

Frankly, after 30 years with GM I switched to FORD to get the adaptive cruise, push button start as well as numerous other features that are not available on GM trucks.

Posted by: Bob C. | Sep 13, 2016 3:54:15 PM

You should have stayed with GMC and got the magnetic ride suspension. Ford doesn't offer that. At least that system is working at 1000 adjustments per second to offer an incredible ride and handling. But, if you prefer a 100 year old technology such as push button start, knock yourself out.

GUTS

GLORY

RAM

GUTS

GLORY

RAM
Posted by: johnny doe | Sep 13, 2016 11:40:53 PM

Welcome to the family.

RAM.

America's longest lasting pickups!

https://www.youtube.com/watch?v=pOxEQeYv4oA


America's longest lasting pickups!

https://www.youtube.com/watch?v=pOxEQeYv4oA

Posted by: HEMI | Sep 14, 2016 1:15:01 AM____________________Have you ever read the disclaimer? It says " Based on IHS automotive VIO registration data for all brands of GVW 1-3 pickup trucks, CONTINOUSLY SOLD in the US since 1988, Dodge and Ram have the highest overall still on the road." What do they mean by CONTINOUSLY SOLD in the US since 1988. The Ford f-=series has been around since 1988, Toyota and Nissan didn't have full size trucks yet, And from 1988-1998 GM had the c/k series of trucks that were replaced in 1999 till today by the Silverado Siera models. So the way i'm reading it Ram has more trucks still on the road from 1988-2016 then Chevy-GMC have from 1988-1998. And how many years has the Tundra and Tittan been out, not 28 years.

Anybody happen to notice than the long-term results of re-introducing mid-sized trucks has been continued growth even after their first year and hasn't, yet, plateaued? All those who thought they would be a non-event in the overall market have so far been proven wrong while the overall truck market continues to grow.

U are right road whale and Ford is wrong....again

@Sierra: "Gm should drop the Sierra and make a Silverado super truck, most people do not see the point in sierra/silverado other than the denali trim on the sierra, it still makes no sense to have Sierra, unless Gm just doesnt have the balls to do it."

What GM appears to have discovered is that style is as important as capability in a truck, just as it is with cars. By offering two trucks that are essentially the same but look different, you appeal to more people than offering a single style. Add to this the more 'exclusive' features in the way Buick is more 'exclusive' than Chevy and you get the opportunity to up the price tag a bit for even better profit.

Personally, the Colorado is the only "good looking" pickup currently on the market; the rest still try too hard to look bigger than they need to be and honestly that has to be hurting their fuel mileage. I don't care -- actually, I prefer if my vehicles look at least somewhat 'sexy' and curvy, so more rounded shapes based more on the current round of mid-sized SUVs are really more appealing than that pretentious 'big-rig' look.

A more rounded shape could also help deflect both vehicles in the event of an 'offset' head-on collision and reduce the risk of injury in both where the more squared bows on modern trucks tend to dig into the other colliding vehicle. You'd also see improved highway economy that could be supplemented even more by a wind deflector when towing a fifth-wheel trailer. So much of this is common sense and has been seen before but the 'market' is so focused on how macho a truck has to be that it's practically ignoring the benefits of a 'softer' look.

"GM could benefit by exploring what makes Ford's one truck line work and making the Silverado its full-size truck line."

Ford's one truck line works due to 23 trim levels and typically a slightly better appearance overall from GM's in general. They also brag a lot about being 'best in class' in numerous measures that honestly means little to the average driver. (I said AVERAGE driver. I know there are some who feel they need a status symbol to boost their egos.)

What's any softer looking than the new F-150. Sure, it's down right girly looking. An ugly girl I might add.

Posted by: GMSRGREAT | Sep 14, 2016 11:19:27 AM

@ GMSSUCK; the new F150 is miles & heaps better looking than shaky GOVT motors square boxy design. No one has figure out why or given a sane explanation why they've kept that hideous design of huge voluminous square well wells with tiny round wheels...I mean seriously folks, shaky GOVT motors need to start thinking outside of their square box LOL...maybe that's why they will never catch up to Ford F-series; leaders in US auto sales for over 30 yrs & truck sales for over 40 yrs...YES! GO FORD!!

What's any softer looking than the new F-150. Sure, it's down right girly looking. An ugly girl I might add.

Posted by: GMSRGREAT | Sep 14, 2016 11:19:27 AM

@ GMSSUCK; the new F150 is miles & heaps better looking than shaky GOVT motors square boxy design. No one has figure out why or given a sane explanation why they've kept that hideous design of huge voluminous square well wells with tiny round wheels...I mean seriously folks, shaky GOVT motors need to start thinking outside of their square box LOL...maybe that's why they will never catch up to Ford F-series; leaders in US auto sales for over 30 yrs & truck sales for over 40 yrs...YES! GO FORD!!

Posted by: Lionel | Sep 14, 2016 7:07:14 PM

So you agree with me on the girly looking F-150.

@Roadwhale

Wake up! The 1970s are over, duded.

This crap of playing Dr Phil and saying that people who choose a different viewpoint or product than yours are suffering from "ego" problems is lame, very tedious.

The emphasis on 1970s era notions about highway fuel economy is just as bad. Give it a rest.

Drive a Beetle if you want, just don't pretend that the rest of us want to. Jeez!

I somewhat agree with Road Whale in that making pickups with large grills and large lettering makes them look tougher and more macho and that does appeal to many. It seems to sell. It is not my cup of tea but then if it sells that is all that matters. I am still waiting for Ford, GM, and Ram to get their grills as large as a Kenworth or Peterbilt.

WXman - you can safely say the Titan XD is a failure since Big Al from Ooze got banned. LOL

@Jeff S

Please don't encourage him! He needs help.

Every body grow up just by the truck you like.its your money. And who cares what sales the most



The comments to this entry are closed.